5W PR

JULY 6, 2019

Then, in 2010, Old Spice launched an aggressive television and social media campaign featuring former NFL player Isiah Mustafa to huge success. Take the case of Old Spice, for example. A little more than a decade ago, Old Spice was a brand that was more closely associated with your grandfather than anything else.

Television 60

Television Travel Consumer Branding 60

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. What did you ship in 2010? As privacy and choice gained momentum, permission-based Internet activity has led to what we now describe as the social web.

Social Media 85

Social Media Web Media Measurement 85

David PR Group

JULY 9, 2014

After snubbing Cleveland in his much-maligned televised announcement four years ago, how James handles his next move will certainly have an impact on his overall image. With his “Decision” in 2010, James basically performed slow torture on Cleveland fans. What should James do differently from a PR standpoint?

Crisis Communications 48

Crisis Communications Television Newspapers Agency 48

Waxing UnLyrical

AUGUST 12, 2015

In 1954, phones were in homes, offices and street corners, computers were monstrous machines used by large companies, families gathered in living rooms to watch television, and tablets were medicines prescribed by doctors. They wanted entertainment, sports and news and, given its portability, the transistor radio fulfilled those needs.

Radio 40

Radio Mobile Media Sports 40

Sword and the Script

JANUARY 3, 2023

This can include the number of times an article is shared on social media, or the number of people who see a television segment. This is very old – like circa 2010 old. Website traffic: PR practitioners may track the number of visitors to the organization’s website, as well as the pages that are most popular.

Interviews 113

Interviews Publicity Technology Social Media 113

PRSay

JUNE 28, 2022

In April 2010, an oil rig that BP leased, the Deepwater Horizon, exploded and sank in the Gulf of Mexico off the coast of Louisiana, killing 11 workers, injuring 17 and causing the largest oil spill in the history of marine oil-drilling operations. Television images showed the sinking oil rig engulfed in flames and black smoke.

Conference 183

Conference Crisis Training Public Affairs 183

Mark My Words

APRIL 2, 2015

2010’s Cleggomania came on the back of those ‘historic’ leaders debates, a political Weakest Link where the right answer seemed to be “I agree with Nick”. The fact that 2010 actually marked a resurgence in the 18-24 vote (aka the Y vote) has been largely ignored. I don’t agree with Nick R.

Television 60

Television Survey Social Media Government 60

Critical Mention

OCTOBER 27, 2018

Finally, we were proud to be DISH Media Sales’ first-ever digital agency of record and help them develop brand positioning and a digital media campaign that met the demands of the rapidly, and sometimes chaotically, evolving programmatic television space. What has been your most fulfilling experience thus far?

Interviews 79

Interviews Media Content Marketing Facebook 79

PR Conversations

NOVEMBER 27, 2015

Prior to the conference proper I had agreed to participate in tandem with Ali Foroozfar —a wonderful human being, past top manager of National Iranian Television and a seasoned, highly knowledgeable professor of marketing, advertising and communication—in a one-day workshop, where we alternated integrated communication theory and case studies.

Conference 40

Conference Hotels Internal International 40

Masters in Communications

FEBRUARY 12, 2022

The media can unite us, as exemplified in the days after 9/11 Diversion : Provided almost exclusively by entertainment media (television, movies, music, games), the diversion element helps us wind down, escape from our daily lives, and relax. Websites and digital television are technically broadcast media at the same time.

Ethics 52

Ethics Communications Print Television 52

Cision

JULY 14, 2015

In 2010, Isaiah Mustafa rose to sudden fame with the introduction of Old Spice’s campaign, “The Man Your Man Could Smell Like.” This when paired with several comedy shows on television, distinguished Laugh Factory as the go-to venue for comedy. Case Studies. Conclusion. People are inundated with content.

Advertising 120

Advertising Advertising Content Marketing Case Study 120