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Save the Date: Join #PRStudChat on March 24th to discuss “The Future is Now: Landing Your First Job Like a PRo!”

Deirdre Breakenridge

In 2009, it began with a simple question asked by Angela Hernandez , then President of PRSSA at Central Michigan University (CMU). “ This was an important question and one that should be explored beyond one student or one blog post. What began as a simple blog, soon became a movement. About #PRStudChat. Is PR Right for me? ”

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Aligning Your PR Metrics With Business Goals & Executive KPIs

Onclusive

Drawing on our expertise in providing essential data to communications professionals since 2009 and best practices from our customers, we’ve outlined the 5 steps we’ve seen work for brands who have already crossed over or are in the process of doing so. Measurement: How am I defining success?

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How Storytelling Connects Paid, Earned, and Owned Media

Onclusive

In December 2009, Forrester defined what it called the three new media options for interactive marketers: “paid, earned and owned.” In 2012, in response to the Altimeter group’s white paper on “converged media” last summer, Jeremiah Owyang took a stab on his blog at defining the new workflow for paid, earned, owned and shared media.

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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

Digital-first publications, online video, podcasts, and even company blogs provide additional avenues for brands to connect with niche audiences. Track Campaign Effectiveness In the past, it was difficult to measure the impact of a PR campaign. in the business world, and particularly in Silicon Valley.”

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7 mostly free professional development ideas that PR and comms pros can start today

Sword and the Script

Weekly writing If you are reading this you know I produce a weekly blog post. I started this blog in early 2009 after coming home from an overseas deployment. I started a blog to provide hands-on learning about content marketing and social media. Im very grateful this amazing resource exists. And I have.

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Meandering Through Measurement

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Meandering Through Measurement November 20th, 2010 Tweet Measurement takes a holiday What happens when you get a roomful of communicators listening to a bunch of speakers on measurement?

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5 Ways To Spice Up Your WordPress Blog

Waxing UnLyrical

If you’re just getting started blogging (or maybe even if you’ve been doing it a while), here are some WordPress plugins I really really like. I really like its functionality, plus it’s a great way for folks to search on your blog as well as on the Interwebz without actually leaving your blog. LinkWithin.

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