The Proactive Report

MARCH 13, 2015

Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK. MANAGING YOUR SOCIAL MEDIA PR CAMPAIGNS. Date: Thursday March 19 th 2015 (10 am PDT. Sally Falkow is a veteran of the PR industry. Host: Sendible. Special guest presenter: Sally Falkow (APR).

Social Media 100

Social Media Technology Media Digital PR 100

The Proactive Report

MARCH 13, 2015

Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK. MANAGING YOUR SOCIAL MEDIA PR CAMPAIGNS. Date: Thursday March 19 th 2015 (10 am PDT. Sally Falkow is a veteran of the PR industry. Host: Sendible. Special guest presenter: Sally Falkow (APR).

Social Media 100

Social Media Technology Media Digital PR 100

The Proactive Report

JUNE 30, 2015

The biggest challenges to achieving this goal were maintaining a two0way dialog and measuring results. Another study – the 2015 CMI Benchmark, Budgets and Trends report – found that just over half of the marketers they interviewed (52%) had no content strategy at all. Get our Digital PR Tips newsletter.

Tools 100

Tools Strategy Content Marketing Measurement 100

The Proactive Report

JULY 27, 2015

The 2015 State of Digital Marketing report by Smart Insights says that to succeed in this field you need three pillars: Digital Strategy: According to this report 50% of companies have no digital marketing strategy at all. So invest in getting your employees and/or outside resources up to speed on their digital skills.

Marketing 100

Marketing Strategy Resources Employee 100

The Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics. comScore).

Digital PR 100

Digital PR Real Estate Social Media Consumer 100

The Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics. comScore).

Digital PR 100

Digital PR Real Estate Social Media Consumer 100

The Resolution Blog

NOVEMBER 25, 2015

Sure, we’ve all heard of Google Trends and how it’s amazing for insight but what if we could use it in a different way for PR measurement? Measuring coverage success - Metrics on a mountain. We’re all given so many measurement metrics it’s tricky to work out what it all tells us. PR has changed.

eBook 120

eBook Google Tools Analytics 120

Waxing UnLyrical

DECEMBER 1, 2014

It’s Lightbox Collaborative’s 2015 editorial calendar. Now might be the perfect time for you to take The Digital PR Strategist’s Toolkit and get a head start on your strategic communications planning for 2015. Before we get to 2015, we still have to see 2014 out. Thank you!!!

Resources 73

Resources Nonprofit Measurement Creativity 73

Solo PR Pro

AUGUST 18, 2015

Hats off to another fantastic conference where the Solo PR community had an opportunity to strengthen our bonds while learning and networking – sharing with each other and our fellow attendees at the 2015 Florida Public Relations Association Conference in Orlando, Florida. Solo PR PRO member, Arik Hanson, in action.

Conference 40

Conference Community Small Business Storytelling 40

The Proactive Report

JANUARY 30, 2015

On Wednesday January 28, 2015 PRSA LA chapter met for their annual State of the State of PR review. Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. SF: There are 15 skills I see as essential in 2015. ” I was part of the panel along with -.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Rock the Status Quo

JULY 30, 2015

Business Insider (@businessinsider) July 29, 2015. Why not try these 4 digital PR tactics to revitalize Twitter? Digital PR tactics could do amazing things for Twitter growth and awareness. Twitter is my favorite platform and the thought of it losing steam as a valuable social media tool makes me very unhappy.

Education 100

Education Social Media Twitter Content Marketing 100

Rock the Status Quo

JANUARY 22, 2015

According to the new 2015 Edelman Trust Barometer Study posted just six days ago, we are more jaded than ever about news – trusting what we hear about on social media far more than from media sources. 2015 Edelman Trust Barometer – Global Results from Edelman Insights What led to this happening? Digital PR'

Agency 100

Agency Survey Customer Service Engineering 100

ZudePR

FEBRUARY 22, 2016

These numbers are for November 2015. As of March 2015. And if you consider committing to digital marketing, growing your “list” (those people who want to receive your email communication) should be a priority. And measure. Sign Up Now For Weekly PR, SEO, and Social Media Insights. So pretty current.

Social Media 75

Social Media SEO Media Local 75

Solo PR Pro

AUGUST 11, 2015

The Solo PR crew works hard and plays hard, and we’re doing plenty of both at Solo PR Pro’s main event activity for 2015—the Florida Public Relations Association (FPRA) Conference, taking place this week (August 9-12, 2015). Measurement on a Small Business Budget – Lisa Gerber, Founder, Big Leap Creative.

Conference 40

Conference Small Business Storytelling Journalism 40

Sword and the Script

AUGUST 13, 2019

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. 5) March 23, 2015: Viralheat. TBT any #pr #publicrelations pro’s remember the fun of these??

Technology 14

Technology Company Software Marketing 14

Sword and the Script

NOVEMBER 9, 2021

PR Newswire is owned by Cision, which acquired the press release distribution service in 2015 for $841 million. These allow PR to “showcase earned media coverage in customizable, branded digital PR measurement reports.”. Bitcoin Cash briefly spiked about 5%.”. Automated coverage book.

Software 95

Software Banking Technology Corporate 95

Buzzstream

MAY 2, 2024

Like back in 2015, 2016, we heard a lot about like site silos and like hub and spoke. Does internal linking have a measurable effect on ranking? What should digital PRs know about internal linking? Yeah I do think digital PR is is a great link building strategy. Cause it could confuse Google.

International 118

International Internal Insurance Insurance 118

ZudePR

JUNE 6, 2016

The idea for this post came after I was experiencing a growing sense of frustration late last year due to the distractions inherent in my job as a digital PR (distractions I would wager the majority of people reading this post will be familiar with). Like many of us who work in digital marketing, social media is the #1 distraction.

Writing 114

Writing Social Media SEO Blogging 114

Frederik Vincx

DECEMBER 11, 2015

The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. PR practitioners are well aware of the need to improve to keep up, yet struggle with it. You can’t improve what you don’t measure. Stuart Bruce, PRCA Digital PR Report 2015: Need for more training.

How To 60

How To Software System Employee 60

Sword and the Script

OCTOBER 6, 2020

At a time when businesses are struggling to break through the noise and in-person meetings are rarely possible, digital PR platforms like Prowly bring more value than ever.” It was popularizing attribution measurement in PR. Cision and Meltwater History Cision has refused a marriage proposal from Meltwater in the past.

Software 180

Software SEO Company Tools 180

ZudePR

MAY 31, 2015

His personal blog is PR Studies and he edits a magazine called Behind the Spin. “Value is subjective: it’s impossible to measure the value of a public relations programme until it’s been running for a while (and even then it’s still hard). So perception is everything. “How? .

Communications 81

Communications How To Blogging Content Marketing 81

Sword and the Script

DECEMBER 10, 2024

Britt Klontz | Founder, Digital PR Consultant | Vada Communications 4. Priority goes to crisis comm and results-measurement On the heels of a busy year, we expect 2025 to be more focused. It’s time to show results and initiate efforts that measurably move the needle. Nicola Comelli | co-founder | Point-out 24.

Marketing 216

Marketing Content Marketing Data Pitching 216