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My friends over at Rad Campaign gave me a heads up on an interesting infographic over at craigconnects , that says it “cracks the crowdfunding code.” More than $19M online donations were processed on #GivingTuesday in 2013. Also, I pulled a few elements of the entire infographic, which I received courtesy Rad Campaign.
peaked in 2013, at 242 million units sold. Extract Data from your Content and Design an Infographic. People love infographics. So why not repurpose your written content into a well-designed and impactful infographic? An Infographic is a way of exposing your content to more readers.
According to the 2013 State of the Media report from Pew Research Center, shrinking newsroom staff has opened the door for news content from nonprofits and brands to be included in news reporting: “With fewer specialized beats your press release has never been more important. It should be taught along with writing, in all PR classes.
Moritz recommends creating and sharing mini-infographics, screengrabs with text, and photos with overlayed text like quotes, stats and facts. Don''t write one post for all platforms; ensure the sizing and tone of visual content matches each of your channels. Be snackable. Consumers love short and punchy. Batch Content.
Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR.
It is simple: participants first write their ideas without discussion on Post-it notes. Writing a blog post? For example: writing a blog post. For example: One team member discusses a blog post with a client, outlines it, writes it, publishes, schedules promotion on social media, sets up metrics, and reports to the client.
Write “vertically.” ” It’s particularly important to stick to industry topics and issues when writing for a B2B audience. Today’s PR teams encourage clients to blog about relevant topics for their audience and pitch these writings to trade pub and other editors. A successful outcome?
Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Note: Mr. Martin is the co-founder and COO of OnePitch, which is also one of the companies I track for my writings on PR technology. Note: Talkwalker is one of the companies I track for my writings on PR technology.
Google graveyard I still haven’t forgiven Google for killing its RSS reader Google Reader in 2013. Jessica Pardoe has written about her blogging habits and India Minton-Barker has turned her writing schedule into an infographic. The CIPR #AIinPR panel is working on a project to do the same for AI tools for marketing and PR. ??
This mandate should give select frontline staff the freedom and flexibility to write a blog post or send a media alert when the time is right. For example, on September 11, 2013, AT&T tweeted an image of a smartphone taking a photo of the site of the World Trade Center in an attempt to generate interest in the AT&T brand.
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