Critical Mention

FEBRUARY 4, 2020

Golin’s News section shares recent announcements, expert insights and employee perspectives. Their Insights section of their website is an excellent resource to learn about technology updates, latest trends, employee experiences and more. Their blog covers topics from PR tips, company culture, social media and more.

Public Affairs 172

Public Affairs Creativity Nonprofit Radio 172

PRSay

SEPTEMBER 28, 2020

What does this disruption look like to you in 2020? Some of that is about the way that social media and the internet work, and the algorithms that direct people toward one thing or another. What should employees keep in mind if they want to speak out about politics at work or on their own social media accounts?

Communications 148

Communications Employee Government Nonprofit 148

5W PR

APRIL 5, 2025

Whether facing product recalls, executive misconduct, natural disasters, or social media backlash, how an organization responds in the first hours and days can determine long-term impact. ” This coverage, combined with public scrutiny through social media, can quickly escalate a situation into a full-blown crisis.

Crisis 78

Crisis Communications Crisis Communications Crisis Management 78

Onclusive

AUGUST 9, 2021

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Relationship building takes time.

Training 370

Training Media Training Crisis Communications Reputation 370

Flack's Revenge

OCTOBER 15, 2020

The attention for this story might not be surprising since it involves media and big tech. It led to a lot of comments and chatter on social media, and teeth gnashing about the state and future of media and PR. Those with known brands and large social media followings can directly reach large audiences.

Leadership 282

Leadership Social Media Facebook Trends 282

Communications Conversations

FEBRUARY 20, 2020

Andersen Windows + Doors (@AndersenWindows) February 12, 2020. Andersen Windows + Doors (@AndersenWindows) February 17, 2020. The real oomph of the rebrand came from (possibly) an unexpected source: AWD employees. But, AWD employees are the ones who made this rebrand come to life. The new look has taken shape!

Social Media 107

Social Media Employee Media Video 107

PRSay

APRIL 5, 2021

While companies have long engaged in politics, a new era of stakeholder scrutiny, social media and political polarization has propelled corporate political activity — and the risks that come with it — into the spotlight. companies, hosted by The Conference Board ESG Center in the wake of the 2020 U.S. 6 attack on the U.S.

Report 176

Report Company Government Conference 176

Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. They are all issues that will occupy us all in 2020. Here are the headlines. Issues in practice 1.

Government 103

Government Education Print Ethics 103

PRSay

APRIL 7, 2020

Based on surveys conducted on March 6–10 in 10 countries, the research shows the following: Employees trust employer communications. Edelman’s 2020 Trust Barometer, published on Jan. 19, found that employees trust their employers far more than they trust governments or news media. Employees expect frequent updates.

Crisis 152

Crisis Company Communications Government 152

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

PR Job Coach

NOVEMBER 26, 2020

Ageism: The Pause that Perplexes Patti Temple Rocks and Scott Monty Opine on the "Agedemic" at the PRSA Silicon Valley Friday Forum on November 20, 2020. From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around.

Corporate 274

Corporate Leadership Advertising Advertising 274

Communications Conversations

JANUARY 8, 2021

First, PR Week and Cision recently released their 2020 Comms Report which shared the following stats: When asked how much of your current engagement efforts are focused on mainstream media vs. influencers, 74% of respondents said mainstream media and just 26% said influencers. OK, so PRs focusing on mainstream media.

Newspapers 179

Newspapers Local Consumer YouTube 179

PRSay

OCTOBER 5, 2020

With Google announcing work-from-home plans through 2021 and other giants like Facebook, Twitter and Slack telling employees they can work from home permanently — not to mention the many PR agencies shuttering their own offices for permanent work-from-home plans — it’s clear that remote work is not a passing trend. percent to 5.4

How To 183

How To Employee Survey Exercises 183

Sword and the Script

AUGUST 1, 2022

Karen Swim , PR, Marketing and Social Media Consultant, Words For Hire , LLC and President of Solo PR Pro. Another 20% see budgets decreasing (12%) or decreasing significantly (8%) The last time this survey asked this question, in 2020, just 18% expected budgets to rise and 52% said they would remain flat.

Survey 151

Survey Communications Measurement Internal 151

Barokas

DECEMBER 19, 2019

Communications teams have come a long way in their ability to surface and leverage data that demonstrates the value of media relations, content marketing, social media and influencer outreach. This year, internal communications will get more love and attention, with the goal of establishing a consistent message among employees.

Marketing 78

Marketing Employee Trends Study 78

Stephen Waddington

JUNE 29, 2021

Research and Development tax relief for small and medium-sized enterprises applies to enterprises with less than 500 employees and turnover under €100m or a balance sheet total under €86m. These include employees, subcontractors (up to 65%), software and consumable items. Companies can claim relief across a range of costs.

Agency 171

Agency Enterprise Software Financial 171

Sword and the Script

JULY 13, 2021

Businesses have faced problem after problem since March of 2020 and the people they relied on the most to help navigate unchartered waters have been professional communicators. social media, content, etc.). I just started in an ambitious company with 10,000 employees and a comms team of two. 29% said not enough staffing.

Communications 182

Communications Survey Education Leadership 182

PRSay

AUGUST 6, 2019

By 2020, Gen Z will account for 40 percent of all consumers according to an Accenture report , and some experts estimate their current spending power to be as much as $140 billion. Instead, they are gravitating to Netflix, YouTube, Twitch and Instagram to consume media. They don’t tune-in to “Good Morning America” or the 6 p.m.

Television 158

Television Instagram Consumer Newspapers 158

Communications Conversations

FEBRUARY 25, 2021

But mostly because of his position in the industry–he’s become one of THE lightning rods in our social media marketing world. ” He espouses inspirational messages like these routinely on all his social networks–and people eat it up. And, who’s more successful than Gary V in social media circles?

Social Media 88

Social Media Media Conference Agency 88

ImPRessions - Crenshaw Communications

JULY 6, 2016

It’s expected to reach $20 billion by the year 2020. A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media.

SEO 204

SEO Analytics B2B Measurement 204

Sword and the Script

SEPTEMBER 1, 2020

The year 2020 has been many things including a warp in the time-space continuum. In my assessment, SocialChorus is an interesting internal communications platform – in a time when employee communications is more important than ever. billion global market for Media Intelligence/PR software and information solutions.”

Internal 148

Internal International Tools Software 148

PRSay

FEBRUARY 23, 2024

There are more ways than ever to become a well-informed job candidate and employee. Baby boomers and members of Generation X spent decades in traditional workplaces prior to the pandemic disruptions that began in 2020. They want to take that same entrepreneurial approach on the first day that they join a company as an employee.”

How To 179

How To Employee Nonprofit Technology 179

Sword and the Script

AUGUST 9, 2022

3) lack of employee experience (25%). The results mirror the shifts that have happened in the communications landscape over the past two years,” wrote Karen Swim , PR, Marketing and Social Media Consultant, Words For Hire , LLC and President of Solo PR Pro. Lack of employee experience”. 25% lack of employee experience.

Communications 177

Communications Survey Employee Measurement 177

NewsWhip

JULY 21, 2022

In June, Burger King made headlines for the wrong reasons after the restaurant chain was dragged into a crisis based on a retirement gift given to an employee at a Las Vegas location. . Kevin Ford — the employee in question — had been working at the chain for 27 years and never missed a day of work.

Employee 147

Employee Viral Crisis Brand 147

PRSay

JANUARY 15, 2021

However, more often, we mark the day by flooding social media, blogs and websites with well-known, inspiring quotations from Dr. King’s speeches, sermons and writings. As we heard during the height of the racial justice movement in 2020, BIPOC communities and their allies want less words, and more action.

Community 179

Community Policies Employee Blogging 179

PRSay

MAY 15, 2024

From journalism layoffs to AI-generated mis- and disinformation and from apathy to indifference, how media covers crisis and how the public consumes news has changed. Consider this: A study by Challenger, Gray & Christmas reported “more than 21,400 media jobs were lost in 2023, the highest (excluding 2020) since 2009.”

Crisis 141

Crisis Crisis Management Crisis Communications Journalism 141

PRSay

AUGUST 25, 2020

Finzel agreed, stressing that it’s inadequate for brands to simply encourage an LGBTQ employee-resource group within the organization or to issue a supportive press release during Pride Month. “You are not marketing to a moment,” he said. You are joining a movement when you are involved in LGBTQ inclusion.”.

Community 189

Community Brand Branding Advertising 189

Sword and the Script

NOVEMBER 3, 2020

PR technology summary: new podcast monitoring option from Critical Mention; Cision updates its media contact database More than 100 million Americans listen to podcasts monthly, according to The Infinite Dial 2020 by Edison Research. c) How to Do Public Relations for a Startup in 2020 via Business Wire “Know your media.

Instagram 160

Instagram Technology Resources Employee 160

Stephen Waddington

NOVEMBER 3, 2021

There was a week in January 2020 when the leaders of every organisation assembled a cross-functional team to get to grips with the looming threat of COVID-19. More than three-quarters say that perceptions of public relations as a strategic business driver have changed during 2020.

Corporate 113

Corporate Communications Government Crisis 113

Sword and the Script

JUNE 30, 2021

When asked about specific functions, respondents overwhelmingly said employee communications (93%) grew in importance compared to pre-pandemic times. Many of these have been in place for years – just 13% of respondents said their organization created a formal DE&I program in response to the social unrest in 2020.

Survey 134

Survey Communications Ethics Measurement 134

PRSay

JUNE 28, 2021

In the early summer of 2020, I decided to resign from my position as head of communications at a medical-research institute in San Diego. A few months after, by late summer 2020, I had a business plan, company name, website, business cards and list of potential clients. It was a well-paid, full-time position with great benefits.

LinkedIn 175

LinkedIn Crisis Agency Corporate 175

Onclusive

NOVEMBER 8, 2023

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Crisis Communications There were some serious PR blunders in 2020.

Training 195

Training Media Training Crisis Communications Reputation 195

5W PR

JULY 15, 2020

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. Evolution and History of Media Kits. In March 2020, digital newsroom designer pr.co published an article tracing the evolution of media kits from the 1960s until today.

How To 176

How To Media Guidelines Pitching 176

Sword and the Script

SEPTEMBER 3, 2020

55% of adult social media users are “worn out” many political posts – it’s another reason brands should avoid politics Every so often a survey comes along that supposedly suggests customers want businesses to take a stand on politics. adults conducted July 13-19 [2020].

Survey 147

Survey Social Media Brand Branding 147

The Proactive Report

JUNE 18, 2021

There are many social media management tools you can use to do this – I prefer [link]. You can create your own groups on social media and build a community of engaged followers. Start with employees, financial institutions, local government, and so on. The media is a target audience.

Small Business 213

Small Business Fashion Groups Local 213

Stern + Associates

NOVEMBER 13, 2023

Compounded by a 24/7 news cycle dominated by social media platforms (where nuance simply doesn’t exist and the demand to take a stand is instantaneous), political and social issues have grown even more front-and-center when it comes to executive communications.

Trends 139

Trends Communications Conference Leadership 139

Sword and the Script

NOVEMBER 23, 2019

It’s higher in large companies (5), defined as 1000+ employees, and lower in small companies (3), defined as 1-99 employees. Most marketers used paid media to fuel owned media. Of that segment of respondents, 72% use paid social media channels; 66% use sponsorships; 61% use pay-per-click advertising.

Content Marketing 144

Content Marketing Study Blogging Marketing 144