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ICON 2024 Q&A: Inside Baseball and PR With Adam Chodzko of the Los Angeles Angels

PRSay

In 2008, when I was asked to volunteer in the press box for the Angels, it was an odd moment for me to put on a red polo for the first time. In recent years, we’ve seen major newspapers cut back their sports departments, and more blogs/fan sites appear. You’re from Southern California. Have you always been an Angels fan?

Sports 122
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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

There were newspapers, magazines, wire services, trade publications, TV and radio. Daily newspaper circulation in the United States has fallen from its height of 61.8 About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020.

Handbook 192
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Message in a Bottleneck: How to Reach Your Fragmented Audience

PRSay

What about 2008? million in 2008 and 18.6 The same thing has happened with newspapers. What was the most-watched TV show in 1998? No soup for you if you didn’t get “Seinfeld,” “American Idol” and “The Big Bang Theory,” respectively. That was just for fun. million in 2018. And network TV news.

How To 137
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Trends and Best Practices for Media Relations

PRSay

According to a Pew Research Center analysis of data from the Bureau of Labor Statistics, the number of newsroom jobs in the United States fell by 26 percent from 2008 to 2020. When it comes to realizing the value of media relations, Op-Ed columns in newspapers are the gold standard.

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Behind the Headlines With Kim Spear

Cision

Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. What was it like to work with sponsors during the 2008 Beijing Olympics? But if you don’t understand how your brand fits into its specific market, you won’t be able to stand out.

Local 120
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Maxim Behar for Manager Talks: I Learn from My Successes, Not My Mistakes

Maxim Behar

My career path took me through journalism, where I worked as a correspondent, editor, and editor-in-chief for many years, gaining invaluable experience at various newspapers and even creating one ("Standard" newspaper). But at a certain point, I felt it was time to leave journalism behind.

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P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

Ahead of others in his time, he actually understood the importance of media coverage (he started New York’s first illustrated newspaper in 1853) and believed ‘there is no such thing as bad publicity,’ a popular phrase many times attributed to Barnum himself.” — Ashley Foster, APR 1 The End of a Publicity Era: How Ringling Bros. Tormala, Z.