Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? How many heads? One of the most high profile WOM agencies globally is an outfit called 1000heads.

Travel 87

Travel Case Study Creativity Advertising 87

Waxing UnLyrical

NOVEMBER 17, 2010

Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Army via Flickr , Creative Commons Usually these are placed at the top of a post, but often, if a post is long, I’ll insert additional images, alternating left- and right-aligning them. D’oh, you say. An image speaks a thousand words.

Blogging 94

Blogging Writing Facebook Twitter 94

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Regardless, thanks for visiting!

Measurement 55

Measurement Tourism Social Media Blogging 55

Solo PR Pro

MAY 14, 2021

Her immersion into this world of creativity sparked her curiosity for what existed behind the camera lens. This eventually led to the launch of Kissing Lions Public Relations in 2011. Today, Kahshanna has been a brand marketing, communications and PR force for 10 years. A serendipitous moment: Naming the agency.

Meeting 105

Meeting Training Study Film 105

Karen Freberg

JANUARY 14, 2021

However, universities are realizing the industry – those in the community where the university is located and beyond – need professionals with these skills – and are looking for new talent to recruit and hire. When I started teaching social media, I would cover broad areas like strategy, research, planning, and creativity.

Social Media 88

Social Media Media Resources Creativity 88

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Liked what you saw? Why not book me for a speaking gig ?

Tourism 74

Tourism Measurement Blogging Twitter 74

Waxing UnLyrical

OCTOBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? Image: Ranjit Bhatnagar via Flickr , Creative Commons And thanks to myfirsttweet.com , I can share it with you. How unbelievably ridiculous. Or pathetic.

Twitter 73

Twitter Measurement Tourism Social Media 73

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

Google 104

Google Nonprofit Engineering SEO 104

Waxing UnLyrical

JANUARY 25, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Etsy’s PR Nightmare: Greeting Cards Making Light Of Rape January 25th, 2011 Tweet Guest post by Steff Metal [Update from Ed.: Image: striatic via Flickr, CC 2.0 Liked what you saw?

Policies 94

Policies Twitter Facebook Writing 94

Communications Conversations

MARCH 29, 2019

Whether she’s snapping photos for the bank’s Instagram story, wrangling the perfect bit of copy, or surprising and delighting a Twitter follower, Justine infuses her work with a sparkle of creativity balanced with an authentic understanding of the brand. Theresa Reps , agricultural affairs manager, Midwest Dairy (nominated by Brian Bellmont).

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

OCTOBER 28, 2010

Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! Which is one of the reasons I still think you should leave PR to the PR pros … but I digress. Will you join us if you can? 1 – 2:30 pm ET, follow/participate on Twitter using the #netsol hashtag. See you there! Liked what you saw?

Conference 74

Conference Tourism Measurement Twitter 74

Waxing UnLyrical

OCTOBER 16, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Conch and Drum October 16th, 2010 Tweet Tomorrow is Bijoya Dashami, the culmination of the single-most important festival Bengalis celebrate: Durga Puja. Liked what you saw? These fine folk did: Jan.

Construction 65

Construction Tourism Measurement Blogging 65

Waxing UnLyrical

DECEMBER 14, 2010

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. Image: Marc Benton via Flickr, Creative Commons 3. And there are very few employers who want a standard PR person , when they have the opportunity to snag one who is creative and driven and can find an angle, even if it is in themselves.

Publicity 98

Publicity How To Course Facebook 98

Waxing UnLyrical

NOVEMBER 6, 2010

Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL! So much to do So much to know To live, to love, to hurt, to grow. So much to do So much to gain To touch, to hold, come sun or rain. So much to do So much to see I am the future. The future is me. Regardless, thanks for visiting! Liked what you saw?

Tourism 68

Tourism Measurement Twitter Facebook 68

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. AI is not some abstract thing you see in sci-fi movies.

Financial 98

Financial Conference Agency Resources 98

Waxing UnLyrical

DECEMBER 23, 2010

Seeing as how it’s coming close to the end of the year and everyone’s in a prediction kinda mood, Jen thought it would be cool to chat about what might be coming our way in terms of PR measurement in 2011. In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. Liked what you saw?

Pitching 63

Pitching Measurement Twitter Writing 63

Waxing UnLyrical

DECEMBER 2, 2010

Image: Tania Gail via Flickr , Creative Commons We were deluged by applications; when we had openings, when we didn’t have openings, when we had budget to hire, when we didn’t have budget. One of the most creative cover letters I received was one sentence; 14 words, to be exact. Creativity will only get you so far.

Interviews 92

Interviews Creativity Twitter Facebook 92

Solo PR Pro

AUGUST 2, 2022

I started teaching at UCI in 2011, with a five-week, online course focused on using social media for business development. Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). DePaul University College of Communications, 2011 – 2022.

Education 107

Education Course Nonprofit Resources 107

Waxing UnLyrical

DECEMBER 13, 2010

Image: Peter Lee via Flickr, Creative Commons Thanks so much for stopping by WUL! So that they can shake their fingers and exclaim triumphantly, “See? We told you so!&# You know what I have to say to you, NBCW? Bah, humbug. Stop playing Scrooge and Cratchit it up for a change. Regardless, thanks for visiting! Liked what you saw?

Media 93

Media Facebook Twitter Film 93

Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. It’s a work in progress.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

NOVEMBER 26, 2010

Image: Raul Tejero Palma via Flickr , Creative Commons What about giving thanks for everything you don’t have? Waxing UnLyrical says: January 16, 2011 at 6:02 am [.] What about giving thanks for the things that didn’t work out? This post was mentioned on Twitter by Shonali Burke, Joe Hackman. Liked what you saw?

Facebook 75

Facebook Twitter Measurement Tourism 75

Waxing UnLyrical

NOVEMBER 10, 2010

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. And understanding is one of the most important building blocks to a successful career in any field, and particularly in business communication. It makes the blogosphere less frightening.

Blogging 98

Blogging Facebook Twitter Writing 98

Waxing UnLyrical

OCTOBER 14, 2010

This cultivates a thinking community where information is evaluated, and then adapted and built upon. Corporations constantly churn out copy for communication channels and PR campaigns. Instead, Steve encourages people to be creative and to inject personality into their communications. Image: Stuart Caie via Flickr, CC 2.0

Blogging 78

Blogging Twitter Creativity Facebook 78

Waxing UnLyrical

DECEMBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Holly And The Ivy December 12th, 2010 Tweet As I write this, it is grey and damp outside. Christmas music is playing in my house. Liked what you saw? Why not book me for a speaking gig ?

Writing 65

Writing Measurement Tourism Twitter 65

Waxing UnLyrical

NOVEMBER 14, 2010

Image: Arturo Sotillo via Flickr , Creative Commons How about you? PR and the power of ideas , from Richard Bailey’s PR Studies. Why: I do think you start with the idea … and PR is no different. Do you have hidden gems to share? Thanks so much for stopping by WUL! Liked what you saw? Why not book me for a speaking gig ?

Facebook 91

Facebook Blogging Twitter Measurement 91

Waxing UnLyrical

OCTOBER 31, 2010

Image: YiYing Lu via Flickr , Creative Commons Thanks so much for stopping by WUL! Why: especially for my friends (and foes) who run small businesses. Take heart, not howls. Let’s Halloween up PR , by, er, me. Why: if we don’t enjoy what we do, what’s the point? Regardless, thanks for visiting! Liked what you saw?

Small Business 58

Small Business Tourism Measurement Social Media 58

Waxing UnLyrical

NOVEMBER 29, 2010

Image: Esparta Palma via Flickr , Creative Commons The big thing I get from the film (aside from the drama) is that, like a romantic comedy, the players emerged from that experience much stronger, closer and wiser. Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

Film 77

Film Measurement Twitter Leadership 77

Waxing UnLyrical

SEPTEMBER 28, 2010

So I contacted Debbi Jarvis , Pepco’s VP of Communications (a delightful woman, and whom I also know through IABC/DC Metro ), to see if she could fill me in. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information. Liked what you saw? Why not book me for a speaking gig ?

Social Media 69

Social Media Media Skype Energy 69

Waxing UnLyrical

AUGUST 25, 2010

Creative Commons To Love Yet Not OK. .&# With a sigh, eyes squeezed to try and wring the sleep from them, she arose, shaking her head ever so slightly, to begin the necessary rituals of ablutions, packing and boarding a train that would take her far away from her loved ones, but closer to her daily bread. Image: rubyblossom.

Tools 105

Tools Google Twitter Facebook 105

Waxing UnLyrical

OCTOBER 22, 2010

Title image: Lukasz Strachanowski via Flickr, Creative Commons Life… supplemented™ data courtesy and used with permission of Priya Ramesh, CRT/tanaka Thanks so much for stopping by WUL! 5 Ways to Fail in Social Media | Women Grow Business says: February 1, 2011 at 12:02 am [.] Not that difficult, is it? Liked what you saw?

Measurement 65

Measurement Social Media Twitter Tourism 65

Konnect Agency

OCTOBER 18, 2019

Since the launch of Snapchat in 2011, ephemeral content has kept consumers coming back for more. Engagement demands consistent interaction with audiences through community management. Putting dollars behind posts or campaigns allows brands to more effectively reach target audiences with precise messaging and creative.

Social Media 56

Social Media Marketing Media Trade Shows 56

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Remember the advertorial ?

Blogging 80

Blogging Twitter Facebook Measurement 80

Waxing UnLyrical

NOVEMBER 25, 2010

Image: Lorenz Seidler via Flickr , Creative Commons I was distraught when I got a Facebook IM from one of my friends in Mumbai, telling me of the first bomb blast. I’d seen how much effort my husband put into it, and I thought it would be nice if I could do that for him, for a change. Liked what you saw? Why not book me for a speaking gig ?

Hotels 92

Hotels Television Twitter Facebook 92

Waxing UnLyrical

OCTOBER 6, 2010

Image: cvrcak1 via Flickr , Creative Commons Bats in the belfry? So, I did what I knew: I told them that one of the best ways to tap into social media could be done by channeling Jimi Hendrix (you can view the un-animated version here ). At first glance, you’d think I was crazy for trying to do such a thing for this kind of audience.

Social Media 81

Social Media Twitter Facebook Measurement 81

Waxing UnLyrical

AUGUST 22, 2010

Image: Zen Sutherland , Creative Commons I finally did get my laughs in before the clock struck midnight, thanks to Bill Murray’s exquisite performance in The Man Who Knew Too Little. Wafted straight into the sunset, did Evening. A nice enough chap, but I’ll tell you something. If you haven’t seen it, I highly recommend it.

Twitter 76

Twitter Facebook Measurement Blogging 76

Waxing UnLyrical

DECEMBER 9, 2010

Aim high in creativity, but keep in mind the limitations of your tools and skills throughout the process. But the point of the assignment, and of grad school in general, is to get our hands dirty, make mistakes and hopefully learn from them. This is what I took away from my first video experience, which may seem obvious to some: 1.

Video 95

Video Facebook Twitter Viral 95

Karen Freberg

DECEMBER 30, 2019

2011 marked the moment I became Dr. Freberg 2.0 (Mom Great colleagues, students, community, school, and area. I started getting actively involved in researching in social media back in 2008, but the first time I had the chance to teach social media was back in 2011. I am proud to see these communities come together so well.

Social Media 56

Social Media Conference Travel Internal 56