Cision

OCTOBER 4, 2017

Furthermore, a 2016 interview with the Associated Press revealed most major news outlets will not run a text-only story. Multimedia is a crucial component to impactful modern-day journalism. Similar to communications professionals, reporters are measured by data and metrics such as: How much traffic did the story drive?

How To 282

How To Storytelling B2C Measurement 282

PRSay

NOVEMBER 5, 2021

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. Understanding earned but unwanted media.

Communications 190

Communications Journalism Advertising Advertising 190

Cision

MAY 24, 2016

The velocity of the newsroom has sped up and with so many publishing options and communication platforms, it shows no sign of slowing down. So how can communication professionals keep up? Anna Williamson (@AnnaWilliamzon) May 18, 2016. Cision (@Cision) May 18, 2016. Is it interesting?” An ideal story will be both.

Film 211

Film Pitching Print Journalism 211

PRSay

DECEMBER 22, 2021

In an Op-Ed for The Wall Street Journal , Swift wrote that “valuable things should be paid for,” emphasizing the value of her music — and that of others. After taking a 17-month hiatus in 2016 and 2017, Swift reemerged in a way people didn’t expect. The communications world is smaller than we realize.

Communications 148

Communications Film Radio Reputation 148

Deirdre Breakenridge

NOVEMBER 21, 2018

According to a report by Burning Glass and the Strada Institute, 39 percent of Communications and Journalism majors will be underemployed in their first job. Sarah Huckins is a Program Associate at the US Water Alliance and a Master’s candidate at American University’s School of Communication. Everyone needs to start somewhere.

Communications 171

Communications Nonprofit Training Study 171

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 211

Writing Communications Marketing B2B 211

Cision

MAY 17, 2016

A recent survey from digital communications platform ISEBOX reveals why journalists are unsatisfied with the resources communication professionals provide. Cision’s 2016 State of the Media Report echoes this sentiment with 42 percent of respondents saying communication professionals need to improve on providing information.

Survey 180

Survey Infographics Meeting Video 180

ImPRessions - Crenshaw Communications

JANUARY 24, 2018

According to PageFair , use of ad blockers grew by 30 percent in 2016, accounting for 11 percent of web users and more than 600 million devices. The public is increasingly skeptical of our institutions, but despite the disruption of traditional media business, journalism still matters. Earned coverage can’t be blocked.

Journalism 185

Journalism Advertising Advertising SEO 185

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Monitoring.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Reputation Us

JANUARY 11, 2016

Article originally published in the Portland Business Journal on January 5, 2016 [link] Stats, facts and guesses abound about the top health care trends in 2016. The post 8 tips for health care organizations to foster better communication in 2016 appeared first on LTPR.

Communications 60

Communications Conference Journalism Trends 60

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

What’s more, media credibility has actually increased over 2016. After the election, most mainstream news organizations got busy reminding us why they’re needed with a renewed commitment to quality journalism. appeared first on Crenshaw Communications. Here’s hoping for smoother road in 2018. The results were often ugly.

Airlines 180

Airlines Reputation Journalism Crisis 180

Shift Communications

JANUARY 2, 2017

In 2016, we saw more content created than ever before. Just in news publications alone, we saw an astonishing 72 million news stories written in 2016 according to Google News, an all-time high. We may get a great hit in the Wall Street Journal or the New York Times, but that hit will be one story among 200,000 or 300,000 for that day.

Trends 83

Trends Publicity Analytics Software 83

Reputation Us

JANUARY 11, 2016

Article originally published in the Portland Business Journal on January 5, 2016. Stats, facts and guesses abound about the top health care trends in 2016. Figure out cross-generational communication — quickly. Recognize that communicating to your health care consumers is not “one-size-fits-all.”

Communications 60

Communications Insurance Insurance Privacy 60

PRSay

DECEMBER 7, 2017

This advice is especially critical as we found in our 2016 study that young professionals did not feel prepared to provide ethics counsel. Neill is an assistant professor at the Baylor University in the Department of Journalism, Public Relations & New Media. We pursued this latest study in response to those findings.

Ethics 116

Ethics Journalism Conference Study 116

ImPRessions - Crenshaw Communications

APRIL 6, 2018

has radically changed journalism and public relations , two industries that rely on the free exchange of information and ideas. The online communications revolution has unleashed a Pandora’s box of disturbing problems that threaten privacy, democracy — even the concept of objective truth. Facebook & Twitter.

Government 149

Government Wikipedia YouTube Google 149

Ishmael's Corner

DECEMBER 12, 2016

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. If there were ever a year that proved life is better than fiction, it was 2016. As always, subjectivity rules my curation of the best posts of the year.

Storytelling 60

Storytelling Industry Communications Publicity 60

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. “A new role that emerged in this study was that of an internal social media manager, which involves managing internal social media channels used to communicate with employees.

Publicity 150

Publicity Policies Social Media Study 150

Cision

MAY 3, 2017

Given “the fact that the authorities have proven they are incapable of solving most crimes against journalists, and are often the perpetrators of this violence themselves, then we can legitimately say that journalism is in a state of emergency in this country.”. Confidence in the media has recently eroded due to the recent U.S.

Branding 253

Branding Brand Government Ethics 253

Sword and the Script

DECEMBER 21, 2021

Growth of independent journalism. “We Now more than ever, brands are understanding the importance of building trust and being transparent with their audiences, not to mention the value of clear communication. Grace Platon , Communications Strategist, Communicate Grace , LLC . Public relations is HOT right now.

Marketing 216

Marketing Content Marketing Social Media Employee 216

ImPRessions - Crenshaw Communications

JULY 18, 2018

In 2016, Gizmodo got ahold of a stray email thread from a Microsoft employee that included some highly detailed “dossiers” about journalists. We at Crenshaw Communications do not have a “tips & tricks” section, but we do offer headshots – simply to put a name to a face. Briefing books shouldn’t contain sensitive material.

Interviews 136

Interviews Construction Report Journalism 136

ZudePR

DECEMBER 30, 2016

All the reviews below were featured in my irregular reading list email: I issued seven in 2016. 1: Deep Work: Rules for Focused (Sic) Success in a Distracted World by Cal Newport (2016) £10.49. P.S. Cialdini brought out a follow-up book in September 2016. Great writers know how to communicate. Sign Up Now. #1:

Writing 84

Writing Google Meeting Airlines 84

Cision

SEPTEMBER 11, 2017

According to our 2016 Shareholder Confidence 365 Study , more than 60 percent of institutional investors claim they receive emails directly from companies they already are interested in, but another 30 percent receive their news primarily from news portals, including Bloomberg and Morningstar. The Journalists.

Banking 192

Banking Newspapers Study Company 192

Ishmael's Corner

JANUARY 26, 2016

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The Grab Bag makes its 2016 debut. I enjoy studying communications of all types. I enjoy studying communications of all types. That’s what led to me to a.more.

Journalism 60

Journalism Storytelling Marketing Study 60

ImPRessions - Crenshaw Communications

DECEMBER 2, 2016

Anyone in public relations would agree that the news stories of 2016 have been crazy. We have seen the future and it is “constructive journalism.” ” While it may be true that the schadenfreude in all of us portends a love of negative news, the truth is positive news or constructive journalism bonds us.

Construction 120

Construction Journalism Tourism Local 120

Sword and the Script

JANUARY 2, 2024

In 2016, I decided to hang out a shingle and start my own business. 47] The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? That next spring I started this blog, largely as a means of professional development.

Blogging 143

Blogging Software B2B Survey 143

Stephen Waddington

MAY 19, 2022

You can smell the corporate overreach of an incentivised employee communication campaign to scrub reviews. However, new research set to be published in the journal Management Science suggests that Glassdoor posts are a good early warning sign of a sick culture and corporate bad behaviour.

Corporate 120

Corporate Employee Journalism System 120

Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016).

Publicity 167

Publicity Ethics Training Education 167

Cision

MARCH 29, 2016

If you can conclude anything from the passage above it’s the quality of problems for communication professionals has changed in the last 40 years. Our limits today are of attention rather than of resource, and press releases are one of many different communication channels that you have to deal with. Brutal Honesty.

Retail 120

Retail Pitching Print Writing 120

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2016

From the mobile video explosion to emerging social platforms, 2016 has brought many content-related developments that affect the public relations industry and the work PR people do every day. The post PR Looks At Content Trends For 2017 appeared first on Crenshaw Communications. Video goes vertical.

Trends 120

Trends Mobile Video Film 120

PRSay

FEBRUARY 24, 2021

The Chapter said it wishes to acknowledge Kaiser’s contributions to the profession and to preserve her legacy by awarding scholarships to deserving college students who represent the next generation of Black communicators. Wells Award for leadership in journalism for people of color. She died in 2016 at age 98.

Newspapers 122

Newspapers Fashion Leadership Journalism 122

Cision

MARCH 8, 2016

As journalism trends continue to evolve, communication professionals do not remain unaffected. By understanding and staying up to date on the state of the media, communication professionals will improve not only their relationships with journalists and media professionals, but also their relationships with their audience.

Trends 120

Trends Mobile Media Infographics 120

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. Jon Amar , Director of PR and Communications, Matter Unlimited. “I see a few things. More show and less tell.

Marketing 212

Marketing Content Marketing Data Social Media 212

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

The speed with which the #metoo movement has toppled boldface in journalism, politics, and entertainment is breathtaking, and major media companies have not been spared. The post 2017 Crisis Management That (Mostly) Worked appeared first on Crenshaw Communications. NBC’s live Lauer reckoning.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Cision

FEBRUARY 16, 2016

Cision’s new State of the Media 2016 Report provides a unique perspective on recent industry trends to help you shape your media outreach. respondents to Cision’s survey said multimedia journalism was the most important trend of the year, receiving more votes than any other trend. Approximately 29 percent of U.S.

Report 120

Report Media Television Pitching 120

Beyond PR

AUGUST 4, 2017

Cision VP, Marketing Communications Nick Bell accepted the award for “Best Business Information Solution” on behalf of the company on July 25 th at the Intercontinental Hotel in San Francisco. . Communicators shouldn’t need to be data scientists to apply the power of data; the Cloud does the hard part for them.

Industry 64

Industry Communications Software Hotels 64

Communications Conversations

NOVEMBER 2, 2017

“ We started using it at the 2016 press conference at Target Field –and, it really took off. Last fall, I noticed many of the high schools in the area were using “hoco” and using a #hoco hash tag for their homecoming activities. So, I came up with “ # TOJO 17. In fact, we had 2.9

Case Study 113

Case Study Journalism Study Instagram 113

Sword and the Script

MARCH 6, 2018

I’ve reviewed this salary survey and others , for many years including detailed looks at the 2016 and 2017 results. The 2018 survey was based on responses of 1,053 communications professionals and here’s how the numbers stack up. The PR Opportunity for Brands as Publishers Tinker with Journalism. Why stop there?

Survey 124

Survey Agency Report Corporate 124