Waxing UnLyrical

DECEMBER 18, 2013

After all, it takes money – a significant amount – to produce and run expensive television or radio ads, which are still key in reaching audiences. And by June 2014, India will have 243 million internet users, at which point of time, it is expected to overtake the U.S. Do share, I’d love to know!

Social Media 89

Social Media Media Government Google 89

Deirdre Breakenridge

NOVEMBER 8, 2015

During the campaign our team convinced small bloggers to continue posting articles about the film, social media posts to be shared and engaged with, online radio shows to interview the producers, and backers to tout how proud they were to support the film! And vote – vote for Pioneers in Skirts !!

Film 150

Film Social Media Video Writing 150

Lauri Pehar Borsh

AUGUST 9, 2014

Originally written for Jaffe – the legal industry’s leading full-service PR and marketing agency (July 2014). And, up until now, the outlet for thought leadership has been traditional media, i.e., print, radio and television.

Social Media 60

Social Media Media Television Radio 60

Lauri Pehar Borsh

AUGUST 9, 2014

Originally written for Jaffe – the legal industry’s leading full-service PR and marketing agency (July 2014). And, up until now, the outlet for thought leadership has been traditional media, i.e., print, radio and television.

Social Media 60

Social Media Media Television Radio 60

Stuart Bruce

JANUARY 7, 2016

Reporting on the research The Telegraph claims this means that, including the UK’s biggest firms, the total value of corporate reputation for all UK-listed companies topped £1.7 Other recent high-profile crises that have damaged corporate reputations include cyber attacks on TalkTalk and Ashley Madison.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Stephen Waddington

DECEMBER 5, 2018

In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. Facebook will be used more as a mass marketing tool, like a television station. . – Betsy Hindman | Hindman Company.

Social Media 92

Social Media Marketing Media Creativity 92