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One reason press releases have changed in 2015 is that public relations and the public has changed. In the 1920s, headlines for press releases were in the style of radio broadcasts. The post State of the Press Release in 2015 appeared first on Ronn Torossian 5W Public Relations CEO Blog.
With her love of the hashtag, Laurie has also launched a new podcast program called, “ The Hashtag Show ” as a part of the #50Shows Empowering Women movement, to give women a voice and a platform through Internet radio. And for 2015, I have big plans for www.HashAtIt.com. People are really loving them.
Pew Research released their 2015 State of the Media report this week. The percentage of Americans who have listened to a podcast in the past month has almost doubled since 2008, from 9% to 17% by January of 2015. The percentage listening in 2015 was up two points over 2014 levels (15%). Key trends. Things to consider.
It’s too late to enter this year’s contest, but you can watch the final competition on January 17, 2015. Host Harcourt is best known as a former radio music director and on-air personality in Santa Monica. Guitar Center Presents: Your Next Record with Steve Aoki. Guitar Center Sessions on DIRECTV.
Online is where people go to have questions answered, but traditional media — radio, television, and print — is where people learn about what questions to ask. According to Reuters Institute for The Study of Journalism’s 2015 Digital News Report , the way people are accessing online information differs from traditional media.
Source: 2015 DS Simon Media Influencers Report) Makes sense – the shrinking media newsrooms lack the resources to produce video. Newspapers, magazines and radio stations never had those resources to start with. And they expect to use “much more” in the next year. Now every news website needs video.
. — David Armano (@armano) August 14, 2015. Jay Baer (@jaybaer) August 19, 2015. Jeff Barrett (@BarrettAll) August 12, 2015. Renee Blodgett (@MagicSauceMedia) June 26, 2015. SocialMktgFella) August 19, 2015. Jeff Bullas (@jeffbullas) August 6, 2015. Ted Coiné (@tedcoine) August 20, 2015.
Set in a “radio show” format, we opened the calls with leading news from VHA’s COVID-19 cases and information from the top. PRSA named Pedene as Public Relations Professional of the Year in 2015. So we opened one-way and two-way communications forums so we could communicate and hear from the field. Photo credit: shutterstock.
New Launches: Neil deGrasse Tyson premiered Star Talk , a late-night science and pop-culture show based on his radio show of the same name ( Space.com ); and new site Weedhorn launched on April 20 (probably not a coincidence) with the aim to make marijuana consumption more mainstream ( Fast Company ).
The findings of the 2015 PRESSfeed & SNCR Media Trends & Online Newsroom Report about how brands are missing earned media opportunities with visual content – video in particular- were fully supported by the latest DS Simon Productions Media Influencers Report. Video is the PR opportunity of 2015. Follow me on Twitter.
That’s what happened to some in the wake of a measles outbreak that started at Disneyland in January 2015. Cision tracked all the related social and electronic print media over a four-month period (January – April 2015) to uncover the focus, themes and perspectives on the Measles, Mumps and Rubella (MRR) vaccine. GrandmothersKnowBest.
In spite of the controversy swirling around him, Cosby and his wife Camille agreed to an interview with Scott Simon of NPR radio on November 15 to discuss their loan of African art to the Smithsonian. She settled the suit out of court for an undisclosed amount.
Some of you might remember the transistor radio. The transistor radio made its debut on October 18, 1954 when Texas Instruments introduced the Regency TR-1 , the first commercially available version of the product. By inventing the transistor radio, Texas Instruments filled a need. For example, 2015 is truly the year of “ROI.”
After a decade with Golin, I took over as managing director at the start of 2015. The thing that gets me up in the morning is…Radio 4 Today programme. Tell us about your role at Golin. Looking to brush up on your basic PR skills? Check out our free PR Starter Kit! Find information about applications on our website in February.
NewsWhip client Bauer Media, one of the UK’s influential media brand networks, had a strategic problem to solve at the start of 2015 in its Radio division. Despite having 107 individual media brands, reaching 22 million people across radio, digital, TV and magazines, Bauer realised that some of its brands were operating in silos.
In its 2015 study , Edison Research showed that podcast consumption grew from 11% of the U.S. population in 2006 to 33% in 2015 — a current total of 155 million Americans. While listenership of podcasts is still small, that audience gets increasingly larger each year.
Cleverly has been the Member of Parliament for Braintree since 2015. He spoke to the BBC Radio 4 Today programme and ITV Good Morning Britain, among others. Conservative party chairman James Cleverly did a round of breakfast media interviews on Wednesday morning.
In preparing to wave goodbye to 2015, agencies are eager to begin working with new clients while cultivating winning collaborations with existing ones for a more fruitful 2016. . PR agencies must always anticipate change, evolution and the need to keep the dialog open and healthy. New Approach in 2016.
You know this generation – the most likely to own a smartphone (89%); least likely to listen to the radio (at least in the traditional sense) (31%); and most likely to shop online (53%), all according to a guide from students at the University of Southern California’s online MS in applied psychology – and they’d know; they are students, after all.
Census Bureau reported that between 2015 and 2016, the African-American population grew by 1.2 2015 marked a dramatic increase in the number of African American high school graduates attending college at 70.9 population , spending more time with television, magazines and radio. Last year, the U.S. percent to reach 46.8
Mashed When Nadiya Hussain won The Great British Bake Off, in the words of the Radio Times, “She became a household name when she reduced Mary Berry – and millions of viewers – to tears.” After winning in 2015, she immediately hopped on the PR wagon by appearing on comedian Michael McIntyre’s Big Christmas Show.
Overall, the campaign was hugely successful and achieved more than 146 pieces of radio coverage and 140 pieces of national and regional print coverage, with a total circulation of 337 million for print and 355 million opportunities to hear for radio, and genuinely drove online conversation.
In 2015, there are literally hundreds of channels where consumers access content.”. In his latest book, Content, Inc., It’s this growth in channels that’s reshaped marketing strategy so dramatically, particularly in the digital space.
Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. When I used to work at KFAI Radio, I’d dig out the old PR releases that everyone else in the newsroom threw out – I wanted to uncover the alternative to the alternative news!". July 2015 issue !". Star Tribune ’s. The bullhorn is in your hands.
Overall, the campaign was hugely successful and achieved more than 146 pieces of radio coverage and 140 pieces of national and regional print coverage, with a total circulation of 337 million for print and 355 million opportunities to hear for radio, and genuinely drove online conversation.
Shortly after Twitter launched in March of 2006, The American Journalism Review (AJR) published an article that referred to Twitter as “…the latest in an ever-lengthening list of overhyped technologies and cultural techno-fads stretching back to CB radio.”
Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? This was the focus of a March 2015 event co-sponsored by Maccabee Public Relations and Minnesota PRSA. March 4, 2015. March 4, 2015.
Every single day journalists are looking for stories for their magazines, newspapers, TV segments, radio shows, blogs and online publications. The media does not want to be sold, they have no interest in being sold, what they want are stories. The media is constantly in need of new stories and that’s where you come in.
Deep breathing – or even simple mindful breathing – during a media interview, can also help your CEO speak with more authority, says Washington, DC-based public speaking consultant Allison Shapira in her 2015 Harvard Business Review article : “. Breathing affects vocal behavior. Three things comprise vocal behavior,” she said.
When you hear her talking on the radio, she’s raving about our great state. million in state and local taxes in 2015. Every time you see her pop up in a social feed, she’s traveling around the state using the now-ubiquitous #onlyinmn hash tag. When you see her on TV, she’s covered in Explore MN garb. Minneapolis-St.
We left an AM radio station in Syracuse that had been the “Voice of the Orange” for over 50 years. In 2015 the university was slapped with one of the toughest punishments college sports has ever seen due to a decade’s worth of improprieties within the athletic department. There was a public outcry.
According to this IAMAI-KPMG report , India has over 350 million Internet users as of June 2015; this number is expected to increase over 500 million by 2017. With such a huge chunk of the audience online, it becomes increasingly important to reach them outside of the traditional ways of communicating (newspapers/magazines/TV/radio).
Just as our society transitioned from radio to TV over a half-century ago, we now find ourselves in the age of digital disruption. This shift was all about disintermediation: the removal of a brokering entity between producers and consumers. The speed of technological advancement continues to drive rapid change across many vertical markets.
They would have needed a huge TV or radio budget 20 years ago to do the same thing. The result was that in 2015 and 2016, the old system beat several Go champions, including one who'd won 18 world championships. Smart practitioners at small businesses are leveraging the technology to outcompete big brands. That's powerful.
The statistic goes like this: A 2015 Microsoft study shows that the average consumer has an attention span of eight seconds down from 12 seconds back in 2000. Maybe you heard a Harvard academic citing them on US radio. In spreading an untrustworthy statistic about the attention span of humanity, we’ve been smearing goldfish as well.
Hence, here’s a refresh that may again test your PR mettle: The 2015 PR Quiz. KNX Radio __. The post The 2015 PR Quiz appeared first on Flatiron Communications LLC. Q1) The Financial Times recently announced that it would not charge its advertisers by the number of reader views or clicks. A11) __. __. Inquirer _.
FuturePRoof was founded by Sarah Waddington in 2015. Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making.
Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement. In Spring 2015, her passions for food and travel led her to study abroad in Barcelona, and she hopes to return one day.
Take for example the first sentence from this PRWeek article by David Blecken, February 9, 2015 (ya, going on two years old now), where he quotes Lou Hoffman of The Hoffman Agency. We consider there to be five media types in general, print, TV, radio, web, and social media. ” Reports of the death of storytelling are not new.
Fiji Water has been an official sponsor of the Golden Globes since 2015, so they didn’t exactly “crash” the event. Our actor was so successful, at least one radio host clearly believed that he was not interviewing a Groucho Marx impersonator, but in fact the real Groucho Marx – who had died decades before.
This matches similar research on the market value of reputation such as the 2015 UK Reputation Dividend Report which said that 30% of the market value of FTSE 100 companies is based on reputation. The research says that small and mid-cap quoted companies estimate that, on average, 28% of their market value is accounted for by reputation.
Fiji Water has been an official sponsor of the Golden Globes since 2015, so they didn’t exactly “crash” the event. Our actor was so successful, at least one radio host clearly believed that he was not interviewing a Groucho Marx impersonator, but in fact the real Groucho Marx – who had died decades before.
If you’re a consumer who is considering spending $26,750 (MSRP) for a 2015 Hyundai Genesis, is it reasonable to expect that Hyundai’s marketing will contain no simulations, dramatizations or other fakery? In contrast, TV audiences expect that their TV news anchors (hello, Brian Williams) will refrain from fooling them.
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