Remove 2016 Remove Blogging Remove Branding Remove Trade Shows
article thumbnail

The Perfect Pair: How to Use Events to Amplify Major Company Announcements

Cision

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. For example, a company, Kraton, unveiled a new brand identity at K 2016. Product Launch.

Company 222
article thumbnail

The Perfect Pair: How to Use Events to Amplify Major Company Announcements

Beyond PR

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . For example, a company, Kraton, unveiled a new brand identity at K 2016. Product Launch .

Company 68
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

#PRStudChat 11/15 Discussion: From Student to PR Pro & Transitioning Into the Workplace

Deirdre Breakenridge

Are you trying to find ways to develop your professional portfolio and personal brand while still in school? On Tuesday, November 15, 2016, at 8:30 p.m. Are you enhancing the organization’s or the group’s voice by developing newsletters and creating a content strategy for their blog and other digital platforms?

article thumbnail

Whetting Asia Pacific’s Appetite — One Story at a Time

The Hoffman Agency

While it’s all good for business, how do you conduct PR for a trade show beyond the straightforward press release? They were thrilled to report that: Attendance for the 2017 hit a record-high of 55,111, a 30 percent increase from 2016. While these numbers don’t lie, what do they actually mean for our client?

article thumbnail

Whetting Asia Pacific’s Appetite — One Story at a Time

The Hoffman Agency

While it’s all good for business, how do you conduct PR for a trade show beyond the straightforward press release? They were thrilled to report that: Attendance for the 2017 hit a record-high of 55,111, a 30 percent increase from 2016. While these numbers don’t lie, what do they actually mean for our client?

article thumbnail

15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). On that trip, Sarah showed initiative, yet remained calm under pressure. Simply put, she’s a hustler.

article thumbnail

Are Facebook Ads Any Good for B2B Marketing?

Sword and the Script

For example, a survey of 342 B2B marketers – the State of B2B Social Media Marketing 2016 (reg. If people on Facebook engage your content, Facebook will show it to more people. In other words, think about fans of news and trade publications in your vertical market. req.) – by Regalix found. “…of

B2B 60