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More companies – both BtoC and BtoB – are creating content as an integral part of their marketing and DigitalPR. 76% of BtoB and 77% of BtoC firms are creating more content than they did a year ago and half of them will be spending more on content in 2016. Not some new and esoteric DigitalPR technique.
More companies – both BtoC and BtoB – are creating content as an integral part of their marketing and DigitalPR. 76% of BtoB and 77% of BtoC firms are creating more content than they did a year ago and half of them will be spending more on content in 2016. Not some new and esoteric DigitalPR technique.
More companies – both BtoC and BtoB – are creating content as an integral part of their marketing and DigitalPR. 76% of BtoB and 77% of BtoC firms are creating more content than they did a year ago and half of them will be spending more on content in 2016. Not some new and esoteric DigitalPR technique.
Traditional and DigitalPR are rapidly converging. A new Holmes report lays out five areas where digital changes are likely to intersect with, and have an impact on, Public Relations this year. Earned vs Paid Content: Publishing content is one of the core aspects of DigitalPR. Then we have live-streaming video.
Traditional and DigitalPR are rapidly converging. A new Holmes report lays out five areas where digital changes are likely to intersect with, and have an impact on, Public Relations this year. Earned vs Paid Content: Publishing content is one of the core aspects of DigitalPR. Then we have live-streaming video.
Traditional and DigitalPR are rapidly converging. A new Holmes report lays out five areas where digital changes are likely to intersect with, and have an impact on, Public Relations this year. Earned vs Paid Content: Publishing content is one of the core aspects of DigitalPR. Then we have live-streaming video.
billion in 2016. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. This means you need to repurpose your content and convert it into videos, slideshows, podcasts, infographics and other forms. billion in 2014 to 2.17 billion by 2020. Offer Variety.
The Holmes Global Communication Report 2016 revealed that in-house execs and agency leaders agree that talent is the top challenge for PR today. The second is that respondents are underestimating the rise of visual communications—infographics and animation and video more broadly—and the other new skills we need to attract.”
Here is the transcript of the #DigitalPR chat on Friday March 11, 2016. But I am saying think about what image (this also goes for video and infographics) will make you want to click, follow, comment, share, etc. Every asset – text, photo, visual, infographic – should be thoughtful. How to improve visual content?
Here is the transcript of the #DigitalPR chat on Friday March 11, 2016. But I am saying think about what image (this also goes for video and infographics) will make you want to click, follow, comment, share, etc. Every asset – text, photo, visual, infographic – should be thoughtful. How to improve visual content?
The Magnetic effects of a newsroom MIA launched their revamped social newsroom in March of 2016 switching from a native newsroom -driven by their website’s standard CMS- to PressPage, a dedicated newsroom solution for digitalPR and media relations. This surely bringing more value to their newsroom.
billion in 2016. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. This means you need to repurpose your content and convert it into videos, slideshows, podcasts, infographics and other forms. billion in 2014 to 2.17 billion by 2020. Offer Variety.
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