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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. In fact, many of the things described in my book, The World PR Revolution, which first came out in the United States a year ago, are already coming true. What does it do?

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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

A word of caution, though; if your business’ internal systems and/or processes are broken, there’s no amount of social media activity that can fix that, as Jen Zingsheim and Mark Story point out on last week’s Media Bullseye Radio Roundtable. (It’s Read Me On BNET Watch Me In Action Book Me! Wanna Subscribe?

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How Pink Panties Heralded India's Social Media Movement

Waxing UnLyrical

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

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Veterans Day: A Granddaughter Remembers

Waxing UnLyrical

I’m told my grandfather was stunned when he heard over the radio that there would be a blackout drill. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? And not just that it would take place, but when and where. “Those bloddy fools! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Facebook 105
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Snapping at Synapses: Why Digital Death Sucks

Waxing UnLyrical

Radio Roundtable: Twitter-quitter Celebs, Facebook profile changes & Navy issue « Media Bullseye – A New Media and Communications Magazine says: December 8, 2010 at 4:11 pm [.] Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

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Maxim Behar: Better put yourself in others’ shoes and then judge

Maxim Behar

The second feature is that for the first time in the entire history of media existence – since the Gutenberg era – media are measurable, and you can measure with great accuracy how many people have seen your post, how many have liked it, shared it, hated it, or commented on it. In 2009, I wrote a small book called "111 Rules."

Ethics 69
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Weekly Roundup: The Holly And The Ivy

Waxing UnLyrical

Did you know : This was the first song to be played live on a radio broadcast – in 1906. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Did you know : Mariah Carey’s hit is the best-selling holiday ring tone in the U.S. O Holy Night , shared by Mary Barber and Martha Muzychka.

Writing 60