How Social Media Impacted the 2014 Indian Elections
Waxing UnLyrical
DECEMBER 18, 2013
After all, it takes money – a significant amount – to produce and run expensive television or radio ads, which are still key in reaching audiences. And by June 2014, India will have 243 million internet users, at which point of time, it is expected to overtake the U.S. as the second-largest Internet base in the world.
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