ImPRessions - Crenshaw Communications

JUNE 30, 2016

But a few years ago, the public relations industry – led by the largest multinational agencies – decided that, in order to be competitive in an increasingly integrated marketing universe, we must be winners at Cannes, and we should work to grow the PR category to expand recognition for what we do.

Agency 120

Agency Creativity Advertising Advertising 120

Wadds Inc.

APRIL 17, 2024

A new book will explore the future of Britain through the perspective of corporate communications and public relations practitioners. Our view is that corporate communications and public relations practitioners are the eyes and ears of organisations, agencies and in-house across all aspects of the economy and society.

Public Affairs 69

Public Affairs Policies eBook Healthcare 69

Stuart Bruce

FEBRUARY 24, 2015

The CIPR State of the Profession 2015 report makes grim reading as it highlights that despite 96% claiming that ‘being considered a professional is important’ they don’t actually make much of an effort to actually be professional. StateOfPR – Research report from Chartered Institute of Public Relations.

Social Media 60

Social Media Public Affairs Media SEO 60

Cision

APRIL 4, 2016

What I want to do with this post is to explore what research has been done that can help content marketers and communication professionals better understand how content goes viral. Journal Of Public Affairs (14723891) , 13 (2), 160-171. Journal Of Marketing Research (JMR) , 49 (2), 192-205. doi:10.1509/jmr.10.0353. Schulze, C.,

Viral 120

Viral Journalism Advertising Advertising 120

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Building trust and credibility is another crucial objective of public relations.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Communications Conversations

DECEMBER 8, 2022

She also most recently served as chief communications officer of the largest privately held company in the U.S., Anna is now out on her own as the founder of White Gate Communications. Molly is the chief communications and public affairs officer with Shipt. Where is she now? Bank and Optum. Where is she now?

Marketing 60

Marketing Leadership Creativity International 60

PR Conversations

APRIL 16, 2015

This concept comes from George Steiner’s The Idea of Europe , published in 2015.). Between 2006 to 2014, he has also taught global relations and intercultural communication as well as public affairs and issues management at New York University. He remains a frequent contributor to PR Conversations.

Public Affairs 40

Public Affairs Policies System Government 40

PR Conversations

APRIL 16, 2015

This concept comes from George Steiner’s The Idea of Europe , published in 2015.). Between 2006 to 2014, he has also taught global relations and intercultural communication as well as public affairs and issues management at New York University. He remains a frequent contributor to PR Conversations.

Policies 40

Policies Public Affairs System Web 40

Beyond PR

AUGUST 25, 2016

Communicating brand value to executives and investors isn’t about splashy websites or luxurious launch events. Today the stock is valued at more than $720 a share up from $300 in December 2015. This builds off five years as an award winning public relations professional and journalist working out of Canada.

Storytelling 40

Storytelling Branding Brand Wireless 40

PRSay

APRIL 30, 2019

Marine Corps public affairs conference in New Orleans in 2011. I sat in the audience of roughly 200 Marine Corps public affairs officers and observed a debate on the value of sending them to a newly-formed, yearlong master’s degree program in communications, and if having the APR really added credibility. (No

Public Affairs 122

Public Affairs Publicity Conference Training 122

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. FuturePRoof was founded by Sarah Waddington in 2015. Her goal was to create a platform to assert the value of public relations as a strategic management function and promote best practice. Mita Dhullipala.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

PRSay

OCTOBER 12, 2016

In September, 2015, Volkswagen suffered the wrath of the global community after disclosing that the company’s diesel cars were designed to cheat on tailpipe-emissions tests. In an interview with the New York Times , Hans-Gerd Bode, Volkswagen’s communications chief described the crisis as a “tsunami.” Sign up here.

Big Data 60

Big Data Crisis Communications Data Crisis 60

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Diversity key in communicating ideas.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Diversity key in communicating ideas.

Communications 40

Communications Conference Government Policies 40

Stuart Bruce

FEBRUARY 11, 2016

Another great example of using VR for storytelling is Amnesty International which used VR in early 2015 to give people a more immersive and emotional experience of the devastating results of barrel bombing in Alepppo, Syria. Even in very traditional areas such as public affairs and lobbying VR can play a role.

Publicity 60

Publicity How To Crisis Communications Crisis 60

Stuart Bruce

MARCH 16, 2017

As public relations and corporate communications needs to become increasingly more visual gifs are one of the easiest and most effective ways to do it. Seven ways PR and corporate communications can use GIFs. Reactions – if people can use gifs to communicate their reaction to something then why can’t companies?

Corporate 96

Corporate Communications Public Affairs Newspapers 96

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” ” Stuart Ewen. By Toni Muzi Falconi. Titled Edward Bernays and the Century of the Selfie , the invited speaker is Stuart Ewen.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

. “If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” ” Stuart Ewen. By Toni Muzi Falconi. Titled Edward Bernays and the Century of the Selfie , the invited speaker is Stuart Ewen.

System 40

System Construction Public Affairs Publicity 40

Communications Conversations

MAY 13, 2015

So, without more rambling from me, I give you our next generation of PR Rock Stars–the class of 2015. She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. Freberg for the PR professors on Twitter list! ). Bigger the better, right?

Groups 60

Groups Internal International Conference 60

Doctor Spin

MARCH 8, 2025

Others never fully regain public trust. Here, I break down some of the most infamous PR disasterswhat went wrong, how companies mishandled their responses, and what lessons communicators can learn from these high-profile failures. Viewers interpreted it as a wife control ad, not an empowerment story. Stock crash. Peloton lost $1.5

Examples 52

Examples Airlines Viral Crisis 52

Mindful Marketing

JULY 28, 2015

Paul Furiga is chief storyteller, founder and CEO of WordWrite Communications. Before founding WordWrite, Paul was a vice president at Ketchum Public Relations in Pittsburgh, where he served clients including Bridgestone/Firestone, Delta Air Lines and Rutgers University. What is next for you for the remainder of 2015?

Interviews 50

Interviews Communications Storytelling Marketing 50

Doctor Spin

FEBRUARY 8, 2025

As a seasoned PR professional, I know similar public affairs strategies, albeit on more minor scales. Segmenting people based on their communicative behaviour is more powerful than traditional demographic segmentation. 2015, June 11). The Publics in Public Relations. 2015, June 11). 6 Silfwer, J.

Strategy 103

Strategy Wikipedia Data Facebook 103

Stuart Bruce

NOVEMBER 11, 2016

I say this with great dismay as I’m guilty of being one of those professional political communicators. In the 2015 general election the then Labour leader boasted about how Labour’s enormous ground campaign would deliver four million doorstep conversations. I help people to campaign and communicate in new, better ways.

Communications 154

Communications Data Policies Twitter 154