MaccaPR

OCTOBER 3, 2016

In 2013, the Boston College Center for Corporate Citizenship and Ernst & Young LLP (EY) conducted a survey on corporate sustainability reports. Want to improve your organization’s reputation? Increase employee and consumer loyalty? Corporate Sustainability Reports Rise in Popularity. Reduce waste?

Corporate 71

Corporate Report Survey Government 71

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. When it comes to reputation, there is little distinction between a real conflict and a perceived one. Otherwise, the client’s reputation is as threatened as that of the agency partner. Op-Ed by Daniel Tisch, APR, FCPRS.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. When it comes to reputation, there is little distinction between a real conflict and a perceived one. Otherwise, the client’s reputation is as threatened as that of the agency partner. Op-Ed by Daniel Tisch, APR, FCPRS.

Journalism 40

Journalism Reputation Ethics Corporate 40

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. It’s an ISO 27001:2013 certified platform, compliant with both Europe’s GDPR legislation and equivalent regimes across the world.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. It’s an ISO 27001:2013 certified platform, compliant with both Europe’s GDPR legislation and equivalent regimes across the world.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Doctor Spin

APRIL 17, 2023

Southwest Airlines employees celebrate passenger’s 104th birthday. Drawing on real-world examples, Baer demonstrates how businesses that adopt a customer-centric approach to handling complaints can enhance their reputation , improve customer loyalty, and ultimately drive long-term success. 1 Do Things that Don’t Scale.

Strategy 52

Strategy Customer Service Airlines Hotels 52

NewsWhip

OCTOBER 28, 2022

It was their job to try and crash-land the Adidas brand after Kanye West’s partnership sent their reputation into a tailspin. . Adidas could have seen the hate speech writing on the wall way back in 2013 when they first partnered with the rapper after his split with Nike. Adidas shouldn’t have signed West in 2013.

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

Cision

SEPTEMBER 30, 2015

In 2013, a KMPG survey of the top 100 largest businesses in 41 different countries found that 71 percent of these companies report on their CSR performance and more than half include CSR in their annual financial reports. By 2010, more than half of all Fortune 500 companies reported on their CSR activities.

Media Relations 120

Media Relations Trends Media Corporate 120

PRSay

DECEMBER 19, 2018

And after a reputation-damaging 2013 documentary about captive killer whales, SeaWorld’s attendance and revenue started to pick up again in 2018, thanks to new pricing strategies and a commitment to being transparent about their treatment of wildlife. ” Office life.

Trends 112

Trends Crisis Corporate Course 112

David PR Group

JULY 13, 2016

Harris Reputation Quotient attributes. How we measure reputation appears just as daunting to me, but it turns out that analysts at the Harris Poll have been studying this since 1999, gauging the reputations of the most visible companies in the U.S. Simmons works for Nielsen Holdings which purchased Harris Interactive in 2013.)

Reputation 40

Reputation Measurement How To Survey 40

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Advertising, including direct mail. Press and radio publicity. Customer services.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Advertising, including direct mail. Press and radio publicity. Customer services.

Retail 40

Retail Radio Advertising Advertising 40

ZudePR

MAY 31, 2015

I think there’s a mutual professional interest as well as enlightened self-interest; to improve the value and reputation of what we do. For me, as a local government employee, there are clear political boundaries. But I actually think that a growing generosity of inspiration is happening across sectors.

Communications 81

Communications How To Blogging Content Marketing 81

Sword and the Script

DECEMBER 15, 2020

Every employee needs media training. As a result, employees at different levels, automatically and without any pretension, became spokespeople. It turns out that the high demand for professionals to talk about a certain subject, in multiple sessions, opened doors for middle management employees to speak on behalf of the company.

Marketing 198

Marketing Employee Content Marketing Media Training 198

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

In today’s volatile media and social environment, brand reputation is fragile. But when it comes to most types of reputation crises, they are decidedly unwelcome. According to the World Economic Forum , more than twenty-five percent of a company’s market value is directly attributable to its brand reputation.

Reputation 130

Reputation Viral Employee Customer Service 130

ImPRessions - Crenshaw Communications

DECEMBER 29, 2019

Months later, reports surfaced that the hacker, a former Amazon Web Services employee, may have obtained sensitive data on other companies, so there may be more challenges to come, but for Capital One, the worst seems to be over. Five years later, Barilla has nearly pulled itself out of the reputation hole.

Crisis Management 218

Crisis Management Insurance Insurance Crisis 218

ImPRessions - Crenshaw Communications

DECEMBER 31, 2019

Months later, reports surfaced that the hacker, a former Amazon Web Services employee, may have obtained sensitive data on other companies, so there may be more challenges to come, but for Capital One, the worst seems to be over. Five years later, Barilla has nearly pulled itself out of the reputation hole.

Crisis Management 156

Crisis Management Insurance Insurance Crisis 156

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 116

Social Media Marketing Media Creativity 116

ImPRessions - Crenshaw Communications

APRIL 25, 2017

Just before leaving on a flight to her native South Africa for Christmas in 2013, Sacco, a smart and presumably social-media-savvy employee of IAC, posted a racially-charged tweet about AIDS. Sacco lost her job, her reputation, and probably her personal bearings as she grappled with the consequences of that single tweet.

Retail 168

Retail Course Local Brand 168