2020 Content Marketing Infographics 
Inbound PR
JANUARY 24, 2020
2020 is here and I hope you are excited and ready for it. I also hope you've got your goals set up and if you work in marketing or PR, you have your work goals as well. So what should you expect in the world of content marketing in 2020? Content Marketing Focus Areas in 2020:
Sword and the Script
DECEMBER 22, 2020
Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. The list below is broken into four sections: Marketing statistics from 2020. Public relations statistics from 2020. Social media statistics from 2020.
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Prohibition
AUGUST 17, 2021
Video content is nothing new but with the introduction of video only social media platforms such as TikTok and the launch of Instagram’s IGTV and Reels – concise an consumable content is a strong content marketing tactic. Bite sized content. Why is this? Retention and ROI. Going Forward.
Sword and the Script
SEPTEMBER 10, 2020
A survey by Spiceworks Ziff Davis found B2B tech marketing prospects say they consume 11 or more piece of vendor content Pieces of content. There are unpolished phrases the marketing community kicks around to describe the outsized role content marketing has in the sales cycle. Consumption.
PR Fuel
MARCH 17, 2020
Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations. A Long-Term Strategy: Content Marketing. Content marketing isn’t a new idea. Your goal with content marketing is not to sell directly to your audience.
Reputation Us
FEBRUARY 21, 2023
Content Considerations Rather than shamelessly pitching goods and services with ordinary sales copy, be sure to present facts, statistics and stories with your content marketing that enhance consumer knowledge. More than 91 percent of businesses use content marketing, according to the Semrush State of Content Marketing report.
Sword and the Script
DECEMBER 28, 2022
That’s up from the firm’s last report which put the market at $4.8 billion in 2020. Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. Email subscribers are essential for content marketing success .
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