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The Field of Emergency Management: Why It Is Not A Profession

Melissa Agnes

I am the Planning Section Chief for our agency so I write all the incident action plans for planned and unplanned events which I really enjoy. 1 (Printed in Wikipedia, “Lorne M. and Rebecca Parker; Marjorie Suckow (May 2012). Retrieved 11 August 2012. Is emergency management a field or a profession? References.

Education 270
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8 Ways to Make Your Press Release More Effective

Cision

According to a survey of the releases distributed by (a certain PR firm) on one day: 78% of public relations people spend extra money to dress up their releases with printed letterheads and color…the 78% broke down into 34% on a simple black letterhead, 16% on a one-color letterhead, and 28% on a letterhead with two or more colors.

Retail 120
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The Pros Weigh In: The Best Books for the Marketer on Your List

Polaris

Eden cheated just a little since this book is actually a memoir published in 2012 (that’s OK, Eden, we’re just looking for a good read). She encourages everyone to have a print edition alongside Merriam Webster’s. #11 Favourite fiction published this year: Wild: From Lost to Found on the Pacific Crest Trail, by Cheryl Strayed.

Marketing 251
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What’s New In B2B Tech PR For 2017

ImPRessions - Crenshaw Communications

Ad tech clients want to speak to marketing decision-makers, 3D printing clients target prospective partners in medical or architectural sectors, and so on. Between 2012 and 2014, organic social reach dropped from 16% to 6% –and wise PR counselors know they have to bite the “paid” bullet if they wanted to maximize social content.

B2B 120
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The Race Back to Actual News

David PR Group

Remember, journalism was created to educate, inform, and persuade people, and our nation’s first journalists were not writing to please advertisers. Thomas Paine did not write Common Sense as a vehicle to promote furniture discounts, closeout sales, or classifieds. Do we charge for it? Part of it? Do we give it away?

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Remembering how 9/11 Changed the World – and Communications

wiredPRworks

Producing a letter took time to write, print or copy and mail. Each year, I write a brief reflection on the year’s main events. 2012 Update. The writing is brilliant. At that time, most community organizations – including schools – had no email database, only phone numbers and addresses. 2011 Update.

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How to Build Brand Awareness & Thought Leadership

Contently - Strategy

His company, Dollar Shave Club, rose from obscurity in 2012 after he created a YouTube video called “Our Blades Are F ing Great.” As Joe Lazauskas, our director of content strategy, writes : “The easiest way to build those relationships is to genuinely help people. In 2010, Michael Dubin used to work at Time Inc.,