Landis PR

OCTOBER 12, 2022

By Landis Communications Inc. What role does the community play? And how can communications impact the results? In her speech, Brenda said we should think of society in terms of three spaces: the first, our home, our friends and family; the second, our work; and the third, our community. At ODC, Landis Communications Inc.

Community 98

Community Communications Nonprofit Corporate 98

PRSay

JUNE 15, 2022

Indeed, we’ve entered a new era of expectations for corporate and organizational LGBTQ engagement. This division is even more stark when you consider the rising attacks on LGBTQ people in statehouses, courthouses and communities nationwide. Those are the highest numbers that Gallup has ever reported for our community.

Policies 165

Policies Community Corporate Enterprise 165

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. In the meantime, digital speaking events have exploded.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

JUNE 15, 2021

For corporate communicators, Pride in 2021 can seem confusing and challenging. If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher. Engaging LGBTQ communications professionals with experience is best. But don’t stop on June 30.

Employee 201

Employee Community Leadership Enterprise 201

PRSay

JANUARY 19, 2021

After a turbulent year of the coronavirus pandemic, civil unrest and political instability, public mistrust of societal institutions is widespread around the world, Edelman’s 2021 Trust Barometer finds. People now expect corporations to address today’s challenges as rigorously as they pursue profits, the report says.

Government 158

Government Report Survey Media 158

Solo PR Pro

NOVEMBER 24, 2020

There’s a whole community of like minded people you can lean on. How 5 solo PR pros are planning for 2021. Stephanie Driscoll, Principal, Blue Fog Communications. To plan for 2021, I am making sure I continue to be active on all social channels, most importantly LinkedIn. I started planning for 2021 in October.

Automotive 85

Automotive Nonprofit Training Corporate 85

PRSay

APRIL 13, 2021

Working for a national telecommunications firm in Atlanta, I lost a seismic bump up the corporate ladder. I learned that it was because I could not articulate the communications objectives, strategies and tactics that brought the multibillion-dollar firm’s products to life in the eyes of the target audience. A setback at work.

Telecommunications 198

Telecommunications Community Ethics Financial 198

PRSay

NOVEMBER 10, 2022

According to a 2021 study by researchers at Portland State University in Oregon, workplace incivility is rising, too. In the workplace, CEOs say, a culture of incivility threatens employee morale and productivity, corporate reputation and revenue. Which communications assets can we use to make our kindness campaign a success?

Employee 155

Employee Crisis Reputation Creativity 155

PRSay

DECEMBER 10, 2020

This work-from-home revolution has given way to another revolution in corporate and organizational communications: “informal everything.”. In some ways, it has proven the inverse: getting real with our colleagues, with our customers and with our community has drawn us closer together. Keep calm and communicate on!

Communications 158

Communications Nonprofit Employee Film 158

PRSay

AUGUST 16, 2022

There are countless ways to give and motivate others to do so for the betterment of the communities where we live, work and play. In 2021, we saw tremendous growth with 116 participants donating $8,500 to The Priority Center of Orange County. She is also actively involved in her community. Gifts for Good.

Company 157

Company Nonprofit Apparel Banking 157

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 82

Survey Corporate Communications Financial 82

Communications Conversations

JUNE 22, 2021

I’d love to hear more about her transition from big corporate (General Mills) to the education world, too. #6 Like many in the golf community, I’ve followed Ashley via her Insta account for years. The post 8 “curiosity conversations” I’d love to have in 2021 first appeared on. Thomas where I teach as an adjunct.

Real Estate 88

Real Estate Local Meeting Sports 88

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Issues from 2021 to carry-over. Several trends that started in 2021 will grow to carry over into 2022. To put it another way, predictions are equal parts analysis and aspiration.

Marketing 216

Marketing Content Marketing Social Media Employee 216

Stephen Waddington

JULY 16, 2021

Reuben Sinclair was among several recruiters that reported increasing demand talent in January 2021. Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. This is likely to be an issue on the corporate agenda for the next decade.

Publicity 199

Publicity Government Employee Crisis 199

PRSay

OCTOBER 21, 2021

19 at ICON 2021 , Radocchia discussed blockchain and decentralization as the future backbone for emergent technologies. Decentralizing technologies represent an evolution in thought,” she said during a conversation hosted by Brandi Boatner, manager, digital and advocacy communications, IBM. During a virtual keynote presentation on Oct.

System 78

System Government Local Technology 78

Stephen Waddington

JULY 15, 2020

My hunch is that the 2021 survey will tell a different story. Community of practice Two-thirds (66%) of public relations professionals feel they are part of a professional community. Learning and development opportunities were cited as the main benefit to being part of a community.

Survey 159

Survey Policies Community Crisis 159

Stephen Waddington

AUGUST 31, 2020

Here are some of the issues that need to be front of mind as we head towards 2021. Planning for 2021 This is a moment for organisations to be brave and show leadership. COVID-19 has paid a reputational divided to organisations that have shown up and played a role within their communities.

Communications 125

Communications Crisis Leadership Sports 125

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging. Do you ever regret it?

Publicity 174

Publicity Leadership Corporate Agency 174

Reputation Us

MARCH 27, 2023

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. Companies perceived to be greenwashing suffer, on average, a 1.34

Reputation 78

Reputation Corporate Survey Employee 78

Communications Conversations

JUNE 22, 2021

I’d love to hear more about her transition from big corporate (General Mills) to the education world, too. #6 Like many in the golf community, I’ve followed Ashley via her Insta account for years. The post 8 “curiosity conversations” I’d love to have in 2021 first appeared on Arik Hanson.

Real Estate 78

Real Estate Local Meeting Sports 78

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 213

Marketing Content Marketing Data Social Media 213

PRSay

FEBRUARY 14, 2023

In a letter to members at the start of 2023, PRSA Chair Michelle Egan, APR, Fellow PRSA, outlined her priorities for the year, including: “Amplifying our Code of Ethics to ensure that not only our members, but also our entire community at large know what professional communications should entail.”

Ethics 169

Ethics Training Social Media Leadership 169

Communications Conversations

MARCH 4, 2021

Managing frustrated or outright angry and belligerent online communities. Developing comms strategies for communicating with our audiences more frequently. I think in 2021 we’re going to see A LOT of movement in the PR/comms/social space. I also think we’re going to see more people make complete career 180s in 2021.

Community 103

Community LinkedIn Crisis Corporate 103

Solo PR Pro

DECEMBER 22, 2020

10 PR conferences you can’t miss in 2021. Despite the challenges presented this year, 2021 offers tons of virtual and in-person opportunities for you to develop your skills and meet like-minded PR pros who can help you advance in your career. PRSA ICON 2021. Conference Date : May 16-19, 2021, in Nashville, TN.

Conference 58

Conference Content Marketing Community Education 58

Sword and the Script

MARCH 1, 2022

It finished the full year 2021 with $403 million in sales and was cash-flow positive. million on R&D in 2021, which works out to about 10% of revenue. million on R&D in 2021, which works out to about 10% of revenue. By contrast, Meltwater spent roughly $100 million on three acquisitions in 2021. It spent $40.5

Software 150

Software Case Study Advertising Advertising 150

Sword and the Script

AUGUST 1, 2022

Stacey Miller , Vice President, Communications, Auto Care Association. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year. The 5th Annual JOTW Strategic Communications Survey for 2022 from Frank Strong.

Survey 151

Survey Communications Measurement Internal 151

MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. Corporate Blogs Are Making a Comeback – Big Time. He pointed admiringly at Walmart’s corporate blog. What about Twitch? LinkedIn video?

Social Media 62

Social Media Trends Viral Marketing 62

Sword and the Script

MARCH 7, 2023

And that brings us to the first story in this month’s PR tech sum – covering news from the vendor community this month. Whenever you ride an elevator in a fancy corporate building, Captivate is one of the providers that serve up video content. million, up 9% from 2021 and 15% growth YoY on a constant currency basis.”

Software 154

Software Analytics Technology Video 154

Stephen Waddington

AUGUST 27, 2019

There are two candidates, Rachel Royall and Mandy Pearse, going head-to-head for the role of President in 2021. I will continue the excellent work, which has positioned the profession as a strategic management function through active engagement with the business community showing how ethical communication can enhance economic performance.

Government 113

Government Education Community Big Data 113

wiredPRworks

MAY 13, 2022

He earned a bachelor’s degree from Central Michigan University in Economics and a master’s degree in Communications Management from Syracuse University. When Allan was Executive Director of Corporate Communications at CME Group, Barbara worked with Allan to produce several Social Media Club Chicago events at CME Group.

Social Media 52

Social Media Corporate Communications Media 52

wiredPRworks

MARCH 10, 2022

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. ” says Beth Nyland, the Corporate Poet & Cutter of C.R.A.P. About Barbara Rozgonyi.

Creativity 98

Creativity Communications Instagram Interviews 98

PRSay

APRIL 15, 2021

The 2021 Edelman Trust Barometer found that 86 percent of the general population expects CEOs to speak publicly on social issues while 68 percent feel that CEOs should step in when the government does not fix societal problems. . ” — Dave Samson, Global Vice Chairman, Corporate Affairs, Edelman .

Company 145

Company Employee Internal International 145

Shift Communications

FEBRUARY 14, 2022

2021 was the year that several brands got multicultural marketing right. Here are a few of the winning multicultural marketing strategies we saw in 2021. Purpose-Driven Corporate Social Responsibility and Advocacy Campaigns. In 2021, we began to see brands step away from the status quo.

Trends 78

Trends Marketing Consumer Community 78

Sword and the Script

DECEMBER 28, 2022

A study by PathFactory found content costs soared 58% in 2021 compared to the year earlier. billion in 2021 . billion in 2021. B2B buyers engaged in an average of 27 interactions with a vendor over the course of making a purchase decision in 2021. The cost of B2B marketing content. to approximately $5.5 billion in 2020.

B2B 148

B2B Marketing Survey Software 148

Stern + Associates

APRIL 13, 2023

Sustainability as a Fulcrum for Corporate Innovation Driving innovation for organic growth is always challenging for companies, says Harvard Professor Rebecca Henderson, author of the Financial Times Best Business Book of the Year, “ Reimagining Capitalism in a World On Fire ” (2020).

Policies 118

Policies Energy Government Crisis 118

PR Fuel

JANUARY 11, 2021

Welcome to 2021! If you’re looking to make 2021 your business’ best year, you need goals, too. Beyond the public attention, defining your corporate social responsibility is important to your community. Whether it’s through volunteer work or financial means, you should extend help to your community.

Strategy 52

Strategy Groups Community Internal 52

Reputation Us

OCTOBER 4, 2021

Today, organizations of all sizes face mounting pressure from employees, customers and their communities to speak frankly on a growing list of high-profile issues, from racial equality to vaccinations. This team should include representatives from the C-suite, operations, HR, compliance, marketing, and communications.

Reputation 78

Reputation Employee Crisis Management Government 78