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So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. Static infographic.
Most organisations use more elements like online videos, infographics and instant photos in their messaging. Other online communication comes second (83.1%), followed by press and media relations with online newspapers and magazines (82.4%). Media relations with print newspapers/magazines are still stronger than expected. #5
I read the newspaper. How to Get Your First 1,000 Real Facebook Fans (Infographic). I’ve been a big fan of Jay’s work for quite a while (dating back to probably about 2009). Like many of you, I read a decent amount during the day. I read emails. I read news sites. And I read blogs. And social media blogs.
If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year.
The year was 2009 and I had a very special epiphany that day. Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many. Get to the latest infographic before it’s published – and pitch it to a media outlet first.
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