Waxing UnLyrical

OCTOBER 17, 2011

After hearing NAB’s Hillan Klein and Kate Thompson share insights about the Break-Up at Social Media Club Melbourne , I wanted to ask Hillan a few more questions about this campaign. Hillan, how did NAB as a large-scale bank first become involved in the social media space? How valuable was that time spent listening?

Publicity 93

Publicity Banking YouTube Social Media 93

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 58

Social Media Customer Service Media Tourism 58

Waxing UnLyrical

JANUARY 1, 2011

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.

Measurement 45

Measurement Blogging Tourism Twitter 45

Waxing UnLyrical

AUGUST 14, 2012

The first was an interview in eMarketer Daily newsletter with the eminently wise Brian Solis , in which he emphasized the human side of online communication. The second was a blog post by one of my Curry College PR superstars, Erika Kuzmicz , who finished her degree requirements in December 2011.

Publicity 103

Publicity Pinterest Nonprofit Twitter 103

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. Clipped from [link] [.]

Tools 104

Tools Marketing Nonprofit Mobile 104

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I’m a social media expert as seen on.” By now, everyone is some kind of social media “expert.”

Pitching 111

Pitching Facebook Twitter Interviews 111

PRSay

MARCH 23, 2018

When my family undertook major renovations on our house in 2014, we began by interviewing several contractors. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. Finally, looking back on Harvey, I am still amazed by the role that social media played in linking rescue boats with those in need.

Corporate 109

Corporate Communications Crisis Management Crisis 109

PRSay

OCTOBER 8, 2021

“After smartphones became very prevalent, I started getting excited that every single one of us could be our own media company and our own television studio,” she said. So, she interviewed people on her “TV show” and “went live” from a closet at the hackathon. But only two people tuned in — her mom and dad. We all need to do better.”.

Creativity 179

Creativity Facebook Technology Employee 179

Communications Conversations

APRIL 21, 2015

And, they were ALL OVER social media after the Bullseye’s web site crashed after its launch of the new #LillyForTarget line. Remember in 2011 when they unveiled a new line with Italian fashion house Mossino? Frustrated and angry customers taking to social media. Target was in the news over the weekend.

Social Media 60

Social Media Product Launch Instagram Media 60

Waxing UnLyrical

DECEMBER 28, 2010

If you are looking for ways to energize your public relations and social media efforts in the new year, you might want to re-read a fairy tale. Sign up post-haste! ), you’ll remember I profiled Dan Gordon and his use of social media. In 2011, let’s make our stories terrific. What’s not to love?

Publicity 100

Publicity Facebook Twitter Measurement 100

Waxing UnLyrical

NOVEMBER 3, 2010

So I’m quite delighted that he will be joining the #measurePR Twitter chat on November 9, to talk about social media ROI and possibly quite a bit else. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Regardless, thanks for visiting! Read Me On BNET Watch Me In Action Book Me!

Measurement 105

Measurement Blogging Tourism Social Media 105

Waxing UnLyrical

JANUARY 14, 2011

Get Shareaholic test Filed under Blogging for Grasshoppers , Public Relations , Social Media | Tags: addons , blogging , enhancing your blog , plugins , wordpress | Comments (13) Site settings comment help? Tweets that mention 5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical -- Topsy.com says: January 15, 2011 at 11:26 am [.]

Blogging 100

Blogging Facebook Twitter Measurement 100

Waxing UnLyrical

NOVEMBER 15, 2010

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&# In Google you get: Let’s face it. Read Me On BNET Watch Me In Action Book Me!

Google 110

Google SEO Engineering Measurement 110

Waxing UnLyrical

JANUARY 18, 2011

Get Shareaholic test Filed under Blogging for Grasshoppers , Public Relations , Social Media | Tags: blogging , john taylor , wordpress plugins | Comments (14) Site settings comment help? Tweets that mention 12 Ways To Make Your WordPress Blog Cleaner And Cuter | Waxing UnLyrical -- Topsy.com says: January 21, 2011 at 7:51 am [.]

Blogging 88

Blogging Facebook Twitter Measurement 88

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Regardless, thanks for visiting!

Measurement 55

Measurement Tourism Social Media Blogging 55

Waxing UnLyrical

NOVEMBER 22, 2010

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. There are a ton of books being published on community and how social media plays into that.

Community 88

Community Publicity Web Social Media 88

Waxing UnLyrical

DECEMBER 2, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali New Year’s Resolutions for Job Seekers December 2nd, 2010 Tweet Are you planning to add job seeking to your list of New Year’s resolutions? But sass, chutzpah and gumption? What a disappointment.

Interviews 92

Interviews Creativity Twitter Facebook 92

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. Q: Do you use any types of social media tools that make it easier for colleagues to share each other’s work? A: We encourage everyone to share their work on social media.

Mobile 120

Mobile Community Blogging Publicity 120

Waxing UnLyrical

NOVEMBER 17, 2010

On that note, diversifying media can add appeal too, like adding mini video or audio casts. Conducting interviews via Flip video cams or a smart phones audio memo device can be strong sources of social content. 5 Ways To Spice Up Your WordPress Blog | Waxing UnLyrical says: January 14, 2011 at 6:03 am [.]

Blogging 94

Blogging Writing Facebook Twitter 94

Waxing UnLyrical

FEBRUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali An Ode To Monday February 7th, 2011 Tweet You wake up to Monday ; what will it bring? Hustle and bustle; and perhaps some stress; Perhaps a new client – do you hear “cha-ching&# ?

Tourism 70

Tourism Measurement Twitter Blogging 70

Waxing UnLyrical

OCTOBER 24, 2010

Read Me On BNET Watch Me In Action Book Me! Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb. And you take responsibility for your comments - just as this is my blog, those are your comments, not mine. Glad thats over with.

Measurement 87

Measurement Tourism Blogging Resources 87

Waxing UnLyrical

DECEMBER 31, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How People Made 2010 What It Was December 31st, 2010 Tweet Just a few more hours before we put our 2010 calendars away and start our New Year, eh? Here is to an even more amazing 2011!!!! I turned 40.

Facebook 68

Facebook Twitter Skype Measurement 68

Waxing UnLyrical

NOVEMBER 19, 2010

Granted, average non-celebrities would not be able to film TV episodes, but you can still maintain a presence online through social media. Acknowledge the rumors and talk with others through your social media outposts: express your thoughts on Twitter, release a video on YouTube, or publish a blog post.

Publicity 85

Publicity Reputation Crisis Communications Twitter 85

Solo PR Pro

AUGUST 2, 2022

I started teaching at UCI in 2011, with a five-week, online course focused on using social media for business development. Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). I've taught at NU since 2011.

Education 107

Education Course Nonprofit Resources 107

Waxing UnLyrical

FEBRUARY 1, 2011

Comment as Show More Trackbacks Tweets that mention Measuring Public Relations Outcomes | Waxing UnLyrical -- Topsy.com says: February 1, 2011 at 6:43 pm [.] » pr-media-blog.co.uk says: February 2, 2011 at 10:50 am [.] This post was mentioned on Twitter by Shonali Burke, Matt Kelly. AnneBuchanan @GnosisAr … [.]

Measurement 83

Measurement Publicity Web Analytics 83

Waxing UnLyrical

DECEMBER 14, 2010

This, for successful applicants, turns into an interview (which is where I came in). Knowing social media. Whether we like it or not, social media is creeping into more and more of what we do. Emotional intelligence is an integral quality that separates a passable PR from a great operator. Show your USP.

Publicity 98

Publicity How To Course Facebook 98

Waxing UnLyrical

OCTOBER 23, 2010

PR, social media, and news articles I’ve found interesting, for example. So if you’re trying to figure out social media, and are about where I was a year ago, listen up. Hopefully, I was going to go eat a dosa. I’m pleased to tell you that I did, indeed, go eat a dosa that day. To say and not say.

Twitter 73

Twitter Measurement Tourism Social Media 73

Waxing UnLyrical

OCTOBER 28, 2010

Read Me On BNET Watch Me In Action Book Me! Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb. And you take responsibility for your comments - just as this is my blog, those are your comments, not mine. Glad thats over with.

Conference 74

Conference Measurement Tourism Twitter 74

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat.

Measurement 66

Measurement Social Media Twitter Tourism 66

Waxing UnLyrical

OCTOBER 20, 2010

Read Me On BNET Watch Me In Action Book Me! Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb. And you take responsibility for your comments - just as this is my blog, those are your comments, not mine. Glad thats over with.

Measurement 81

Measurement Tourism Blogging Writing 81

Waxing UnLyrical

NOVEMBER 27, 2010

Read Me On BNET Watch Me In Action Book Me! Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan. 24 : Whats Next DC , Washington, DC Feb.

Measurement 74

Measurement Tourism Blogging Twitter 74

Waxing UnLyrical

JANUARY 15, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Year of Living Older… And Liking It January 15th, 2011 Tweet Today is my 41 st birthday. And Liking It | Waxing UnLyrical -- Topsy.com says: January 15, 2011 at 8:11 am [.]

Facebook 84

Facebook Twitter Measurement Blogging 84

Mindful Marketing

JANUARY 15, 2016

Join us for the ultimate PR measurement event as our CEO, Christine Perkett , interviews the “Queen of Measurement” herself, Katie Paine at this Boston event. Katie has been a leading advocate for defining high measurement standards in the PR and social media fields for over two decades. Registration is here.

Analytics 52

Analytics Measurement Interviews Social Media 52

Waxing UnLyrical

DECEMBER 24, 2010

Get Shareaholic test Filed under Public Relations , Social Media | Tags: christmas , evangelizers , jesus as a crowdsourcer | Comments (3) Site settings comment help? If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Regardless, thanks for visiting! Liked what you saw?

Publicity 94

Publicity Creativity Measurement Twitter 94

Waxing UnLyrical

FEBRUARY 6, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Gerald Durrell Edition February 6th, 2011 Tweet I don’t know if you’ve read My Family and Other Animals by Gerald Durrell ; almost everyone I’ve asked in the States hasn’t.

Twitter 63

Twitter Facebook Measurement Social Media 63

Waxing UnLyrical

JANUARY 25, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Etsy’s PR Nightmare: Greeting Cards Making Light Of Rape January 25th, 2011 Tweet Guest post by Steff Metal [Update from Ed.: Regardless, thanks for visiting! Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Policies 94

Policies Twitter Facebook Writing 94

Waxing UnLyrical

OCTOBER 24, 2012

Mark Zuckerberg’s first post-IPO interview at TechCrunch Disrupt pointed to one way this could happen: search that isn’t Google. After graduating from Stanford Business School in 2011, Kate cofounded DITTO.com , an ecommerce site selling designer eyewear and features cutting edge new “try-on” technology.

Facebook 106

Facebook Mobile Google Viral 106