Waxing UnLyrical

SEPTEMBER 7, 2010

Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers. Who’s in customer service? I’m not a customer service “professional.&# Social media is a great way to start doing this. Liked what you saw?

Social Media 58

Social Media Customer Service Media Tourism 58

Communications Conversations

MARCH 29, 2019

A North Minneapolis native, Tess excelled in her journalism program at Drake University, during which she presided over the Coalition of Black Students and interned in business development with The Integer Group and in marketing/group sales with Iowa Events Center.

Social Media 128

Social Media Agriculture Marketing Media 128

Waxing UnLyrical

NOVEMBER 22, 2010

But the bottom line is, it’s VERY important for anyone in PR, whether internally or externally, to understand the messy dynamics of the Open Community around organizations. At the same time, internally, we can start thinking about what social media might help us achieve in terms of individual departmental goals (e.g. Lindy : Exactly.

Community 88

Community Publicity Web Social Media 88

Waxing UnLyrical

NOVEMBER 24, 2010

Bryce Keane is an international communication professional who’s worked in both the EMEA and Asia-Pacific regions. . “First of all, with any new client, we place WOM at the center of everything that they do; we don’t talk about Social Media, we talk in terms of Social Interfaces. How and where can your consumer touch your brand?

Travel 87

Travel Case Study Creativity Advertising 87

Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The report provides an international perspective on the challenges facing the PR business. Fears of jobs losses, lack of skills, the rise of automation and international trade are all contributing to pessimism about the future.

Government 103

Government Education Print Ethics 103

MaccaPR

OCTOBER 2, 2014

For a sense of how grave this condition can be for brands that should know better, consider two Procter & Gamble videos entitled: “CSDW 2011 Holiday Card” and “PGITI Feb 2011.” Avoid inspirational video titles that worked for internal audiences, but might baffle external viewers.

YouTube 54

YouTube Video Web SEO 54

Waxing UnLyrical

SEPTEMBER 27, 2010

I know first hand about AT&T’s dreadful wireless service and worst-in-class customer service, so it seemed like a good fit. I imagine thats a tough battle for them to fight internally. Yes, I wanted to cause a ruckus, I suppose. But as with any writing project, it’s better to write about what you know.

Wireless 81

Wireless Twitter Writing Measurement 81