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The Perfect Pair: How to Use Events to Amplify Major Company Announcements

Cision

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. For example, a company, Kraton, unveiled a new brand identity at K 2016. Product Launch.

Company 222
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Now, she’s crushing it at Best Buy in social media marketing. Then, Sarah moved into a new role last year working in a media relations and influencer capacity, and we had the chance to work even more (we worked a trade show in Orlando together in the fall). And, she was doing it all at her very first trade show experience.

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The Perfect Pair: How to Use Events to Amplify Major Company Announcements

Beyond PR

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . For example, a company, Kraton, unveiled a new brand identity at K 2016. Product Launch .

Company 68
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#PRStudChat 11/15 Discussion: From Student to PR Pro & Transitioning Into the Workplace

Deirdre Breakenridge

Are you trying to find ways to develop your professional portfolio and personal brand while still in school? On Tuesday, November 15, 2016, at 8:30 p.m. About Siera Smith: Siera Smith, Director of Marketing at WebMax, LLC. Siera Smith is the Director of Marketing for WebMax LLC, a software development company.

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Are Facebook Ads Any Good for B2B Marketing?

Sword and the Script

If you’re not using Facebook ads because you don’t think they work in B2B marketing , then you are among thin ranks. For example, a survey of 342 B2B marketers – the State of B2B Social Media Marketing 2016 (reg. These platforms show the best return on investment for social ad spend according to B2B marketers.

B2B 60
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Whetting Asia Pacific’s Appetite — One Story at a Time

The Hoffman Agency

The global appetite, which has been rising steadily, will continue its growth momentum — just last year, the food and beverages (F&B) market was estimated to be over $5,650 billion. What this means is that the F&B market will grow to become an even larger pie than before. The team learned some extremely valuable lessons.

article thumbnail

Whetting Asia Pacific’s Appetite — One Story at a Time

The Hoffman Agency

The global appetite, which has been rising steadily, will continue its growth momentum — just last year, the food and beverages (F&B) market was estimated to be over $5,650 billion. What this means is that the F&B market will grow to become an even larger pie than before. The team learned some extremely valuable lessons.