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The Top PR Trends For 2017

ImPRessions - Crenshaw Communications

According to a 2015 Chief Communications Officer survey by Korn Ferry , CCOs in the U.S. Thought leadership is more important than ever. Thought leadership is relevant not just to B2B organizations, but to consumer product companies. They must offer ideas and inspiration, not just great products and services.

Trends 124
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How to Build Brand Awareness & Thought Leadership

Contently - Strategy

Every purchase, TV commercial, customer service call, and tweet contributes to the relationship, whether good or bad. The beginning of the story is about solving a problem for guys,” he told Fortune magazine in 2015. They’ll cover: Brand Awareness & Thought Leadership. A model for success. Lead Generation.

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Brand Perception: A PR-Centric Guide to Manage Public Opinion

Prowly

But let's be honest, not necessarily associated with social responsibility or environmental leadership. Turning point Around 2015, LEGO made a commitment to public sustainability. Your brand voice, values, and visuals should be aligned across every channel, from social media to customer service.

Publicity 104
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Discussing the Divide Between Police and Their Communities, on The Police Podcast

Melissa Agnes

A divide that unfortunately grew in 2014 and that I hope to see begin to bridge itself in 2015. The industry needs an emergence of leadership that is seriously lacking right now. TCIP #014 – Toronto Police Service, Their Customer Service and Crisis Preparedness with Chris Boddy. Tweet this!)

Community 100
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Presenting LinkedIn, Digital Marketing and PR Trends at IMEX America

wiredPRworks

Monday October 12th, 2015. Grow your business by integrating LinkedIn into sales, customer service, marketing, or PR efforts for immediate and long-term impact throughout your company and its community. Tuesday October 13th, 2015. Tuesday October 13th, 2015. Wednesday October 14th, 2015. 10:00 am - 12:15 pm.

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Future of PR: 2020 edition

Stephen Waddington

This covered the glass ceiling, pay gap, lack of mentorship opportunities and stereotyped expectations of leadership style, where leadership is usually seen as a masculine trait. Offices are predominantly structured around masculine way of working and doing things and around masculine behavioural and leadership patterns.

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The “social CEO”: How AmFam’s Jack Salzwedel manages his social media profiles

Communications Conversations

I also serve as a liaison between his accounts and our Customer Service teams, should a customer or claimant reach out to Jack through social media. In my estimation, that’s still pretty radical thinking in 2015 – and we’ve been at this for more than 4 years! One thing I noticed when studyingMr.