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#PR Expanded [Guest Post]: Drawn To The Spotlight, Part 1

Deirdre Breakenridge

During the call Gini asked me, “If you were to do it again, would you grow your social media community on LinkedIn?”. I launched my group in May 2010, and with the help of my members we have grown the group into a vibrant and engaged community. My answer was, “No. The conditions for success have changed.”.

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Is Public Relations Management a Technology? [PR Tech Sum]

Sword and the Script

Around 2010, I worked for a PR software vendor that occasionally rattled the CRM idea, but it never really got traction in the market. In an interview with PRWeek, the company likened it to a CRM for PR. The concept of CRM for PR isn’t new. The announcement seemed to me more of a vision statement than a technology product release.

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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? November 23rd, 2010 Tweet Guest post by Jackson Wightman I take part in a few Twitter chats when time permits. As soon as I did my credibility would be shot.

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How To Get Your Blog Project Approved

Waxing UnLyrical

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. By switching to a blog we saved printing and distribution costs. But that was the case even with the internal print publication… unearthly, jaw-dropping amounts of it.

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Reputation on social media – Comms must own it or lose it

NewsWhip

To look at a recent example, the Robinhood-GameStop crisis played out in the media – but also on Twitter , through millions of engagements on Facebook, and of course in communities on Reddit. Imagine explaining trying to explain that to a time traveller from 2010. No More Heroes Any More.

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Extra Boost of “V”: More Vloggers for your YouTube Cravings

Waxing UnLyrical

Fun Fact Christine vlogged about Kodak’s Print & Prosper calculator, which helps consumers compare printing costs between Kodak printers and their average competitor. Its a show celebrating YouTube and its community, streamed live on the Internet from different locations. Also, have you heard of YouTube Live?

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Ten Reasons PR Pros Should Blog

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun!