Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. So our reach on social media goes much farther too.

Healthcare 137

Healthcare Journalism Local System 137

Doctor Spin

FEBRUARY 7, 2025

Source: M/C Journal 3 Marshall, P. M/C Journal, 17, 110. Heres how to define publics in public relations: Publics = psychographic segments ( who ) with similar communication behaviours ( how ) formed around specific issues ( why ) impacting a brand (to whom). 2015, June 11). The Publics in Public Relations.

Groups 52

Groups Journalism Wikipedia Public Affairs 52

ImPRessions - Crenshaw Communications

JULY 18, 2018

On the more nefarious front, in 2015 Columbia Journalism Review uncovered a company called NewsBios that sold reporter dossiers to PR pros. Though a relatively small and tactical piece in the PR puzzle, a well-constructed briefing book is an indispensable media relations roadmap.

Interviews 136

Interviews Construction Report Journalism 136

Cision

MARCH 3, 2016

Last week, we released the State of the Media 2016 Report , which used a survey of over 300 journalists and Cision’s own media experts to provide insights into how to build better relationships with the media and earn more coverage. More than half of journalists use social to source stories.

Infographics 120

Infographics Media Journalism Survey 120

Communications Conversations

JANUARY 26, 2016

Something I’ve been thinking about a lot lately: Are we over-relying on media relations in PR? I’m talking about the broader scope of PR here–media relations, content marketing, social media marketing, community relations, etc. Content partnerships with major media outlets are taking off.

Media Relations 60

Media Relations Media Newspapers Print 60

Communications Conversations

NOVEMBER 12, 2020

I liked agency life because you could specialize in media relations and have the company of other professionals in marketing and PR. I got to hire staff and build social communities, start publications, train employees in messaging, and conduct media relations, especially during disasters. What brought you back to DKY?

Publicity 174

Publicity Leadership Corporate Agency 174

Presspage

FEBRUARY 20, 2018

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website.

Healthcare 89

Healthcare Brand Branding System 89

Sword and the Script

DECEMBER 21, 2021

Conversely, those companies who show respect to their people – both in working conditions and pay – will continue to thrive and receive the positive accolades and media coverage which comes with supporting all those on their payroll. Growth of independent journalism. “We Brad Marley , Chief Storyteller, Yelram Media .

Marketing 216

Marketing Content Marketing Social Media Employee 216

Cision

FEBRUARY 16, 2016

Today, stories are a complete experience carried through text, images, videos and other media. respondents to Cision’s survey said multimedia journalism was the most important trend of the year, receiving more votes than any other trend. Approximately 29 percent of U.S. Social platforms introduce new technology.

Report 120

Report Media Television Pitching 120

Cision

OCTOBER 5, 2015

There’s no doubt that social media is shaking up the way journalists approach their work. According to Cision’s 2015 Social Journalism Study , 67 percent of journalists spend up to two hours on their social media accounts each day, up from 38 percent just three years ago.

Pitching 120

Pitching Report Social Media Journalism 120

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Local news and indy journalism more trusted. “I PR finds owned media programs complement media relations efforts.

Marketing 212

Marketing Content Marketing Data Social Media 212

Journalistics

MAY 26, 2015

One of my favorite annual reports is the Pew Research Center’s State of the News Media 2015. Now in its 14th year, the report is one of the best indicators of the health of the news media industry. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism.

Mobile 40

Mobile Media Newspapers Facebook 40

Bad Pitch Blog

DECEMBER 15, 2014

Nine months ago, robo-journalism was in full effect when the LA Times used its Quakebot algorithm to report on an earthquake -- three minutes after it happened. It''s designed to help startups with marketing tasks like Search Advertising, Content Marketing and what it calls "PR and Media" read: media relations.

Newspapers 77

Newspapers Customer Service Google Journalism 77

Cision

FEBRUARY 26, 2016

In 2015, mobile compatibility and multimedia continued to shape how newsrooms reach and inform their readers, and predictions show no sign of these trends fading. How have traditionally print newspapers made sense of the changing media landscape? We turned to The Washington Post , the D.C.

Newspapers 120

Newspapers Print Mobile Pitching 120

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Last time we spoke about your content strategy.

Healthcare 102

Healthcare Real Estate Social Media Energy 102

Bianchi Biz Blog

APRIL 19, 2021

I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. How long have you been in journalism and how did you get started? My journalism career actually started in high school in Saline, Michigan, when I joined the school paper and concurrently began working for the community weekly.

Report 83

Report Meeting Automotive Media 83

Journalistics

JANUARY 3, 2016

I started Journalistics to provide me with a medium where I could address the issues of “PR spam” – or spray-and-pray media relations, where less-experienced PR professionals would mass-distribute pitches in hopes of getting coverage. It may sound crazy, but traffic increased by 42.29% on Journalistics in 2015.

Blogging 64

Blogging Analytics Google Writing 64

Sword and the Script

DECEMBER 26, 2023

This past year, we saw the addition of numerous generative AI integrations into media outreach tools, and I think that’s only the beginning. ” ~ Tressa Robbins , Customer Onboarding VP / Content & Social Media Manager, Burrelles 37. Wishing you a safe and happy holiday season.

Writing 211

Writing Communications Marketing B2B 211

Bianchi Biz Blog

APRIL 3, 2023

How long have you been in journalism and how did you get started? I began my journalism career in 2014 as an intern at Automotive News. AN hired me as the finance and insurance reporter in 2015, and I’ve been moving around the newsroom ever since.

Automotive 77

Automotive Meeting Report Insurance 77

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Christoph Luke | Christoph Luke Media Relations.

Marketing 127

Marketing Content Marketing Advertising Advertising 127

Sword and the Script

AUGUST 13, 2019

It included email (iContact), press releases (PRWeb), media relations (HARO), and social media (North Social and Engine 140), bundled in what was pitched as an easy-to-use and all-in-one product. Cision acquires Gorkana , a UK-based provider of media intelligence and news. 5) March 23, 2015: Viralheat.

Technology 14

Technology Company Software Marketing 14

Doctor Spin

FEBRUARY 22, 2024

“Public relations is a young academic field with potential to inform various areas of communication and offer tools like issues management for various applied communication fields.“ Source: Journal of Communication 1 Botan, C., & Taylor, M. Public relations: State of the field. Journal of Communication, 54, 645–661.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Bianchi Biz Blog

OCTOBER 24, 2022

Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. How long have you been in journalism and how did you get started? Just this year, FleetOwner won a Jesse H. What elements or characteristics do you look for in a story?

Meeting 59

Meeting Automotive Transportation Media 59

Bianchi Biz Blog

NOVEMBER 14, 2022

How long have you been in journalism and how did you get started? I enjoyed a 17-year career at several Detroit area newspapers, including 12 years at The Oakland Press in Pontiac, MI, before shifting gears and taking a job in public relations at Buick. I’ve been a Wards since 2015.

Automotive 81

Automotive Engineering System Media 81

Communications Conversations

OCTOBER 19, 2022

teens said they ever used Snapchat in 2022–up from 41% in 2014-2015. What’s more, 20% said they have never heard of the Wall Street Journal, and 37% have never heard of Bloomberg. Mainstream media relations might be a thing in 2022, but its shelf life may be shorter than we even thought. # 59% of U.S.

Social Media 68

Social Media Media Video Facebook 68

Solo PR Pro

AUGUST 11, 2015

The Solo PR crew works hard and plays hard, and we’re doing plenty of both at Solo PR Pro’s main event activity for 2015—the Florida Public Relations Association (FPRA) Conference, taking place this week (August 9-12, 2015). Scripps School of Journalism at Ohio University. Three Really Is The Magic Number.

Conference 40

Conference Small Business Storytelling Journalism 40

Bianchi Biz Blog

JANUARY 25, 2021

I have a global perspective, having managed a global forecasting team for many years and lived in Saudi Arabia from 2013-2015. How long have you been in journalism, and how did you get started? I straddle two worlds: long as an analyst and consultant, and more recently, as a freelance writer.

Automotive 70

Automotive Meeting Industry Media 70

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. When I am now contacted by media, it’s usually around current anti-bribery issues.

Interviews 105

Interviews Ethics Government Internal 105

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. has been exploring in her work on women in journalism.

Government 103

Government Education Print Ethics 103

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility. (written by Tiffany Gallicano) .

Sports 0

Sports Internal International Leadership 0

Bianchi Biz Blog

JANUARY 9, 2023

Probably the most fun I ever had was driving the 2015 Aston Martin Vanquish and Rapide S in Scotland. How long have you been in journalism and how did you get started? Most of the truly crazy stuff had to do with human tragedy when I was a crime reporter in my hometown of Savannah, Georgia. None of it was uplifting.

Automotive 73

Automotive Groups Meeting Technology 73

Journalistics

JANUARY 3, 2016

I started Journalistics to provide me with a medium where I could address the issues of “PR spam” – or spray-and-pray media relations, where less-experienced PR professionals would mass-distribute pitches in hopes of getting coverage. It may sound crazy, but traffic increased by 42.29% on Journalistics in 2015.

Blogging 40

Blogging Analytics Google Writing 40

Bianchi Biz Blog

NOVEMBER 12, 2021

How long have you been in journalism and how did you get started? I’ve been in professional journalism covering the auto industry since 2015, working for Automotive News and Automotive News Canada in various roles. All great stories make clear why whatever you’re writing about matters to the audience.

Automotive 52

Automotive Meeting Report Media 52

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Paul Business Journal and, increasingly of late, Minnesota Business magazine. Paul Business Journal, and news director for SPNN-TV Neighborhood News.

Interviews 48

Interviews Radio Journalism Newspapers 48

Mindful Marketing

DECEMBER 17, 2015

She blogs on public relations and marketing leadership issues for Fast Company. She is a cum laude graduate of Brandeis University, holds an MBA from the University of Michigan and a master’s degree from the Columbia University Graduate School of Journalism. What is next for you for the remainder of 2015? ​.

Communications 50

Communications Marketing International Internal 50

Flatiron Communications

JANUARY 11, 2018

For those plying the lost art of media relations (i.e., Media conferences, PR industry events and, of course, actual interviews or pressers offer opportunities for quality face-time. I’ve seen a number of industry stories and blog posts lately from PR pundits who insist that media relations as a core PR competency is over.

Pitching 43

Pitching Journalism Tools Social Media 43

ZudePR

DECEMBER 30, 2016

Towards the end of 2015, I was feeling distracted. I’ve consciously veered off at complete tangents to a conventional PR company’s core skillset (media relations) since setting up my own business nearly 2.5 I’ve started a very specific gratitude journal. 9: Us by David Nicholls (2015) £3.99.

Writing 84

Writing Google Meeting Airlines 84