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A Not-so-obvious Part to “Every Company is a Media Company”

Ishmael's Corner

What’s more, Google’s decision to communicate the dialing down of activities in China on its corporate blog gave street cred to owned media. Since Google’s act on January 12, 2005, organizations of all shapes and sizes have become much more aggressive in taking their stories directly to the target audiences.

Company 60
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8 Questions with Syracuse University’s Sports Legend, Michael Veley

Critical Mention

You were the Associate Athletic Director for External Affairs at Syracuse University from 1995-2005. My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. Be unconventional, creative and entrepreneurial in your thinking and approach in life. Often that means people lose their jobs.

Sports 60
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Addressing the talent challenge in PR – finding stability in volatile times

PR Conversations

Within the industry’s tripartite structure, I found that it was common for careers in public relations to weave together experience gained in each form of employment. For anyone responsible for structuring their agency or team, these pressures lead to difficult questions about resources.

Survey 82
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Anaheim Mayor Pitches American Idol?

Bad Pitch Blog

The 16-year-old Kennedy High School student has performed at numerous City events, including the 2005 Mayor''s Prayer Breakfast and Flag Day celebrations. The municipal corporation''s annual budget is $1.298 billion. tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog | American Idol'

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HSN, Inc. Taps Flatiron as Corp. PR Agency

Flatiron Communications

Corporate Communications Agency of Record. Interactive Multichannel Retailer Taps NYC-Based PR/Media Consultancy for. Strategic Counsel, Corporate and Media Relations. Nasdaq:HSNI) today announced that it has retained New York City-based Flatiron Communications, LLC as its corporate communications agency of record.

Agency 28
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Get Your Message Across Loud and Clear: How to Train a Spokesperson

Doctor Spin

I’ve been training spokespersons and pitching their stories since 2005. In this blog post, I’ll detail my process of how I start training corporate spokespersons (and why I always bring a video recorder). Being a camera-shy introvert, I’ve got a profound respect for anyone prepared to step out into the spotlight.

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The transition from media to PR: Four former journalists talk about the surprises, struggles and wins

Communications Conversations

Vineeta Sawkar, senior media relations manager, University of St. Tell us about your media background–and about your current role on the PR/comms side. I am now a senior media relations manager at the University of St. And, how can companies better work with the media in the years ahead?

Media 112