Communications Conversations

NOVEMBER 12, 2020

What really differs from one setting to another is the quality of leadership and the resources you have to succeed. I’ll never forget working shoulder to shoulder with the Minnesota Somali community to raise money and pack meals for their people during the East African famine. I was a solo corporate comm. Oh, so many.

Publicity 174

Publicity Leadership Corporate Agency 174

PRSay

OCTOBER 24, 2018

Then, on April 20, 2016, Mitsubishi President Tetsuro Aikawa resigned suddenly after admitting that his company had falsified its fuel-efficiency reporting. But then the 2016 scandal forced Nissan to suspend selling those models. Those viewing the May 2016 press conference were not limited to members of the media.

Ethics 265

Ethics Automotive Conference Technology 265

PRSay

OCTOBER 16, 2020

Even before foreign interference in the 2016 election was confirmed and the coronavirus pandemic spread earlier this year, voter education has been important for a properly functioning democracy. At the end of the day,” Sailor said, “we want to have a community that we will pass down to the next generation [as] a legacy of freedom.”.

Communications 202

Communications Nonprofit Employee Local 202

Cision

FEBRUARY 11, 2016

Generating brand awareness through earned media doesn’t always have to revolve around your products, services, data or thought leadership. By pitching thought leadership to outlets before publishing on your own channels, you can turn owned media into earned media.

How To 120

How To Media Employee Policies 120

Communications Conversations

NOVEMBER 16, 2022

I wrote a post back in 2016 about the 10 skills the PR pro of the future will need to have. Education for leadership – I’m not sure what word to use for this one exactly (maybe this falls into communication skills), but I think one of the most important skills right now is the ability to educate leadership on social media.

Social Media 174

Social Media Media Analytics Data 174

Solo PR Pro

JANUARY 14, 2016

On the second Wednesday in January, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). What questions/issues would you like to see Solo PR address in 2016?

Leadership 40

Leadership Community Trends Communications 40

Stephen Waddington

SEPTEMBER 29, 2021

It’s an overview of industry issues as discussed by my community of practice. I started an online community of practice at the outset of the pandemic. There are some topics that come up time and time again in the community. The print edition went monthly in 2013, and bi-monthly in 2016. This is my CommsHero presentation.

Industry 153

Industry Publicity Agency Community 153

Business Wire

JANUARY 19, 2017

The stability, credibility and widespread usage of newswire distribution networks are a primary reason why communications professionals view them as the backbone of the news dissemination process. According to a media survey conducted by Business Wire in 2016 , 53% of the responding journalists use a newswire service daily.

Financial 166

Financial Video Consumer Data 166

Communications Conversations

MARCH 29, 2019

To top it off, Tess has been selected a Fellow through two distinctive leadership programs — as a RISE Fellow in the New Sector Alliance and as a Josie R. Johnson Leadership Academy Fellow through the African American Leadership Forum. She left the agency world in 2016 to work at Be The Match on their communications team.

Social Media 128

Social Media Agriculture Marketing Media 128

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” ~ Jason Brown , PublicCity PR, Principal PublicCity PR 9.

Writing 211

Writing Communications Marketing B2B 211

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. Invest in your future!

Financial 98

Financial Conference Agency Resources 98

Sword and the Script

NOVEMBER 12, 2016

When it comes to data sources, the report says most B2B marketers rely on secondary research: “In a September 2016 study by Annuitas, more than 60% of B2B enterprise marketers surveyed said they used secondary research from analysts or sales team recommendations to develop buyer personas , the two most popular answers.

B2B 121

B2B Marketing How To Survey 121

Cision

OCTOBER 27, 2016

In fact, according to Edelman’s 2016 EARNED BRAND study , 86% of surveyed consumers rely on peer sources for learning about brands and 71% rely on peer sources for buying decisions. Demonstrate your value through thought leadership and engaging multimedia content. CREATE an effective earned media and content strategy.

Marketing 120

Marketing Financial Analytics Strategy 120

PRSay

AUGUST 8, 2016

It might be a bit of an understatement to say that 2016 has been an interesting year – and we are only a bit more than halfway through. Members have new ways to keep informed and to connect thanks to our daily Smart Brief newsletter and our new members-only community portal MyPRSA.

Conference 60

Conference Leadership Meeting Internal 60

Waxing UnLyrical

MAY 22, 2015

No matter how the world changes, three things seem to stay the same when it comes to building thought leadership: trust, transparency, and content. Doug reiterated this last point when I asked him for his take on thought leadership in the media. If the media feels misled, the chances of your story getting placed will be nil.

Leadership 40

Leadership Report Media Video 40

Stephen Waddington

JUNE 12, 2018

You’ve spent more than 10 years building a community that has consistently driven up standards in the measurement and performance of public relations. Your hard-work, dedication and leadership has helped transform AMEC beyond what anyone could have imagined when you took on the role.

Measurement 75

Measurement Government Education Conference 75

PRSay

MAY 18, 2016

According to Cision’s State of the Media 2016 Report, 42 percent of reporters said communication professionals could improve their media relations by providing “information and expert sources.”. Not only does it help your brand stand out, it allows you to build insights around your specific audience.

Data 106

Data Meeting Measurement Report 106

PR for Anyone

DECEMBER 5, 2023

After multiple attempts, Robiar finally conquered the rigorous licensing exam in 2016, marking a significant pivot from corporate life to becoming an entrepreneur in the pest control industry. She fosters a team dynamic where everyone is encouraged to take on leadership roles.

Industry 130

Industry Travel Education Employee 130

Solo PR Pro

NOVEMBER 10, 2016

On the second Wednesday in November, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ).

Leadership 52

Leadership Community Brand Branding 52

PRSay

AUGUST 25, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. Bureau of Labor Statistics figures for 2016 show that among “public relations and fundraising managers” — a subset under the “Management, professional, and related occupations” category — 10.3

Measurement 107

Measurement Meeting Resources Creativity 107

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. And my passport, along with other civil rights (voting, jury duty, etc.)

Interviews 105

Interviews Ethics Government Internal 105

Wadds Inc.

JULY 6, 2022

billion to the UK economy (Public Relations and Communications Association, 2021). billion in 2016 (Public Relations and Communications Association, 2016). Practitioners and academics operate in almost entirely separate communities. To offer organisational leadership. To provide contextual intelligence.

Publicity 72

Publicity Ethics Training Education 72

PR 20/20

SEPTEMBER 29, 2020

At the end of 2016, we decided to share what we were learning, leveraging HubSpot to launch the Marketing Artificial Intelligence (AI) Institute. Attracted Event Sponsors and Attendees: To take the community to the next level, we launched a global event in 2019: the Marketing AI Conference —or MAICON for short.

Case Study 92

Case Study Study Brand Branding 92

Sword and the Script

JUNE 11, 2016

In effect, the champion organization for the commercialization of content marketing, and by extension blogging, has perhaps, unwittingly, also demonstrated why this trend for publishing, community-building and audience development is so important. Thought Leadership Isn’t A Content Strategy. Marketing Integration Still Reigns .

Blogging 60

Blogging Marketing SEO Content Marketing 60

PRSay

AUGUST 1, 2016

In 2016, the Committee launched a revised version of the D&I Toolkit, which was presented to the chapters in late spring. Diversity is not only about racial, ethnic, religious, sexual orientation and gender differences, but also about diversity of skill sets, mindsets and cultures at all levels of the organization.

Resources 60

Resources Education Ethics Corporate 60

Reputation Us

JULY 13, 2017

The 2017 Annual Survey of Bank Reputations released a week after the Fed’s stress test results, revealed that the weight of importance of governance and innovation in banking has increased, as the importance of leadership and performance has declined. Leadership (14.1%). Are there issues related to the communities they serve (e.g.

Banking 60

Banking Reputation Financial Government 60

Reputation Us

JULY 14, 2017

The 2017 Annual Survey of Bank Reputations released a week after the Fed’s stress test results, revealed that the weight of importance of governance and innovation in banking has increased, as the importance of leadership and performance has declined. Leadership (14.1%). Are there issues related to the communities they serve (e.g.

Banking 60

Banking Reputation Financial Government 60

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. From there I went on to freelance for community newspapers around Milwaukee, and got a part-time job at a business-to-business publisher covering aviation for three sister magazines.

Meeting 81

Meeting Automotive Media Transportation 81

Melissa Agnes

APRIL 26, 2016

— Megan McArdle (@asymmetricinfo) April 19, 2016. Oftentimes, it’s better to respond appropriately, prove yourself, let your community come to your defence and then continue to move forward. At least in pictures, icing tip appears to be thinner, handwriting different.

Crisis Management 100

Crisis Management Crisis Strategy Reputation 100

Stern + Associates

AUGUST 10, 2022

According to award-winning strategist and business journalist Ruchika Tulshyan ( Roo-CHEEK-ah Tool-SHE-yan ), inclusion is the most important leadership trait today. Leaders must develop curiosity, empathy and diversity to take their leadership skills to the next level,” explains Tulshyan. “By

Leadership 62

Leadership Storytelling Policies Groups 62

Solo PR Pro

AUGUST 31, 2021

But more than that, I wanted other young women who look like me, other minority women in public relations and communications, to be able to see themselves in a leadership position.”. Between 2016 and 2018, her business was in a state of flux as she made the move from Atlanta, where the majority of her clients were, to New York.

Meeting 98

Meeting Real Estate Energy Small Business 98

Solo PR Pro

DECEMBER 15, 2016

On the second Wednesday in December, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). Has fake news impacted how you approach your work?

Leadership 40

Leadership Community Industry Communications 40

Sword and the Script

AUGUST 22, 2017

2) The 2016 PR Week salary survey indicated about one-fifth of PR pros have earned an MBA and the numbers are trending up. I also do not believe that you can say you have a great culture if the idea of hosting a discussion about Black Lives Matter or the attacks on the Jewish and Muslim communities in America would cripple it.

Internal 86

Internal International Interviews Airlines 86

Waxing UnLyrical

DECEMBER 14, 2015

Can you believe it’s almost 2016? Thought Leadership: Wise Thoughts from Wide Experience. Five Observations Gained from Starting an Online Community. 3 Tips for Getting Your Online Video Act Together for 2016. What subjects would you like us to tackle in 2016? ” 5. Please share in the comments below.

Storytelling 0

Storytelling Video Leadership Writing 0

Shift Communications

MARCH 3, 2016

While these certainly are the building blocks for an event centered on thought leadership and innovation, SHIFT wanted to get inside the mind that started it all. First year registrants should try to attend my short “Welcome to SXSW 2016” remarks on Friday morning, March 11. Meet Hugh Forrest, Founding Director of SXSW Interactive.

Interviews 60

Interviews Conference Creativity Community 60

Sword and the Script

NOVEMBER 15, 2016

If the B2B community feels overwhelmed by the volume of content, then B2B marketing might feel overwhelmed by the volume of content marketing studies. Most B2B marketing organizations (66%) believe their content marketing is successful – and it’s trending up according to the 2016 State of Content Marketing report by Ascend2.

Content Marketing 60

Content Marketing Study Marketing B2B 60

Sword and the Script

JUNE 7, 2016

Then following a leadership shake-up, the new CMO realizes that diversified investment is getting very little penetration and moves to consolidate marketing assets once again. Industry, professional online communities or forums: 20%. Top 5 Challenges Facing B2B Marketers in 2016. Vendor website: 33%. Live, in-person demo: 26%.

Survey 60

Survey Marketing B2B Infographics 60