Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. PR pros often review and edit when appropriate.

Training 195

Training Media Training Crisis Communications Reputation 195

PRSay

MARCH 19, 2020

As the situation continues to unfold, here are six crisis communications lessons from past pandemics to keep in mind: 1. Given the uncertainty about the coronavirus and what still lies ahead, ongoing crisis planning should concentrate on worst-case scenarios. Plan for the worst.

Crisis Management 214

Crisis Management Crisis Crisis Communications Employee 214

Onclusive

OCTOBER 12, 2021

Here are the key elements of a well-rounded communications budget to consider: Team headcount and salaries Agency retainers, including media relations & crisis communications Owned media and contributed content development Technology tools, such as media monitoring, media database and internal communication platforms for employee engagement.

Resources 195

Resources Technology Data Measurement 195

PRSay

JANUARY 14, 2022

More than 50 years later, his words ring true as a map to become a better communicator in 2022. It’s not like 2021 was a tunnel of love. Proactive crisis communication is essential to build equity, protect against hate and be accessible to people looking for good in the world. Last year offered very few glory days.

Communications 167

Communications Trends Nonprofit Radio 167

Sword and the Script

AUGUST 1, 2022

.” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. More and more crisis communication events that interrupt the general flow of work in our area. The 5th Annual JOTW Strategic Communications Survey for 2022 from Frank Strong.

Survey 151

Survey Communications Measurement International 151

PRSay

OCTOBER 22, 2021

“Our communications strategies and ways of working were based on whatever had happened the day before.”. 20 workshop, “Inside Delta’s First-Class Response to the Pandemic,” the last session ICON 2021. Seay was one of three Delta panelists on PRSA’s Oct.

Crisis 78

Crisis Airlines Travel Internal 78

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

Landis PR

MAY 9, 2022

Successful crisis communications strategizing occurs before an incident. Product recalls, natural disasters, pandemics, leadership and employee issues are all grounds for crisis communications. Get Your Crisis Team Together: Convene your team as quickly as possible to establish roles and responsibilities.

Crisis 59

Crisis Communications Crisis Communications Guidelines 59

Reputation Us

NOVEMBER 7, 2023

percent of all M&A deals announced during 2021 involved a leak. Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation. Creating a robust crisis communication plan is imperative.

Reputation 78

Reputation Real Estate Internal International 78

Shift Communications

SEPTEMBER 21, 2017

According to Cybersecurity Ventures , “Worldwide spending on cybersecurity products and services is predicted to eclipse $1 trillion for the five-year period from 2017 to 2021.” This puts a premium on owned content and true thought leadership–hard won efforts that don’t align with the day-to-day media fight for airtime.

B2B 60

B2B Crisis Communications Leadership Case Study 60

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” ~ Jason Brown , PublicCity PR, Principal PublicCity PR 9.

Writing 211

Writing Communications Marketing B2B 211

Ethical Voices

OCTOBER 16, 2023

I started in supply chain operations communications doing internal operations comms for our associates, communicating to them changes in their roles, changes in processes that they do every day, and then in April moved to the press office. Throughout my career, I’ve dealt frequently with crisis situations. Take your time.

Ethics 82

Ethics Data Crisis Apparel 82

PRSay

NOVEMBER 18, 2024

Before her onstage conversation with PR and crisis communication strategist Molly McPherson, APR, the Grammy-Award-winning artist sat down with PRsay for an interview. We started it in early 2021. Melissa Etheridge was a keynote speaker at PRSA ICON 2024 in Anaheim, Calif., last month. I thought], “I want to do something.

Pharmaceuticals 60

Pharmaceuticals Storytelling Crisis Communications Education 60

PRSay

MARCH 23, 2021

We also built a 30,000 square-foot broadcast studio to hold events in the fall, which was successful, and then we transitioned into a vaccination site in 2021. We’re proud of what we’ve done. There is also a new project build-out. We were four city blocks and now we will be six city blocks with the expansion project.

Crisis 88

Crisis Employee Trade Shows Local 88

Prohibition

JANUARY 14, 2022

Team roles and responsibilities need to be clear if your crisis communication plan is going to work. Your team members should all understand what they’re supposed to do in a crisis and how they can help each other. This will make sure that everyone understands their role in the event of an actual crisis.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

DECEMBER 10, 2024

Over the last 6 months, I have noticed that many discussions on tech adoption centered on AI, and in particular, leaderships wish to reduce costs. Priority goes to crisis comm and results-measurement On the heels of a busy year, we expect 2025 to be more focused. Read: cut the headcount of department.

Marketing 216

Marketing Content Marketing Data Pitching 216

Landis PR

DECEMBER 4, 2023

billion in 2021. The inherent value in thought leadership and real, human-anchored perspectives is that they give your brand a distinct, competitive edge by ultimately building brand authority and credibility. In fact, the global market for AI in marketing is likely to reach $107.5

Marketing 59

Marketing Content Marketing B2B Storytelling 59