Cision

APRIL 27, 2015

In 2015, it’s safe to say most companies view social media as a necessary communication channel for business. During PubCon Austin 2015 , Boot Camp Digital CEO Krista Neher how to capture the attention of audiences with fleeting attention spans. What happens to an infographic you posted to Facebook even two days ago?

Social Media 120

Social Media Pinterest Media Infographics 120

The Proactive Report

OCTOBER 19, 2015

Communicate. Communication. Communication: PR is a communication function. Yes, everyone needs to be able to use email, messenger, texting and other methods of communicating, but our jobs go so much further. how to communicate visually. how to communicate visually. Make payments. Solve problems.

Communications 100

Communications Training Web Analytics 100

Cision

AUGUST 6, 2015

Authors shared industry accolades , such as Emirates’ Information, Communication, Entertainment (ICE) system, received AirlineRatings.com’ s award for Best In-Flight Entertainment for the second year in a row. Check out how at [link] And don’t forget your ear phones!! – Facebook, April 2, 2015. It’s 2015!!

Travel 120

Travel Technology Airlines Wireless 120

Cision

APRIL 23, 2015

The most successful B2B and B2C communicators of today have adopted these new ideas with open arms, quickly adopting new tactics. A recent study by the Content Marketing Institute and MarketingProfs shows: 2015 B2B Content Marketing Trends. 2015 B2C Content Marketing Trends. How to Kickoff Your Content Marketing.

Content Marketing 120

Content Marketing B2C Strategy Marketing 120

ISEBOX

FEBRUARY 26, 2016

At a lunch with her boss, Oktavia learns that in 2015, the FDA approved more than 45 new drugs. This scenario unfolded on two notable occasions in 2015. April 15, 2015: Amgen’s Corlanor (ivabradine) for treatment of chronic heart failure. In 2014, that number was 41. Chronic Heart Failure: a. HCV (Hepatitis C Virus): a.

Pharmaceuticals 70

Pharmaceuticals Communications Internal International 70

Cision

AUGUST 26, 2015

. — David Armano (@armano) August 14, 2015. Jay Baer (@jaybaer) August 19, 2015. Jeff Barrett (@BarrettAll) August 12, 2015. Renee Blodgett (@MagicSauceMedia) June 26, 2015. SocialMktgFella) August 19, 2015. Jeff Bullas (@jeffbullas) August 6, 2015. Ted Coiné (@tedcoine) August 20, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

DECEMBER 29, 2015

My 5 Most Popular Posts of 2015 via @profkrg. Top Three Spin Sucks PR Blog Posts of 2015 via @spinsucks. Top 5 Posts of 2015. In an effort to understand what resonated, here is what the readers of this blog said were the best posts on the Sword and the Script in 2015. Worst 5 Posts of 2015. Here’s one such case.

Content Marketing 60

Content Marketing Reddit Crisis Case Study 60

Shift Communications

DECEMBER 29, 2015

Our top posts from the second quarter of 2015 focused on same-day content promotion, Game of Thrones, and expanding your skill set. cta] The post SHIFT Archives: The Best of Q2 2015 appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Want to see how to do this for your blog?

Analytics 60

Analytics Viral Social Media Google 60

Shift Communications

AUGUST 12, 2015

Almost every presenter at one point in their talks mentioned the need for content to be mobile-friendly and that visuals (video, images, infographics) absolutely needed to be in your content development toolkit. The power of visuals and mobile. Are you ready to join? Derek Lyons. Vice President. Photo Credit.

Mobile 60

Mobile Strategy SEO YouTube 60

Shift Communications

OCTOBER 31, 2014

So don’t focus on creating lots of content stuffed with keywords, focus on answering the question with your blog post, infographic, contributed content, or guest post. Take the time toward the end of the year to assess how your site rank, organic search, paid search, keywords, and more are doing so you know what changes to make in 2015.

SEO 155

SEO Google Web Infographics 155

Cision

MARCH 21, 2016

Pew Research Center found that the number of Americans using smartphones increased from 35 percent to 64 percent between 2011 and 2015. What impact does this have on communication professionals? Media outlets have taken note and have swiftly switched gears to maintain the attention of their current audiences and reach new ones.

Trends 120

Trends Mobile Media Print 120

Communications Conversations

FEBRUARY 25, 2015

They also plugged in a large infographic (we’ll also talk about that in a moment as well)–another nice visual piece that helps explain the decision from a few different angles. The link takes you back to the Walmart blog post with the announcement details, video and infographic.

Company 60

Company Case Study Infographics Study 60

Shift Communications

DECEMBER 27, 2016

TOP DATA-DRIVEN PR TRENDS OF 2016: INTERACTIVE INFOGRAPHICS. It’s no secret that improved access to data is changing the way marketers and communicators work. From drafting pitches to assessing campaign success – taking a data-driven approach to public relations has reshaped the communications industry. Casey Egan.

Infographics 68

Infographics Analytics Data-Driven PR Social Media 68

ISEBOX

DECEMBER 1, 2016

Company A hasn’t evolved with advances in technology to harness the power of e-detailing, a blanket term that covers online physician marketing, promotional and communication activities. And they’re at their prime when the material is presented in rich multimedia formats, including video, infographics, and images.

Pharmaceuticals 70

Pharmaceuticals Communications Infographics Mobile 70

Stuart Bruce

MARCH 3, 2015

The Qualifications for Communicators Trends Survey 2015 reveals that PR measurement is the top skills gap and digital communications/social media is the top skill that respondents want to address in the next 12 months. CIPR Infographic Measurement and Evaluation PR strategy public relations Public Sector social media Training'

Measurement 60

Measurement Communications Crisis Management Training 60

The Proactive Report

JUNE 15, 2016

The data was gathered by analyzing all of the hiring and recruiting activity that occurred on LinkedIn in 2015 to find the 25 hottest skills required. Help determine appropriate marketing assets including product collateral, email offers, and other tools as needed such as infographics, whitepapers, videos, social media content.

LinkedIn 100

LinkedIn SEO Infographics Data 100

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. The total sample size in 2015 was 280 adults.

Digital PR 60

Digital PR Training Report Social Media 60

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 15, 2016

In December 2015 the FTC laid out guidelines for paid content in an effort to prevent consumers from being misled by native advertising. Original images, smart infographics and engaging videos certainly capture the attention of your audience and are now important Digital PR skills. Then we have live-streaming video.

Trends 100

Trends Skype Digital PR Guidelines 100

The Proactive Report

JANUARY 30, 2015

On Wednesday January 28, 2015 PRSA LA chapter met for their annual State of the State of PR review. Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. Rob Six, Senior Vice President of Corporate Communications, Roll International. So quite a line up.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Marketwired

JANUARY 5, 2016

According to the Queen of Metrics, Katie Paine , “In 2016, communicators need to look in the mirror and decide if they have become content polluters. In the frenzy to be brand publishers and leverage digital channels we may have forgotten the basic rules of PR: communicate with purpose; target your audiences and be relevant.”.

Mobile 100

Mobile Content Marketing Survey Infographics 100

Presspage

AUGUST 15, 2017

As of 2017, Youtube, Instagram Video, and Snapchat are some of the most innovative online tools that brands are employing to communicate their message, especially to younger audiences. Rise of social messaging tools As of 2015, monthly active users for messaging apps surpassed those of the social media users.

Technology 115

Technology Big Data Video Data 115

ISEBOX

JANUARY 12, 2017

As pharma communications teams get their editorial calendars set up for 2017, it’s worth a look back to see what won and what fizzled in 2016. But how quickly things change in a year’s time, even in the typically slow-moving field of pharmaceutical communications! Read Time: 2 minutes.

Social Media 70

Social Media Pharmaceuticals Company Media 70

Contently - Strategy

APRIL 14, 2021

Repercussions from Google’s “ Mobilegeddon ” update in 2015, GDPR, and Facebook’s feud with Apple in 2020 are just a few examples of road bumps the industry has had to navigate in recent years. Think of articles, videos, and infographics that either appeal to audience interests or address their problems.

Privacy 102

Privacy Google Advertising Advertising 102

ISEBOX

MARCH 3, 2016

These pieces would be the multimedia components of your press release, such as short videos, images and infographics – and the accompanying text. C&C Content Factory: At the PRSA 2015 International Conference, Heidi Sullivan, Managing Director of Cision Canada, presented her take on why PR professionals need to think in terms of C&C.

eBook 70

eBook Viral Conference Content Marketing 70

Sword and the Script

NOVEMBER 9, 2021

PR Newswire is owned by Cision, which acquired the press release distribution service in 2015 for $841 million. SocialChorus/FirstUp announced an email tool for internal communications. Now we’re down to 45 minutes or less,” said Melissa Tizon, vice president of National Communication at Providence. billion PR software market.

Software 95

Software Banking Technology Corporate 95

PRSay

NOVEMBER 18, 2016

Not only was it my first as the CEO of Cision, we also introduced a game changing new platform for communication professionals — the Cision Communication Cloud ™. With the new year just months away, you’d be remiss if your 2017 communication strategy doesn’t reflect that. A Matter of Trust. The Right Targets.

Media 60

Media Leadership Enterprise Data 60

Waxing UnLyrical

JANUARY 16, 2015

Just two weeks into 2015, it’s already been incredibly busy. We had a lot of fun designing and sending out our 2015 eCard. I hope you received it; if not, I don’t think it’s too late to still wish you well for 2015. AirPR (@AirPR) January 6, 2015. Deirdre Breakenridge (@dbreakenridge) January 6, 2015.

Web 40

Web Leadership eBook Infographics 40

Waxing UnLyrical

NOVEMBER 18, 2015

Video is the most popular content marketing format for 2015, ahead of case studies, blogs and infographics ( 2015 State of Digital Marketing , a report featuring insights from over 600 marketers from Web Marketing 123). Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5

Video 40

Video YouTube Web Case Study 40

MaccaPR

MARCH 18, 2015

In this brave new world, marketers are creating their own content – infographics, podcasts, webinars, YouTube videos and more – that are distributed for free via their digital channels. This was the focus of a March 2015 event co-sponsored by Maccabee Public Relations and Minnesota PRSA. March 4, 2015. March 4, 2015.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

wiredPRworks

DECEMBER 1, 2015

Social Media Week Chicago 2015 presented a plethora of learning possibilities. Infographics offer an engaging way to share statistics, tell a story or show a process. Paige Krzysko is a skilled communications and content marketing professional with four years of experience working across various channels.

Social Media 40

Social Media Media Infographics Storytelling 40

Waxing UnLyrical

SEPTEMBER 23, 2015

It is equally fascinating that while clients are jumping on board, Indian PR and communications professionals still remain reticent. According to this IAMAI-KPMG report , India has over 350 million Internet users as of June 2015; this number is expected to increase over 500 million by 2017. Multimedia & crisp communication.

Google 40

Google Trends Twitter Community 40

Waxing UnLyrical

MAY 22, 2015

First, “the only way communicators can be considered thought leaders is by earning trust, from their colleagues and from the media. Digital media journalists are watching, [which] creates communication opportunities.” Now that we’re almost halfway through 2015, you can see he was right.

Leadership 40

Leadership Report Media Video 40

Communications Conversations

JULY 20, 2015

Was this really written in 2015? How to Get Your First 1,000 Real Facebook Fans (Infographic). People and companies just looking for a click. For example, how many times do we have to see a post with this kind of headline before our heads explode? And, how many more times do we need to restate this post?

Social Media 60

Social Media Blogging How To Media 60

Waxing UnLyrical

AUGUST 12, 2015

The community was scanning, spending less than a minute on a post. Then we started to mix up the editorial formula, 500+ words, infographics, video and presentations. So, when the horrific Sandy Hook shooting occurred in December of 2014, we asked crisis communications expert Gerard Braud to host a free teleseminar.

Radio 40

Radio Mobile Media Sports 40

PR 20/20

MAY 23, 2017

We originally published a blog in 2015 listing 40+ inbound marketing resources. As Kristen Tomins ( @KristenMTomins ) puts it, “You can actually find some cool infographics or pictures that lead to relevant articles, or you can just click through cool DIY projects, recipes, etc. Need a mid-day break?

Resources 53

Resources Marketing SEO Engineering 53