Bianchi Biz Blog

JUNE 21, 2021

I went on to write a breaking news story for the paper I was working for at the time, The Plain Dealer in Cleveland, for which I had to call my friends and former coworkers to interview them. This month, June, marks seven years working full-time for local newspapers. years covering local communities and later business.

Meeting 96

Meeting Report Automotive Real Estate 96

Landis PR

MARCH 29, 2021

During the summer, when various protests and conversations regarding social justice were taking place, a local high school’s mascot, which at one point in its history looked like a Confederate soldier, was under scrutiny, and some alumni were hoping for a change. What advice do you have for PR people who want to pitch you?

Meeting 96

Meeting Media Local Interviews 96

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Broaden your recruitment practises, including sourcing, job descriptions and interview panels. Seriously.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

PR Fuel

MARCH 17, 2020

Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. Notifying journalists that you have a newsworthy story about your business isn’t quite as easy as calling up the local newspaper and talking to Clark Kent.

Publicity 62

Publicity Small Business Advertising Advertising 62

Bianchi Biz Blog

MARCH 22, 2021

Not too long ago I reported on how a local venture capitalist had been among the early investors in the company that went on to become Moderna, now one of three companies with a vaccine against COVID-19. I get a lot of pitches about a company being started and that’s the news hook being offered. Any pet peeves with PR people?

Technology 77

Technology Report Meeting Financial 77

PRSay

OCTOBER 28, 2020

Although Election Day is fast approaching, the lessons from 2016 have yet to sink in, said Nina Jankowicz during her General Session at PRSA’s ICON 2020 virtual conference today. Make every piece of copy you write and every campaign you pitch embody the truth well told. approach on disinformation — especially when it comes to Russia.

Government 133

Government Conference Education Exercises 133

PRSay

JUNE 5, 2023

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. Are CVBs and other tourism groups pitching you now to come and visit? Every local PBS affiliate has seemingly been doing marketing for it. It’s over 300 member stations with local accountability.

Storytelling 60

Storytelling Tourism Travel Local 60

Stephen Waddington

MARCH 15, 2021

Why PR is finally getting its share of SEO budgets - Angharad Planells, head of client success, Radioactive PR PR unleashed: why the value of PR is being recognised by organisations in 2021 - Koray Camgoz, director of communications and marketing, PRCA Please follow this link if you’d like to pitch to present at a future event.

Google 119

Google Data Government Social Media 119

Prohibition

NOVEMBER 10, 2021

Google – Year in Search 2020. For many of us, 2020 was a challenging and different year, which Google used as inspiration for their ‘Year in Search 2020’ video. Their comedy show-like promotional video is similar to The Dollar Shave Club and captures all the uses and benefits of their service through an interview format.

Video 62

Video Sports Film Employee 62

Victorious PR

FEBRUARY 22, 2023

Introducing Authority Creator Victorious PR was started in 2020, and our CEO grew it to a seven-figure business in just the first year by word of mouth alone. Learn how to successfully pitch a journalist and write a successful pitch to get into top publications. Gain the trust of your target audience.

Real Estate 52

Real Estate Course Pitching Education 52

Bianchi Biz Blog

FEBRUARY 7, 2022

However, automakers have said meeting those goals will require supportive policies at the federal, state and local levels. I joined Automotive News in February 2020 — just weeks before COVID-19 stay-at-home orders were announced in Michigan. What advice do you have for PR people that want to pitch you? By how much?

Automotive 92

Automotive Meeting Report Policies 92

PR in High Definition

MARCH 24, 2020

Success is different in every country – six pieces of coverage per quarter in Belgium may not compare in numbers to Italy’s 20, but given Belgium’s smaller media landscape, the fierce commitment to local stories only, and the focus on quality over quantity, the six hits in Belgium may be equally as impressive as Italy’s haul.

Local 48

Local Case Study Agency Resources 48

Bianchi Biz Blog

JANUARY 24, 2022

The two-day series featured interviews with industry experts on the topics of ADAS and autonomy, along with virtual demonstrations of AEye’s CES Innovation award-winning 4Sight LiDAR. I did that for a fair number of years, covering the local music scene and any big national acts making a tour stop in town.

Meeting 79

Meeting Automotive Media Technology 79

Buzzstream

JUNE 30, 2021

As one of the only chances you have of getting your campaign seen by a journalist, subject lines are arguably the most important part of a pitch. We’ll start with the most important aspect, which is crucial to your pitch standing a chance of getting picked up. It’s also crucial to understand sectors when pitching pieces.

Writing 71

Writing Pitching Study Data 71

Victorious PR

FEBRUARY 22, 2023

I started Victorious PR in 2020 and grew it to 7-figures in the first year by WORD OF MOUTH ALONE. In Authority Creator, Your team will learn HOW to craft the perfect foolproof narrative, How to discover your brand voice and tone, How to craft the perfect pitch, (Plus who to start pitching to!!) Hint: Word of mouth, IS PR.

Publicity 52

Publicity Video Pitching Google 52