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From classroom to boardroom – crisis management lessons from the auto industry

PR Conversations

Aaron Shardey gained a first class honours degree in public relations at London College of Communications this Summer with his undergraduate dissertation offering case study research into crisis management in the automotive industry.

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How and Why PR Should Be Involved in Social Media Marketing

Burrelles Fresh Ideas

Partnering with local influencers, they showcased their commitment to sustainability and community, driving both online engagement and foot traffic. He has been involved with search engine optimization and internet marketing since 2007. Analyzing the impact The analytical side of social media offers a treasure trove of data.

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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. As seasoned veterans, they could see how dysfunctional our emergency management agencies have become at the local level. By Dr. Thomas D. Emergency management: profession vs. field.

Education 270
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Unveiling the Future of SEO: A Glimpse into Tomorrow’s Search Optimization

Burrelles Fresh Ideas

I recall working on a website project for a local bakery. I experienced this firsthand when optimizing a local service website for voice search. He has been involved with search engine optimization and internet marketing since 2007. Were they looking for baking recipes or the nearest bakery?

SEO 85
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PR: Less Elitist Than Ever

Maxim Behar

He can do that on his own, or some local journalist can do that for him for a small amount of money, or his teenage kid can do it for free. Solving a PR crisis, managing reputation, or building and developing a corporate image, for example, when a merger between companies, especially in the financial sector, is another story.

Ethics 64
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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

Editor’s note: This blog post merely touches on an interesting and important discussion I had with Dr. Tom on The Crisis Intelligence Podcast. As seasoned veterans, they could see how dysfunctional our emergency management agencies have become at the local level. By Dr. Thomas D. Emergency management: profession vs. field.

Education 100
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How to Do A Digital Detox? 7 Ways to Unplug

wiredPRworks

I’ve made conference calls from quiet laundry rooms, written blog posts in local libraries, and managed interviews [with a driver] on busy expressways. Don’t Crash – Activate a Crisis Plan. Imagine the worst-case scenario and then put plans in place to avert any crisis. It’s not always work. I was not happy.

How To 98