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Ethical Issues with Coalitions and Front Groups – Greg Bailey

Ethical Voices

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. I was the managing editor of the local business journal here in Nashville before joining a local PR firm.

Ethics 92
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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. They are all issues that will occupy us all in 2020. Issues in practice 1. Happy New Year.

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Is Lawsuit Against Marketing Firm’s Role in Opioid Crisis a Precedent for Public Relations?

PRSay

A commitment to ethics. A ruling against Publicis could set a precedent that should make advertising and public relations agencies more cautious and concerned about [living up to their] advertising ethics and corporate responsibility,” said David Clark, a partner at the Clark Law Office in Lansing, Mich. Custin said.

Crisis 167
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What to do when PR Pros accidentally spread misinformation – Kelsey Bohl

Ethical Voices

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? I did data communications for our local, state and national reporting.

Ethics 81
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Should Social Responsibility be Selfless?

Mindful Marketing

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.”

Local 80
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BAME voices takeover #FuturePRoof for fourth book

Stephen Waddington

Broaden your recruitment practises, including sourcing, job descriptions and interview panels. How would you recommend graduates from the class of 2020 get hired and get ahead? How would you recommend graduates from the class of 2020 get hired and get ahead? Take steps to create an inclusive culture with your existing team.

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Maxim Behar: Better put yourself in others’ shoes and then judge

Maxim Behar

Politicians should be examples of ethics, honesty, and transparency, which we don't see in Bulgaria. Let me take you back to 2001 when I wrote the first Standard for Business Ethics in Bulgaria. So, our Business Leaders Forum wrote a standard for business ethics, which I presented to him. Watch the full interview here.

Ethics 69