Deirdre Breakenridge

JANUARY 27, 2020

It was the summer of 2015, and filming of this very important impact documentary was going as planned. We made this film for communities pursuing gender equality movements of their own, companies looking to better their inclusive culture, and schools who want their students to be aware of what’s ahead for them. What’s Next?

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Film Marketing Nonprofit Education 194

Communications Conversations

NOVEMBER 12, 2020

What really differs from one setting to another is the quality of leadership and the resources you have to succeed. I’ll never forget working shoulder to shoulder with the Minnesota Somali community to raise money and pack meals for their people during the East African famine. I was a solo corporate comm. Oh, so many.

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Publicity Leadership Corporate Agency 174

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 213

Marketing Content Marketing Data Social Media 213

Deirdre Breakenridge

JANUARY 7, 2016

In November 2015, Marketwired, a news distribution and social communications company, created a survey, “Are You A #ContentMachine?” to find out exactly how PR and marketing professionals felt about their content efforts in 2015, and to also see how they plan to approach content marketing in 2016.

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Survey Content Marketing Marketing Measurement 90

Doctor Spin

NOVEMBER 29, 2023

Thought leadership might be the right PR strategy for you. What does thought leadership entail? In this blog post, I’ll explore the principles of thought leadership as a PR strategy. But, that’s a far cry from being considered a thought leader by a community of peers. What does it take to become a thought leader?

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Leadership Strategy Wikipedia eBook 52

Stephen Waddington

JUNE 15, 2017

Along the way she’s developed a worldwide community of several thousand people and published two books. It’s a practical expression of Professor Anne Gregory’s work on the leadership role for public relations. Sixteen people were injured in the June 2015 crash, including two teenage girls who needed leg amputations.

Publicity 118

Publicity Corporate Reputation Community 118

Cision

FEBRUARY 11, 2016

Generating brand awareness through earned media doesn’t always have to revolve around your products, services, data or thought leadership. By pitching thought leadership to outlets before publishing on your own channels, you can turn owned media into earned media. PricewaterhouseCoopers.

How To 120

How To Media Employee Policies 120

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. Putting More Thought Into Practice: Thought Leadership Lessons to Build On. Why: “A thought leadership platform can produce significant results and impact reputation, relationships and revenue.

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Conference International Internal Leadership 40

ImPRessions - Crenshaw Communications

SEPTEMBER 8, 2016

Nielsen’s 2015 Trust in Advertising report shows that people trust earned media (as in editorial articles and posts) and owned content more than any other formats. One tactic that supports that positioning is a thought leadership event. Brand influence is born in a community. Expertise is a powerful differentiator.

Education 120

Education Leadership Viral Consumer 120

Waxing UnLyrical

DECEMBER 14, 2015

Thought Leadership: Wise Thoughts from Wide Experience. Five Observations Gained from Starting an Online Community. What were your favorite WUL guest posts in 2015? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Please share in the comments below.

Storytelling 0

Storytelling Video Leadership Writing 0

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. The 2021 Customer Success Leadership Study found that 55% of SaaS companies put renewal ownership under the customer success teams. 2015: 6 Pragmatic Content Marketing Predictions for 2015.

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Marketing Content Marketing Social Media Employee 216

Cision

JUNE 1, 2017

I do enjoy the energy of female-focused business development and community building right now – from conferences like Create & Cultivate to co-working spaces like The Wing. However, we still have unbalanced gender representation at top levels of leadership within the traditional agency structure. A concern?

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Sports Agency Creativity Industry 245

Stuart Bruce

MARCH 13, 2015

A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:46am PDT. A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:48am PDT. Nurul Shamsuri on her communication and leadership panel with Weber Shandwick EMEA CEO Colin Byrne. Flavio Oliveira, community manager, Brazil and Netherlands.

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Shift Communications

MARCH 27, 2015

Against this backdrop, and with our HQ here in Massachusetts, the conversation that took place at the Massachusetts Technology Leadership Council in mid-March was of special interest. 2015 MassTLC State of Technology Report, pg 9. 2015 MassTLC State of Technology Report, pg 9. Tech Industry report.

Technology 60

Technology Local Transportation Leadership 60

PRSay

OCTOBER 24, 2018

By the end of 2015, the automaker had introduced popular new products and finally seemed to have recovered customer and market trust. Without using the word “stakeholder,” he explained that Nissan understood the anxiety of its employees, communities, suppliers and dealers about the acquisition.

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Ethics Automotive Conference Technology 264

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

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Social Media Conference Media Corporate 119

Waxing UnLyrical

MAY 22, 2015

No matter how the world changes, three things seem to stay the same when it comes to building thought leadership: trust, transparency, and content. Doug reiterated this last point when I asked him for his take on thought leadership in the media. Now that we’re almost halfway through 2015, you can see he was right.

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Leadership Report Media Video 40

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” ~ Jason Brown , PublicCity PR, Principal PublicCity PR 9.

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Writing Communications Marketing B2B 211

Remote PR Jobs

SEPTEMBER 25, 2023

The Holmes Report published in 2015 found that while women make up 70% of those employed in the U.S. According to the Bureau of Labor Statistics , the ethnic makeup of the PR industry in the U.S. African American, 2.6% Asian American, and 5.7% Hispanic American. public relations industry, they make up only 30% of agency C-suite executives.

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Agency How To Survey Employee 100

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

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Government Education Print Ethics 103

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. And my passport, along with other civil rights (voting, jury duty, etc.)

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Interviews Ethics Government Internal 105

wiredPRworks

OCTOBER 9, 2015

Monday October 12th, 2015. Grow your business by integrating LinkedIn into sales, customer service, marketing, or PR efforts for immediate and long-term impact throughout your company and its community. Meet the Expert on Meetings, Destinations and Events Marketing and Communication. Tuesday October 13th, 2015.

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LinkedIn Trends Marketing Meeting 49

Bianchi Biz Blog

APRIL 19, 2021

I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. My journalism career actually started in high school in Saline, Michigan, when I joined the school paper and concurrently began working for the community weekly. Before that, I was a reporter for the Detroit Free Press.

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Report Meeting Automotive Media 83

Reputation Us

JULY 13, 2017

The 2017 Annual Survey of Bank Reputations released a week after the Fed’s stress test results, revealed that the weight of importance of governance and innovation in banking has increased, as the importance of leadership and performance has declined. Leadership (14.1%). Are there issues related to the communities they serve (e.g.

Banking 60

Banking Reputation Financial Government 60

Reputation Us

JULY 14, 2017

The 2017 Annual Survey of Bank Reputations released a week after the Fed’s stress test results, revealed that the weight of importance of governance and innovation in banking has increased, as the importance of leadership and performance has declined. Leadership (14.1%). Are there issues related to the communities they serve (e.g.

Banking 60

Banking Reputation Financial Government 60

Shift Communications

MAY 1, 2015

The first quarter is always soft for LinkedIn, but this Q1 2015 was especially soft: While speculation, a significant contributor to this may be that LinkedIn’s new advertising solutions such as Network Display and Lead Accelerator are available only to a small portion of its advertisers. Marketing Revenue.

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Waxing UnLyrical

JANUARY 16, 2015

Just two weeks into 2015, it’s already been incredibly busy. We had a lot of fun designing and sending out our 2015 eCard. I hope you received it; if not, I don’t think it’s too late to still wish you well for 2015. AirPR (@AirPR) January 6, 2015. Deirdre Breakenridge (@dbreakenridge) January 6, 2015.

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Web Leadership eBook Infographics 40

Solo PR Pro

SEPTEMBER 24, 2015

On the fourth Wednesday in September, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). 2/2) Can Volkswagen come back from this?

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International Internal Leadership Community 40

Solo PR Pro

OCTOBER 15, 2015

On the second Wednesday in October, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). Is this what you’re seeing, as well? Chat Highlights.

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Trends Survey Local Leadership 40

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. Students are recognized for their exemplary leadership, service and academic excellence.

Sports 0

Sports Internal International Leadership 0

Communications Conversations

MAY 1, 2015

That includes recognizing the good things our employees, agents and affiliate companies are doing every day in our communities. He’s a busy CEO and recognized social media would be a factor in how he communicated with various audiences. Communicators should add social media to their regular toolbox and understand its strategic value.

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Social Media Media Twitter Insurance 60

Solo PR Pro

DECEMBER 11, 2014

On the second Wednesday in December, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). What are your own business goals for 2015? Chat Highlights.

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Leadership Twitter Meeting Facebook 45

PRSay

NOVEMBER 18, 2016

Simply put, organic word-of-mouth content from audiences your customers trust…journalists, academics, thought leaders, influencers, community leaders…is viewed as more authentic and trustworthy than paid or owned content. Earned media will play a huge role in your marketing mix because of its power to help amplify content.

Media 60

Media Leadership Enterprise Data 60

Buzzstream

MAY 25, 2021

After all, for the second year in a row, it was listed as the most popular link building tactic from our respondents: One area that we wanted to learn more about was the content format that the SEO community feels is the best one to use in order to generate links. The disadvantages of using long-form, report style content.

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Infographics Data Blogging Mobile 160

Solo PR Pro

OCTOBER 29, 2015

On the fourth Wednesday in October, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ).

Leadership 40

Leadership Community Trends Agency 40

Solo PR Pro

NOVEMBER 12, 2015

On the second Wednesday in November, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ).

Leadership 40

Leadership Community Communications How To 40

Solo PR Pro

JUNE 25, 2015

On the fourth Wednesday in June, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ).

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