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This Week in PR Ethics (5/18/23): Taking on Climate Lies

Ethical Voices

On Reddit in science-driven communities, 51% of the posts highlighted climate skepticism claims, and on skeptical community subreddits, unsurprisingly only 33% of discussions support the current scientific consensus. This is particularly important, because Reddit is a prime news source for Gen Z and Gen Alpha.

Ethics 83
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The top 10 most-read blog posts on Sword and the Script in 2023

Sword and the Script

The content readers viewed the most were largely about the topics of generative AI in PR and marketing – with a touch of Twitter and a sprinkle of marketing budgets In 2008 I came home from a long deployment to find the PR and marketing world had changed. It’s also a clear way to demonstrate my work ethic and affinity for continuous learning.

Blogging 144
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15 years after: the collective “grilling” of Jim Grunig still delivers visionary insights on the future of PR

PR Conversations

Let’s look at some of the main statements made by Jim during the 2008 interview and ask ourselves some questions: I dislike the term “targeted” publics. Jim Grunig (2008) Powerful and meaningful statement on the fact that we need to see the reality (also or mostly) through the publics’ eyes. “I

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Bank Stress Tests Complete. Could Your Bank Now Pass a “Reputation” Test?

Reputation Us

After the economic downfall of 2008 the Fed wanted to ensure banks would be able to continue to lend to consumers and businesses even in a severe financial crisis. banks have significantly rebounded from the 2008 financial shock. Are there issues related to the communities they serve (e.g. lending to marijuana businesses)?

Banking 60
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Bank Stress Tests Complete. Could Your Bank Now Pass a “Reputation” Test?

Reputation Us

After the economic downfall of 2008 the Fed wanted to ensure banks would be able to continue to lend to consumers and businesses even in a severe financial crisis. banks have significantly rebounded from the 2008 financial shock. Are there issues related to the communities they serve (e.g. lending to marijuana businesses)?

Banking 60
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For comms pros, Silicon Valley Bank is a reminder that trust is currency

Sword and the Script

The banking community has some unique dynamics… Scar tissue. The financial crisis of 2008-2009 still haunts many of us; Frayed nerves. And while reasonable people can disagree about the cause, there’s no debating the effect: Depositors lost faith. They lost confidence. They didn’t trust the bank.

Banking 82
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Train Your Brain to Apply “Longpath” Thinking

Stern + Associates

Applied futurist and social systems strategist Ari Wallach , founder and executive director of Longpath Labs , helps organizations and individuals discover and leverage a new version of “why” for their work that leads to deeper and more meaningful motivations for all stakeholders – employees, customers, communities and future generations.