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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

So, in this changing world, especially in crisis and emergency communication, could a “profession” of emergency management do the job, or will the “field” of emergency management succeed by cooperating, coordinating and collaborating with specialists from many disciplines who can gather and provide what is needed by all stakeholders in a disaster?

Education 270
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How Earning My APR Gave Me an Edge on the Competition

PRSay

In the spring of 2010, I was working in a mid-level PR job at a company that I loved. I started the process immediately, and was supported every step of the way by my local PRSA Chapter. I became president of my local PRSA Chapter in 2017 and executive director of a small nonprofit. I would do it again in a heartbeat.

Nonprofit 125
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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

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Advice for Newly and Soon-to-be Minted PR Pros - How to Thrive and Survive in PR

PR Job Coach

On Saturday, March 18, 2010, I had the honor and pleasure of speaking to about 80 newly and soon-to-be minted public relations professionals at a regional PR student conference at San Jose State University The theme of the conference was "Surviving in the Public Relations Industry." Locals have the advantage. Social media an absolute.

How To 155
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3 Essential PR Trends to Monitor in the New Year and Decade

PRSay

At the risk of sounding old, 2010 seemed like just yesterday. When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. Especially if you’re communicating with millennials and Gen Zers, social awareness should be a top priority in the coming year.

Trends 168
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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

With Google Instant turned off, you come up with results for small local organizations including Washington Adventist Hospital Volunteer Services and Silver Spring Volunteers. While I have great respect for these two organizations, they are not local to my search. Of course, I am making some assumptions here. received 13 percent.

Google 104
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New Year’s Honours 2015

Stuart Bruce

She’s currently the chair of Global Alliance (the confederation of the world’s major PR and communication management associations and institutions), but has also been president of the Chartered Institute of Public Relations (in fact under her leadership we finally achieved chartered status).

Ethics 95