Maxim Behar

AUGUST 14, 2024

If we go back 15 years ago, we can all see that today's world is literally turned upside down - in how we carry out our projects, write press releases, host events, and press conferences. Here, I place a significant emphasis on the ethics of how we do things. By the way, 22 years ago, I wrote Bulgaria's first business ethics standard.

Branding 59

Branding Brand Ethics Hotels 59

PR Conversations

OCTOBER 28, 2014

Our professional codes of ethics say that ultimately our role is to serve society and sometimes that is seen as being in conflict with the interests of the organisations that we work for day to day. You can find her on Twitter or writing for the Global Alliance’s website or newsletter.

Leadership 111

Leadership Publicity Government Journalism 111

PR Conversations

DECEMBER 11, 2014

Ambiguous, leading, loaded and double-barreled questions are among the more common shortcomings, particularly if the person writing the research questions has a limited understanding of survey design. Another area that results in research inaccuracy relates to the framing of questions , where answers by the respondent are impacted.

Publicity 108

Publicity Survey Analytics Pharmaceuticals 108

Waxing UnLyrical

NOVEMBER 11, 2010

Until his health started failing (he suffered two heart attacks), he awoke religiously with the sun, had an impeccable work ethic and, above all, put family first. Mark as read Approve comment Hello Shona, Thank you so much for writing this, I know it will have been hard to do. He was also one of the most disciplined people I knew.

Facebook 106

Facebook Twitter Transportation Measurement 106

Communications Conversations

OCTOBER 18, 2017

There’s no doubt that’s why I started this blog eight years ago in 2009. One example: Writing this post four-plus years ago about how the Sons of Anarchy lived by the PRSA code of ethics. Fun post to write. And since then I’ve realized so much personal fulfillment my cup runneth over.

Blogging 60

Blogging Airlines Hotels Social Media 60

Sword and the Script

JANUARY 8, 2019

Marketing also has purse strings that can be creatively – and ethically – spent to appease a specific rep with the right reference. Make it safe and easy: they talk – you write – they edit and approve (this would work for a podcast too). Ask your customers for interviews on your corporate blog – soft interviews.

B2B 82

B2B Media eBook Interviews 82

Sword and the Script

OCTOBER 4, 2022

The equity owners wrote big checks for those transactions – and they aren’t inclined to write another. This is the first outside investment the company has taken, which has been boot-strapped its founding in 2009 by Galant and Lee Semel. What makes them appear strong, is actually a weakness. Onward with the PR Tech Sum ….

Technology 82

Technology Company Analytics Writing 82

Sword and the Script

FEBRUARY 6, 2018

You can be an ethical and persuasive PR pro or marketer without selling your soul. I saw this clearly in 2009 when a story I was pitching by email didn’t get traction until I turned it into a corporate blog post. I do work in, and write about, business and there’s plenty of propaganda there too.

Content Marketing 80

Content Marketing Marketing Journalism Financial 80

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Handbook Guidelines Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Handbook Guidelines Local 40

PR Conversations

JULY 14, 2016

Angela Barter, CPRP, a sustainable communication strategist based in South Africa , drew from her presentation at the Global Alliance’s World PR Forum (May 2016, Toronto) when writing A communicator’s guide to mitigating the risk of greenwashing. Ensure the communication is consistent with the company’s ethics and culture.

Ethics 40

Ethics Handbook Guidelines Local 40

Maxim Behar

JUNE 12, 2024

There are 4 billion opinions, and when you write something on social media, potentially 4 billion people worldwide can read it, regardless of the language, because it can be translated in a second. On Twitter or Instagram, it is a bit harder to recognize the people you are writing to; there are ways. I've told this story many times.

Ethics 69

Ethics Social Media Travel Writing 69

Maxim Behar

NOVEMBER 23, 2020

Online media is also the reason why the newspapers in their print life are slowly leaving, but not because the journalism in them is bad, not because journalists cannot write, but simply if they have to appear in these large circulations, a newspaper will cost at least 20 roars and only units will be able to afford it. What does it do?

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Stephen Waddington

DECEMBER 5, 2018

Practitioners have a responsibility to work to ethical standards. You need to understand the media in the market alighted to your product or service; the issues that drive the market; the format and makeup of a publication; and the types of stories that journalists write. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? We don't know what they say as they represent a transition between early pictorial writing and the cuneiform that succeeded them (2).

Ethics 52

Ethics Communications Print Television 52