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Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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#measurePR Recap (July 2015): Internal Communications

Waxing UnLyrical

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. ’ #internalcomms #measurepr.

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Why Metrics Matter: Day One at the AMEC International Summit

Cision

This week hundreds of communication professionals have jetted off to London for the 8 th annual Association for the Measurement and Evaluation of Communication (AMEC) International Summit. Head of Civil Service communications and internal communications, Elayne Phillips , says: “There’s so much data available, we can be in data overload.

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New Year’s Honours 2015

Stuart Bruce

She’s also a brilliant example of how in the UK you can forge a successful international public relations career without resorting to living and working in London. Robert deserves an honour because of his selfless, unflagging work and campaigning to get a fair deal for interns in public relations.

Ethics 95
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How to Deliver a Genuine Corporate Apology [UML]

Sword and the Script

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.

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Six social media and digital communications trends for 2015

PR Conversations

As a result of the recent course, I’ve been reflecting on how in 2015, professional use of social media and digital communications will be essential for anyone working in PR, internal communications, public affairs, marketing and many other functions, in almost every type of organisation. Future demands smart personalisation.

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International PR thought leader videos from the Davos World Communication Forum

Stuart Bruce

A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:46am PDT. A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:48am PDT. A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:48am PDT. A video posted by Stuart Bruce (@stuartbruce) on Mar 11, 2015 at 9:48am PDT. PRGeek stuff.

Video 60