PRSay

JUNE 4, 2024

For many in the LGBTQ+ community, this feels like a year of loathing instead of a celebration of everyone’s rights being fully protected and respected. It’s about speaking out for our equality and that of every other marginalized community. In 2024, whither Pride? First, let’s remember that Pride started as a protest.

Government 209

Government Employee Insurance Insurance 209

PRSay

AUGUST 16, 2024

Bonaventura, attended a meeting at the United Nations with Melissa Fleming, the undersecretary-general for global communications, and other U.N. There has never been a more important time in our humanity or the world than now for responsible communication. What does responsible communication entail?

Trends 155

Trends Communications Ethics Corporate 155

PRSay

JULY 26, 2021

Corporate America is now going through an immense shift with the dialogue around inclusion, equity and belonging for their employees, customers and communities. Lately, there has been a shift within the investor community to evaluate organizations on their Environmental, Social and Governance (ESG) initiatives. in Orlando, Fla.,

Travel 146

Travel Community Employee Government 146

PRSay

MAY 5, 2021

Kelly retired from the University of Florida College of Journalism and Communications in 2019 after 16 years, including three years as chair of the Public Relations Department, where she was an internationally recognized authority on fundraising as a specialization of public relations. Kelly, Ph.D., She was 77.

Education 158

Education Journalism Leadership Resources 158

PRSay

JUNE 15, 2022

This division is even more stark when you consider the rising attacks on LGBTQ people in statehouses, courthouses and communities nationwide. It’s no longer enough for companies to merely say they “support” LGBTQ people and ignore attacks on our rights and our lives in communities across the country. adult population does as well.

Policies 166

Policies Community Corporate Enterprise 166

Deirdre Breakenridge

JANUARY 27, 2020

Today, we’re excited to share that on October 26, 2019, we premiered Pioneers in Skirts in Los Angeles, CA! We made this film for communities pursuing gender equality movements of their own, companies looking to better their inclusive culture, and schools who want their students to be aware of what’s ahead for them. What’s Next?

Film 194

Film Marketing Nonprofit Education 194

Tribe Builder Media

APRIL 9, 2019

Here is a list of the most popular content marketing , statistics, and thought leadership resources you’ll need to boost your content marketing strategies in 2019. 18 Popular Content Marketing, Statistic, and Thought Leadership Resources for Proven Results in 2019. ? Thought Leadership Strategies.

Resources 65

Resources Content Marketing Marketing Leadership 65

PRSay

AUGUST 6, 2019

They are digital natives, tech smart, entrepreneurial- spirited, community-minded, socially conscious and purpose driven. On the professional sports front, the National Hockey League also skated their way into an incubator of Gen Zers in early 2019. I have even witnessed at least one agency who has taken this approach.

Television 158

Television Instagram Consumer Newspapers 158

PRSay

NOVEMBER 23, 2021

Make sure you’re part of a community. Obviously, we’re biased to PRSA, but that’s because it’s a great community. As PRSA President Michelle Olson, APR, recently said at the Western District Conference, one of the best things about this community is that “PRSA people answer the phone (and emails) when a colleague calls.”

Publicity 167

Publicity Airlines Education Community 167

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Stacey Miller , Vice President, Communications, Auto Care Association. Article: The top 7 challenges facing PR and communications in 2020—and best ways to adapt (Bulldog Reporter).

Survey 151

Survey Communications Measurement International 151

Sword and the Script

MAY 26, 2020

The in-housing trend appears to have slowed; just 30% of respondents say they’ve observed more work going in-house compared with 47% in 2019. That’s up from 68% in 2019 and 51% in 2018. Media relations only gets harder. 75% of PR pros say media relations is getting harder. Social media platforms.

Survey 143

Survey Measurement Public Affairs Storytelling 143

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 212

Marketing Content Marketing Data Social Media 212

Deirdre Breakenridge

JULY 22, 2019

According to MerchDope , in June of 2019, there were approximately 300 hours of video uploaded to YouTube every minute. Share personal community stories; go into the communities and get to know the social activists and well-known people who can create change. Social Media Workshop in Princeton, NJ.

Social Media 177

Social Media Media Interviews Instagram 177

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

PRSay

OCTOBER 16, 2020

At the end of the day,” Sailor said, “we want to have a community that we will pass down to the next generation [as] a legacy of freedom.”.

Communications 202

Communications Nonprofit Employee Local 202

ImPRessions - Crenshaw Communications

DECEMBER 2, 2019

Here’s what the Crenshaw team was most thankful for in 2019. It also gives us a sense of community. Executives like these truly put the “leader” in thought leadership! CHRIS HARIHAR, PARTNER. I’m thankful for adtech.”. I’m thankful for adtech. KATHARINE RIGGS, ACCOUNT EXECUTIVE . VERONICA AMENTA, SENIOR ACCOUNT EXECUTIVE .

Conference 156

Conference Employee Retail Trends 156

Sword and the Script

OCTOBER 23, 2018

Rank and file marketers can and should strive to cultivate relationships on the sales team, but this problem deserved to be solved at a leadership level. only 23% are using community building/audience participation to bring new voices to the table). Also see: How to Generate Media Referenceable B2B Customers with a Blog.

Content Marketing 117

Content Marketing B2B Study Marketing 117

Communications Conversations

AUGUST 5, 2019

Is 2019 the year of the social CEO? I wrote about this trend in my recent 2019 trends presentation. In many of these situations, CEOs start on social because they want to build thought leadership–for them, and the brand. And, if the goal is thought leadership and brand-building, that makes a ton of sense.

LinkedIn 92

LinkedIn Employee Leadership Internal 92

PR 20/20

SEPTEMBER 17, 2019

The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. Keynote speakers from 2019 included the likes of actor Henry Rollins and Content Marketing Institute’s Robert Rose. Digital Sales & Marketing World. April 5 - 7, 2020 | Hartford, CT.

Conference 97

Conference Marketing Case Study Content Marketing 97

Stephen Waddington

SEPTEMBER 7, 2021

Role of corporate communication function The most frequently mentioned responsibilities of the communication function included media relations (86%), social media (80%), and crisis/risk communication (75%). Regardless of structure, communicators should focus on being valued and invested in by top leadership.

Corporate 135

Corporate Communications Public Affairs Resources 135

PRSay

MAY 7, 2021

Similarly, those in leadership need people that will challenge them (positively) and provide strategic counsel. The Board should reflect the community it represents and advocate for the professionals that comprise it. Scott served on the PRSA Board of Directors as an at-large director from 2018-2019.

Education 122

Education Technology Policies Leadership 122

Sword and the Script

MARCH 10, 2019

Some 47% of respondents said they’ve observed more PR work being taken in-house, according to the 2019 JOTW Communications Survey (full report embedded below). This year’s survey polled 223 communications and public relations (PR) professionals. 1) Storytelling, analytics and thought leadership are the top PR tactics and trends.

Survey 118

Survey Media Relations Corporate Communications 118

Solo PR Pro

APRIL 23, 2019

For these organizations, seeking strategic alliances serves their goal of making their communities better places to live and work. While that’s lovely and altruistic, it’s also good for business because they know that their needs – access to a robust workforce and customer base – are best served in a thriving community.

Community 45

Community Publicity Construction Television 45

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. The 2021 Customer Success Leadership Study found that 55% of SaaS companies put renewal ownership under the customer success teams. You’ll find my own prognostication at the very bottom.

Marketing 216

Marketing Content Marketing Social Media Employee 216

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. Invest in your future!

Financial 98

Financial Conference Agency Resources 98

Sword and the Script

FEBRUARY 16, 2019

While clearly data has an important role in marketing decisions, the community is also beginning to recognize data has several limits ( click fraud aside ). Bulldog Reporter: 6 In 10 companies plan to expand creative teams in first half of 2019. Growing any team is a leadership challenge.

Creativity 80

Creativity Study Survey Advertising 80

Maxim Behar

NOVEMBER 22, 2020

This is of a great importance not only for me as an author, but also for Bulgaria and for ICCO, the largest PR global community, which I had the great responsibility to preside. The book is published in Bulgaria since the end of 2019 and its first print run was out in less than a month.

International 90

International Internal Print Leadership 90

Sword and the Script

JUNE 25, 2019

So, I thought was interesting to see an experienced marketing and communications leader from the cybersecurity community, categorized the notion of brand under risk. Fast forward to 2019, and coverage earned online is king. That person is Brianna Caroll Boyle and she’s my guest for the 40th edition of the Off Script series.

Brand 128

Brand Branding Reputation Corporate 128

Tribe Builder Media

APRIL 9, 2019

Here is a list of the most popular content marketing , statistics, and thought leadership resources you’ll need to boost your content marketing strategies in 2019. 18 Popular Content Marketing, Statistic, and Thought Leadership Resources for Proven Results in 2019. ? Thought Leadership Strategies.

Resources 40

Resources Content Marketing Marketing Leadership 40

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. 99) “I help employees and leaders communicate with each other so that everyone knows what’s happening and why and works together well to reach our goals.”.

Employee 154

Employee Print Writing Survey 154

Sword and the Script

JUNE 18, 2024

As a marketing community, we’ve cried wolf too often and the market has become desensitized to it. An audacious email subject line that had an open rate of 60% in 2019, has an open rate of “marked as spam” today. ” I think he’s right. I believe the answer is to be steady, pragmatic and educational. . >>>

B2B 163

B2B Government SMB Real Estate 163

PRSay

OCTOBER 21, 2019

There’s a real ripple effect in communications and how you tell a story,” said Acker, who moderated the crisis keynote panel on Sunday afternoon at the PRSA 2019 International Conference in San Diego. Communities were at the center of everything we did,” she said. We also need to tell the truth so we can heal.”.

Conference 104

Conference Crisis Community Internal 104

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. Q: What are your company’s marketing initiatives for 2019?

Interviews 105

Interviews Ethics Government Internal 105

Stephen Waddington

APRIL 29, 2020

Catherine Arrow responded in a community of practice with a beautiful, thoughtful comment that she developed into an essay about what comes next. We must bring excellent situational intelligence to our organisations and communities - develop and understand the scenarios, shifting possibilities, potential outcomes.

Leadership 96

Leadership Construction Resources Community 96

PRSay

DECEMBER 2, 2020

When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. In July 2019, we set up a $100 million fund, with $50 million for direct payments to families.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

PRSay

FEBRUARY 5, 2019

22 entry deadline for the 2019 Silver Anvil Awards (and the Feb. Pecsi, APR, Fellow PRSA , the Society’s director of communications, about working on a shoestring budget, capturing the attention of PRSA judges and what earning a Silver Anvil meant for her organization. In anticipation of the Feb.

Case Study 99

Case Study Study Guidelines Internal 99

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” ~ Jason Brown , PublicCity PR, Principal PublicCity PR 9.

Writing 211

Writing Communications Marketing B2B 211