Remove 2021 Remove Interviews Remove Journalism
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5 classic creative B2B marketing examples

Sword and the Script

Talk to customers and practice what you preach Start a podcast – and then interview people you wish would be your customers. It’s a podcast that interviews B2B marketing leaders about marketing. Thank you all pic.twitter.com/To7MIovmq6 — HubSpot (@HubSpot) February 16, 2021 5. The chatter turned into coverage – and a lot of it.

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Lots of Jobs Await the Class of 2021

Culpwrit

As someone training the next wave of aspiring communications professionals, I was relieved to see the above headline in this weekend’s Wall Street Journal. The post Lots of Jobs Await the Class of 2021 appeared first on culpwrit. Importantly, employers are actively hiring again.

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Top 10 Meet the Media Profiles of 2021

Bianchi Biz Blog

Below are the 10 most-viewed Meet the Media profiles of 2021: 1. The post Top 10 Meet the Media Profiles of 2021 appeared first on Bianchi PR. And many of these reporters have shared insights and tips for more productive relationships and story pitches. Meet the Media: Philip Nussel, Web Editor at Automotive News.

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Are Influencers More Credible Than the Mainstream Media?

PRSay

The percentage of Americans who have “some trust” in news organizations dropped from 65% in 2019 to 58% in 2021. These are citizens with massive social media followings who are not in the journalism industry but reporting to the public on current events. Do internet journalists expose an outlet’s bias?

Ethics 179
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Are Journalism and PR Merging Into one Industry?

Institute for Public Relations

Franzisca Weder and colleagues analyzed how the relationship between public relations and journalism roles has changed in recent years. Qualitative interviews of 72 individuals were conducted in Austria, Germany, New Zealand, Australia, and the Pacific Islands October 2020 – March 2021.

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The Best PR Agency Asset: Flawless Media Contact Lists

ImPRessions - Crenshaw Communications

According to the 2021 State of Journalism study , 61% of journalists agree that the way most companies share information with the media is outdated. And if your pitch leads to an interview, coverage, or simply use of background material, note that in the spreadsheet. Again, share the information on a centralized sheet.

Agency 170
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Leadership opportunity for public relations on climate issues but must get its own house in order

Stephen Waddington

A paper published in the Climate Change journal in November 2021 reported on the role of public relations agencies in climate change politics. Transparency as a driver for change There is a notable overlap between PRCA members and agencies on the Clean Creative 2021 F-List of agencies that support clients in the fossil fuel industry.