PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The program has since grown to 15 schools nationwide.

Communications 121

Communications Case Study Training Reputation 121

Doctor Spin

FEBRUARY 4, 2025

Actively managing an organisations credibility and public trust. Mitigating damage by reshaping public perception after negative events. Managing perceptions is especially critical in public affairs , corporate communications, crisis communications , and media relations. Public Opinion (1922).

Ethics 52

Ethics Journalism Crisis Communications Public Affairs 52

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

Sword and the Script

JANUARY 3, 2023

Public affairs: This involves working with government officials and agencies to shape public policy and advocate on behalf of an organization.”. This is reflective of a traditional view of public relations. This is very old – like circa 2010 old. You know this…then you are one of her original “crazies.”

Interviews 113

Interviews Publicity Technology Social Media 113

Doctor Spin

MARCH 8, 2025

United only apologised after days of public outrage. BPs Response to the Deepwater Horizon Oil Spill (2010) After the worst oil spill in history, BP CEO Tony Hayward made things worse by saying: Id like my life back. His tone was robotic and corporate when he finally responded. Never underestimate public intelligence.

Examples 52

Examples Airlines Viral Crisis 52