Remove 2021 Remove Corporate Remove Crisis Management
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Understanding the purpose and contribution of the communications team to organizational success

Onclusive

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard or operates in a vacuum rather than being seen as a strategic partner. Communications is a major driver of corporate reputation—your biggest brand asset.

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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

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Critical Mention 2021 Recap

Critical Mention

As 2021 begins to wrap up, we want to walk you through all of the updates made to Critical Mention’s Earned Media Suite. From new products to monitor to refined analytics throughout the platform, we invite you to take a look back at all of Critical Mention’s updates and additions to the Earned Media Suite throughout 2021.

Radio 116
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A PR Storm Brews For Edelman

ImPRessions - Crenshaw Communications

As Christine Arena, a former Edelman executive who resigned over its work for oil and gas clients, told The New York Times , “It’s a convenient thing, to say they don’t work for climate deniers, because none of the big trade organizations for fossil fuel corporations are saying they believe climate change is a hoax.”

Policies 309
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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. In-house vs. agency.

Survey 82
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Reputation Risk Insurance: Exercise Your Protection

Reputation Us

Global insurance brokerage company Willis Towers Watson reports, “Among FTSE-350 companies, 85 percent of their corporate value is intangibles, a large proportion of which is reputation.”. Today, most corporations value brand and reputation ahead of property, plants and equipment.”. Recognizing The Big Risk.