Sword and the Script

JANUARY 2, 2024

In 2016, I decided to hang out a shingle and start my own business. A Fairly Comprehensive List of PR and Comms Technology Vendors for 2023 [PR Tech Sum No. 40] If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful.

Blogging 144

Blogging Software B2B Survey 144

Cision

SEPTEMBER 11, 2017

Institutional investors also have similar segmentation requirements when it comes to the news they care about — a fund could be focused solely on small-cap biotech firms or mega-cap technology firms.

Banking 192

Banking Newspapers Study Company 192

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. To be effective, practitioners have to be able to adapt to new technologies in order to research and communicate with their target publics. – Nicole Lee.

Publicity 150

Publicity Policies Social Media Study 150

Reputation Us

JANUARY 11, 2016

Article originally published in the Portland Business Journal on January 5, 2016. Stats, facts and guesses abound about the top health care trends in 2016. With mobile technology comes engagement. However, the 2016 consumer will want to engage more with docs, not just apps.

Communications 60

Communications Insurance Insurance Privacy 60

PRSay

AUGUST 31, 2016

Supporting Ethical Journalism – Sept. McClennan, APR , PRSA 2016 National Board Chair has been stationed at MSLGROUP for more than 20 years, where he has led teams in a variety of industries including consumer technology and healthcare technology. It’s why every member of PRSA pledges to adhere to the code of Ethics.

Ethics 113

Ethics Policies Healthcare Journalism 113

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2016

From the mobile video explosion to emerging social platforms, 2016 has brought many content-related developments that affect the public relations industry and the work PR people do every day. A look at the year in review offers some clues as to what 2017 year has in store. Video goes vertical. We have mixed feelings about this one.

Trends 120

Trends Mobile Video Film 120

Cision

FEBRUARY 16, 2016

Cision’s new State of the Media 2016 Report provides a unique perspective on recent industry trends to help you shape your media outreach. respondents to Cision’s survey said multimedia journalism was the most important trend of the year, receiving more votes than any other trend. Social platforms introduce new technology.

Report 120

Report Media Television Pitching 120

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. AI-driven solutions are blossoming, and they will only accelerate their utility and effectiveness in 2024.

Writing 211

Writing Communications Marketing B2B 211

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

The speed with which the #metoo movement has toppled boldface in journalism, politics, and entertainment is breathtaking, and major media companies have not been spared. Fast action and a sincere statement of regret helped resolve a situation that could have grounded its reputation. NBC’s live Lauer reckoning.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. 3) September 15, 2014: Visible Technologies. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics.

Technology 14

Technology Company Software Marketing 14

Cision

FEBRUARY 26, 2016

Bayse (@LEBayse) February 24, 2016. Ann also discussed how technology has changed how The Washington Post publishes its stories. We’ve maintained our capacity to deliver quality journalism, reached a whole new audience and dominate in digital.” Suzette Kettenhofen (@webdiva911) February 25, 2016.

Newspapers 120

Newspapers Print Mobile Pitching 120

Cision

MARCH 31, 2016

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. What was behind your decision to switch from journalism to PR? Read Cision’s free “State of the Media 2016 Report!” It’s really a new challenge for me.

Newspapers 120

Newspapers Reddit Journalism Technology 120

ISEBOX

JUNE 20, 2016

We’d like to give a special shoutout to Peter Shankman ( @petershankman on Twitter), Peter’s journalism experience, coupled with a digital background, with a little ADHD sprinkled on top make for a captivating, entertaining, educational webinar, leaving you with actionable steps you can do, right now , to make your content center better.

Journalism 79

Journalism Twitter Education Technology 79

ImPRessions - Crenshaw Communications

JANUARY 8, 2016

The suddenly sober mood of 2016 is extending to Silicon Valley. ” The rise and fall of the once-promising health technology startup is a warning for investors chasing the next unicorn. One factor is the recent frothy environment for technology startups. Theranos was valued at an impressive $9 billion.

Chemicals 120

Chemicals Healthcare Technology Policies 120

Stephen Waddington

JULY 6, 2022

billion in 2016 (Public Relations and Communications Association, 2016). Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies. To communicate effectively across a full range of platforms and technologies. Organisational Capabilities.

Publicity 167

Publicity Ethics Training Education 167

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

Meeting 98

Meeting Automotive Mobile Media 98

Business Wire

JANUARY 19, 2017

With over 50 years of industry leadership, Business Wire has established irrefutable trust from within the news market and has proven its thorough understanding of the needs of the digital age by creating a technologically sophisticated, patented distribution network.

Financial 166

Financial Video Consumer Data 166

Bianchi Biz Blog

FEBRUARY 12, 2024

My beat encompasses electric vehicles, autonomous driving, charging infrastructure and anything else that’s fascinating at the intersection of sustainability, technology and transportation. How long have you been in journalism and how did you get started? Describe the craziest or most fun story you have written.

Meeting 86

Meeting Report Transportation Automotive 86

Buchanan PR

SEPTEMBER 19, 2022

How surprised I was to see that I was watching a broadcast from Cheddar News, a live-streaming business news network that launched in 2016. Cheddar covers the latest in business, culture, media, technology, and innovation. First, it’s great journalism. million viewers are under the age of 35. ProPublica.

Journalism 52

Journalism Media Financial Local 52

Sword and the Script

APRIL 13, 2019

Statistics that stood out: With the exception of B2B product companies (7%), marketing budget growth slowed to 5% where it’s been ruining at 6% or better since August of 2016. The marketing spend on domestic markets has steadily increased – by 10% since 2012. There’s value for the overall business to better understand marketing too.

Study 138

Study Survey Infographics B2B 138

Beyond PR

AUGUST 4, 2017

This year, the Cision Communications Cloud ™ was named a finalist in two CODiE aw ard categories : “ Best Business Information Solution” and “Best News Media Monitoring Solution” after its launch in October 2016 ; ultimately taking home the award for “Best Business Information Solution.” ” .

Industry 64

Industry Communications Software Hotels 64

Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By The Role of Technology on the Legal Market. for demand to come back, technology innovation accelerated. As law firms patiently waited (prayed?)

Agency 118

Agency Trends Marketing Survey 118

Shift Communications

DECEMBER 9, 2016

Given their central role in every electronic device we use, improving chip performance in a cost-effective manner is crucial to making technology more affordable and available to both inventors and society at large. Chips have been pushing right up against power and size limits the past few years. Leslie Clavin. VP Account Services.

Company 60

Company Engineering Journalism Technology 60

The Stalwart Blog

NOVEMBER 6, 2015

If you’re a professional in the PR or Marketing industry, you’re likely in the planning stages for 2016. Did you know technology reporter Shira Ovide left the Wall Street Journal and is now at Bloomberg Business’ Gadfly? For example, do you want to learn more about Periscope and incorporate it into campaigns in 2016?

Marketing 60

Marketing Crisis Communications Small Business Measurement 60

Sword and the Script

DECEMBER 4, 2018

As a vertical, technology companies invest 9.7% CMOs also choose to define it more broadly across technology (48%), content (44%), distribution channels (41%) and data (38%). This is more or less flat with the $91,000 median reported in 2017 and the $92,125 reported in 2016. 2) The marketing budget as a percentage of revenue.

Survey 107

Survey Marketing B2B Content Marketing 107

Shift Communications

MARCH 22, 2016

Every year you will read recaps of products, technologies and parties within the interactive portion of the event. Through IEEE’s efforts, an interesting panel was created to showcase Hollywood’s take on technology (ex: Tony Stark’s visuals working with Jarvis) to what is the reality of today’s technology.

Privacy 60

Privacy Hotels Film Data 60

PRSay

AUGUST 1, 2016

Just as the industry must adapt to changing technologies, it must also respond to changes in its audience and talent pool. In 2016, the Committee launched a revised version of the D&I Toolkit, which was presented to the chapters in late spring. Census Bureau, by 2020, 36.5 percent of the U.S.

Resources 60

Resources Education Ethics Corporate 60

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. Constantly on my radar and well-received by HDT’s audience is: emerging technology, alternative fuel, and autonomous advancement. Describe the craziest or most fun story you have written.

Meeting 81

Meeting Automotive Media Transportation 81

Sword and the Script

JUNE 7, 2016

That’s according to a survey of 262 business technology buyers by the Arketi Group , a PR firm based in Atlanta as reported by MarketingProfs. Top 5 Challenges Facing B2B Marketers in 2016. Also see: What BtoB and AdAge Says about Integrated Marketing; Journalism. 69% cited the number of views as the most important KPI.

Survey 60

Survey Marketing B2B Infographics 60

Bianchi Biz Blog

SEPTEMBER 20, 2021

I’m one of several road test editors at Roadshow , a division of the technology site CNET. The first one is a review of a 2016 Lincoln MKX ( [link] ) and the second is a first drive of the updated 2019 Honda Pilot ( [link] ). How long have you been in journalism and how did you get started?

Meeting 66

Meeting Automotive Media Airlines 66

Journalistics

JANUARY 24, 2016

This posts was the first step in my journey to blog more in 2016. Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. At other times, I was managing all marketing operations for startup technology ventures.

Blogging 69

Blogging Strategy How To Writing 69

Cision

AUGUST 26, 2015

11 Digital Marketing & PR Events to Help You Succeed in 2016 [link] — Lee Odden (@leeodden) August 19, 2015. VP Marketing Technology at SHIFT Communications, Marketing Over Coffee co-host. . Author, speaker & consultant for B2B content marketing, social media, PR & search. Jeremiah Owyang – @owyang.

Social Media 120

Social Media Twitter Media Nonprofit 120

Doctor Spin

FEBRUARY 22, 2024

Source: Journal of Communication 1 Botan, C., & Taylor, M. Journal of Communication, 54, 645–661. Source: Journal of Accounting and Economics 5 Brown, L., Journal of Accounting and Economics. Source: International Journal of Business Communication 9 Mishra, K., Journal of Marketing, 80, 122 – 145.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Reputation Us

OCTOBER 7, 2015

The forum was split into three topics: delivery, technology and finance. Contact us today to take your clinic to the next level in 2016. At LT Public Relations, we can help healthcare organizations achieve these relationship goals through a solid communications and strategy plan.

Healthcare 60

Healthcare Insurance Insurance Hotels 60

Wadds Inc.

JULY 6, 2022

billion in 2016 (Public Relations and Communications Association, 2016). Practitioners enter practice via a variety of routes ranging including administration, journalism, marketing, publicity, and social studies. To communicate effectively across a full range of platforms and technologies. Organisational Capabilities.

Publicity 72

Publicity Ethics Training Education 72

Sword and the Script

JULY 2, 2019

I call it the PR technology summary ( PR tech sum ) and here’s what I found over the last 30 days. The press release doesn’t spell out any specific technology initiatives, so it seems this is merely an agreement allowing each business to sell the others’ products. “Q4 Do you work for a PR technology vendor? Here we go….

Trends 60

Trends Media Report Technology 60

NewsWhip

JULY 21, 2020

the highest in the history of our data (starting in January 2016). He earned a bachelor’s degree in mathematics from Michigan and a doctorate in computer science at the Massachusetts Institute of Technology. Between February 10–21, the Mainstream Quotient decreased from 10.2% This mainstream percentage has trended a little lower (~10.5%–12.5%)

System 78

System Facebook Twitter Software 78