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5 Tips to Effectively Engage Generation Zers

PRSay

They do not read newspapers and magazines or watch traditional television. On the professional sports front, the National Hockey League also skated their way into an incubator of Gen Zers in early 2019. Move over newspapers, magazines and television. They don’t tune-in to “Good Morning America” or the 6 p.m.

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Communicators Can Help Americans Vote in 2020

PRSay

Expanding the right to vote to include more citizens has been an ongoing exercise since the Constitution came into force 231 years ago. At the end of the day,” Sailor said, “we want to have a community that we will pass down to the next generation [as] a legacy of freedom.”.

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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.” Separately, U.S.-based

Survey 183
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What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. click image for higher resolution).

Employee 154
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Future of PR: 2020 edition

Stephen Waddington

In 2019 it has published papers on disinformation and influencer marketing. Vuelio named this blog the best PR and communications blog in 2019. Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). It was published by Leeds Beckett University at the Euprera Congress 2019.

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Media Relations Keeps Getting Harder; Here are 6 Dynamic Techniques to Adapt

Sword and the Script

That’s an increase from 68% in 2019 and 51% in 2018. Polarized audiences, ‘fake news’, decline of great newspapers and skilled reporting.” Three-quarters (75%) of PR said so this year, according to the 2020 JOTW Communications Survey. Measured on clicks, quick hits.”

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House of Style: Q-and-A With AP Stylebook Editor Paula Froke

PRSay

Following the recent launch of the 2019 AP Stylebook, we spoke with Paula Froke, editor of the AP Stylebook and executive director of APME (Associated Press Media Editors), on the evolution of language and some of the book’s new updates for this year. Writing in AP style means they’re speaking the language of the people they are pitching.