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New Year’s Honours 2015

Stuart Bruce

He now lives in the US and has held several senior PR positions with Microsoft including leading PR for Corporate Citizenship, Windows and now Office. Against all the odds in 2005 he held onto his seat, mainly because he was such a highly regarded local MP. But, he doesn’t deserve an honour for any of that.

Ethics 95
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Landis 32 Anniversary – How I Donated my $320: Part 2

Landis PR

RECAP: We recently announced that San Francisco Business Times included Landis in its Top 100 businesses in the Bay Area Corporate Philanthropy list. I was fourteen years old in 2007, the same year I lost a good friend to leukemia. Makenzi Jordan Rodriguez – Communications Specialist. I learned at too young an age that life is short.

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Acting Ethically Means Going Beyond Performative Action – Candace Hamana

Ethical Voices

I got my start in public relations, interestingly enough, doing political campaigns and community organizing back in South Carolina in 2007. I learned a lot about public speaking, community organizing, canvas operations, and just really being an agent of change in my local community. Absolutely.

Ethics 82
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PR: Less Elitist Than Ever

Maxim Behar

A tiny portion of PR is designed to serve corporations’ CEOs and senior management. He can do that on his own, or some local journalist can do that for him for a small amount of money, or his teenage kid can do it for free. Regarding social media, a PR professional must be everywhere and on top of everything.

Ethics 64
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From classroom to boardroom – crisis management lessons from the auto industry

PR Conversations

My critique of these themes is that they are often Anglo-American centric and show little consideration of the specific applications necessary to take account of local communications needs, within an increasingly global context in which crisis situations play out. I found support for the four-step process proposed by Jaques (2007).

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The Death of the Press Release.

Maxim Behar

1906–2007 The one-time ubiquitous emblem of classic PR, the press release, has technically been dead for a while now. An admittedly arbitrary but still plausibly precise date pinpointing the press release’s death might be November 6, 2007 — the day when Facebook launched its then vastly obscure, and today vastly dominant, Facebook Pages.

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PR Rock Stars: Trane’s Heidi McGuire

Communications Conversations

That work ended a couple years ago, but I knew I wanted to stay closely connected with Heidi so I invited her to be a part of a corporate communicator mastermind group I manage. What were your keys to success in moving up the corporate ladder? After a couple meetings, Heidi and I were working together. It’s never crowded.”.

Energy 68