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Data-Driven PR Campaign Planning: Part 1

Onclusive

65% of PR pros said the ability to quantify Big Data Analytics will be the most important skill to the future of the industry ( USC Annenberg School for Communication and Journalism, 2019 ). Don’t forget to research your competitors and other organizations that have been in a similar position before. .

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Uncertainty in the Media Monitoring and Earned Media Market: What It Means For You

Critical Mention

These moves are sure to shake up the media tracking landscape and may leave some marketers and PR professionals wondering what their media monitoring and earned media measurement services will look like in 2019 and beyond. All-in-one monitoring capability: As marketers know well, we live in a multichannel world. Until next time!

Media 60
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Media relations is getting harder…much harder (but here’s a few tips for how you can get more stories placed)

Communications Conversations

That’s how important they are in 2019. Paul, I thought I’d ask a few of them what they suggest for tips to reach media in 2019: Keegan Shoutz, PR, Best Buy. Before joining the Life Time communications team I was a journalist for about five years across radio (WJON-St. Cloud) and print (The Minneapolis St.

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Meet BBC’s ‘Mr Safe’: New political editor Chris Mason’s pals joke he’s been like a 50-year-old since he was a student, he once considered being a bus driver and still subscribes to his local Yorkshire paper

Mark My Words

After months of speculation about who would replace Laura Kuenssberg, Chris Mason’s promotion from a host on Radio 4 to BBC political editor seems to have taken many people by surprise – and the public outpouring of praise appears to have touched the born-and-raised Northerner. . Mail Online. Even he can’t quite explain.

Radio 60
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Maxim Behar: Whatever you do, do it to be happy

Maxim Behar

Just 20 years ago, only newspapers, radio, and TV editors did that. Newspapers and radios, too. Just before COVID, in 2019, I published my book in America called "The Global PR Revolution," based on the theory that social media changed the world. They buy the print edition if they want to read more or like the newspaper.