Sword and the Script

SEPTEMBER 10, 2024

That up 54 days or about a month in a half since 2022. If you are a B2B technology company, thought leadership isn’t optional, it’s the biggest marketing lever you have. There is no cheap and cheerful path to thought leadership. Good thought leadership is not easy; if it was, everyone would do it.

B2B 144

B2B Software Ethics Leadership 144

Wadds Inc.

SEPTEMBER 29, 2024

Exploring the management dynamic between CEO, Chair and corporate affairs leaders Corporate affairs leaders work more closely with CEOs and chairs, playing a greater strategic role in business decision-making and leadership. The Deloitte study provides an alternative viewpoint. Reference Mark Hutcheon and Hannah Shattock.

Corporate 98

Corporate Reputation Telecommunications Study 98

Reputation Us

JUNE 15, 2022

Several studies conducted in the past few years have sought to identify what business issues are keeping CEOs up at night the most One group, Serenity in Leadership interviewed global business leaders across different business sectors earlier this year and found eleven general uncertainties concerning the C-suite. . Pervading uncertainty.

Reputation 146

Reputation Crisis Nonprofit Training 146

Maxim Behar

AUGUST 11, 2024

into a brilliant machine for innovative projects and leadership in the Public Relations business globally. It has been announced best consultancy in Eastern Europe by The Holmes Report and was nominated in 2021 among the Best PR companies in Europe by PRWeek, where in 2020, 2022 and 2024 I was announced as Best PR Professional in Europe.

Leadership 64

Leadership Industry Crisis Management Groups 64

PRSay

NOVEMBER 21, 2022

While ICON 2022 buzzed with the excitement of people happy to be gathered in person again, PRSA’s conference in Grapevine, Texas, also gave PR pros the chance to hear about the latest trends in the communications profession. The livestream interview was broadcast from ICON 2022 — the first roadshow for PRSA’s monthly series on LinkedIn.

Leadership 60

Leadership Conference Retail Storytelling 60

Critical Mention

MARCH 4, 2022

NEW YORK — For the second consecutive year, Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one Earned Media Suite—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2022. Padhye is looking forward to the challenge.

YouTube 137

YouTube Engineering Technology Instagram 137

wiredPRworks

MAY 23, 2022

To celebrate 17 years, here’s a 2022 version of this post updating subject matter expert to thought leader. Barbara is an international trends speaker, digital marketing advisor, and sales leadership guide. The post How to Quickly Become Recognized as a Thought Leader on LinkedIn in 2022 appeared first on wiredPRworks.

LinkedIn 52

LinkedIn How To B2B Social Media 52

wiredPRworks

FEBRUARY 14, 2022

On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. The post Experts Talk Social Media Trends for 2022 at AMA Chicago appeared first on wiredPRworks. Will TikTok REALLY take over everything?

Social Media 52

Social Media Trends B2C Media 52

Shift Communications

JULY 25, 2023

In tech, Gartner’s® Hype Cycle maps the maturation of emerging technologies. GET THE GENERATIVE AI PR PLAYBOOK Our playbook is built on decades of experience building leadership for companies amid innovation waves and includes helpful insights like: Data on how interest in genAI is evolving fast. PR lessons from previous hype cycles.

How To 78

How To Storytelling Leadership Technology 78

wiredPRworks

JANUARY 13, 2022

What does it take to really crush sales quotas in 2022? Customers are upgrading and updating everything from technology to influence. Thanks so much to Scott for this interview about how to crush sales quotas in 2022. Are you looking for 2022 sales strategies – as a sales professional, sales exec, or a meeting planner?

Strategy 52

Strategy Training Insurance Insurance 52

PRSay

NOVEMBER 10, 2020

You served in a variety of key volunteer leadership roles for PRSA, including as president of the Alaska Chapter. How do you describe your leadership style? What’s the best leadership advice you’ve ever received? Rather than give advice, they have modeled leadership with one common element: they all put people first.

Meeting 152

Meeting Leadership Energy Ethics 152

Reputation Us

OCTOBER 23, 2023

On October 24, 2023, Casey Boggs, president of ReputationUs and Sameer Somal, CEO of Blue Ocean Global Technology , will be co-presenting a continued legal education (CLE) session to more than 70 attorneys of the Wyoming State Bar on the topic, “Law & Reputational Risks–Court of Law & Court of Public Opinion.”

Reputation 88

Reputation Publicity Education Corporate 88

Doctor Spin

OCTOBER 25, 2024

Spin Academy | Online PR Courses Digital Transformation Digital transformation is a multifaceted process driven by advanced digital technologies requiring significant organisational change and adaptation. Research-Technology Management, 65, 11 — 17. technologies. Source: Long Range Planning 1 Warner, K., & Wäger, M.

Financial 52

Financial eBook Journalism Big Data 52

PRSay

MARCH 25, 2022

The Associated Press recently issued explanations and updated style guidelines for several emerging technology terms that will continue to appear more frequently in your communications: cryptocurrency. As of early 2022, bitcoin was the most popular cryptocurrency. As of early 2022, Web3 remains a distant vision.

Banking 180

Banking Technology Guidelines Sports 180

Bianchi Biz Blog

JULY 22, 2024

Malaysia’s multifaceted strengths, encompassing strategic positioning, digital leadership, and halal leadership, collectively position it as a dynamic and forward-thinking player in the evolving Southeast Asian landscape. Consider variations in technology access that may impact consumer habits. billion (or USD 681 million).

Marketing 100

Marketing Tourism Local Government 100

PRSay

MAY 18, 2023

In February 2022, the world was seized with anxiety over Russia’s invasion of Ukraine. One year later, many of us are grappling with the implications of artificial intelligence technology that can search the internet, write text, edit images, create videos and speak in lifelike voices. We live in an age of disruption. Sound familiar?

Publicity 182

Publicity Software Education Technology 182

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

Effective navigation of the space is critical for the key players who want to establish a leadership position in the category and get ahead of the competition. Subscriber fatigue is real and has been seen firsthand with Netflix losing a whopping 1 million users in Q2 2022. AVOD channels increasing their reach.

Trends 170

Trends Advertising Advertising Video 170

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

Effective navigation of the space is critical for the key players who want to establish a leadership position in the category and get ahead of the competition. Subscriber fatigue is real and has been seen firsthand with Netflix losing a whopping 1 million users in Q2 2022. AVOD channels increasing their reach.

Trends 170

Trends Advertising Advertising Video 170

Bianchi Biz Blog

OCTOBER 5, 2023

Co-located with the Electric & Hybrid Vehicle Technology Expo, North America’s largest battery technology event connects the advanced battery and electric vehicle industries and is a must-attend event.

Automotive 87

Automotive Mobile Technology Leadership 87

Doctor Spin

OCTOBER 25, 2024

The transformation starts with the basic needs and works towards industry leadership and innovation. Stage 5: Innovation / Industry Leadership. Develop thought leadership pieces, video content, and interactive elements that bring customers closer. Industry leadership. Stage 2: Stability / Operational Development.

Leadership 52

Leadership eBook Technology Analytics 52

PRSay

AUGUST 14, 2024

Crystal Washington is celebrated for her knack for breaking down complex topics in AI, social media and app technology. Despite AI’s inception in the 1950s, it wasn’t until generative AI became publicly known in November 2022 that it captured widespread interest. Find the full ICON agenda here.

Agriculture 86

Agriculture Technology Trends Journalism 86

Mark My Words

NOVEMBER 2, 2022

The MP first came to wider public consciousness when his ‘Matt Hancock’ App was relentlessly memed for being a feeble parody of The Thick of It, but it was also the technological embodiment of his ego, and desire for individual notoriety as well as career progression. It’s certainly a risky strategy.

LinkedIn 60

LinkedIn Case Study Television Leadership 60

Sword and the Script

FEBRUARY 13, 2024

Although it had roots in technology, it had little software experience and even less when it came to SaaS. CEO listening session with employees At one point the CEO flew in from the headquarters in another city to meet with the division leadership. in 2022, 4.7% Even so, the company had plans to get into the software business.

Software 134

Software B2B Employee Meeting 134

Sword and the Script

MARCH 1, 2022

In terms of 2022 guidance, Meltwater “expects revenue to increase to $450-460 million.”. My impression is that he seems to be plugged into the market, open to market feedback and has experience growing and leading a technology company. Here’s a roundup of other news and links from the world of PR technology.

Software 117

Software Case Study Advertising Advertising 117

Stern + Associates

SEPTEMBER 20, 2022

A seasoned practitioner and executive named a “Next Generation Business Thinker” by the Financial Times, Wooten presents tactical and practical research-backed frameworks to guide decision makers on all matters related to leadership, strategy, and organizational culture. How to Emerge from Crisis a Better Organization.

Leadership 62

Leadership Crisis Management Crisis Financial 62

Sword and the Script

OCTOBER 1, 2024

PRGloo was acquired by Onclusive in a three-way merger field by private equity announced in early 2022. Reddit) Business leaders are reading thought leadership content on weekends Making a good case for the long PR pitch * * * Here’s the list of companies I’m watching and here’s how to get on my radar if you are a vendor. >>>

Publicity 123

Publicity Software Google Reddit 123

Sword and the Script

AUGUST 1, 2023

Meltwater’s generative AI capabilities are built on OpenAI technology, though the company has made it’s own investments in AI. Notified enhances investor relations platform Notified said it has “made significant investments” in its investor relations event technology and services team. The deal is expected to close on August 9, 2023.

Software 120

Software Pitching Ethics Technology 120

Sword and the Script

OCTOBER 25, 2022

That’s according to The 5th Annual JOTW Strategic Communications Survey for 2022 , which polled 483 communications professionals – mostly in the US. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”. More strategic questions arise due to changes in technology.

Communications 119

Communications Crisis Internal International 119

PRSay

OCTOBER 12, 2022

In professional-service firm KPMG’s “ 2022 CEO Outlook ,” 85 percent of respondents expect growth in 2022, down slightly from 87 percent in 2021. Emerging technology has become the top risk and most significant threat to organizational growth, KPMG’s report says.

Survey 86

Survey Reputation Technology Report 86

Sword and the Script

JANUARY 31, 2023

as per 14 September 2022, the day immediately preceding announcement of the strategic review.” “The Talkwalker hired a new CEO and new CMO in late 2022 and appears to have done a round of layoffs in sales and marketing, according to multiple social media updates I’ve observed. Q3 2022 total revenue grew year-over-year 6.6%

Software 78

Software Case Study Technology Tools 78

PRSay

MAY 7, 2021

The application process is wrapping up for the 2022 PRSA Board of Directors. While I was on the Board, we established a Technology Committee and voted to create an innovation fund that would allow us to invest in future technology and better serve our members for many years to come. Applications are due May 25.

Education 122

Education Technology Policies Leadership 122

PRSay

APRIL 21, 2022

As 2022 PRSA chair, I would be remiss if I didn’t mention that we offer a large range of professional development opportunities in these and other areas. Dr. Felicia Blow, APR, is the 2022 chair of PRSA. You may not have a clue as to how they can be used in your life but, nine times out of 10, I believe they’ll show up somewhere.

Education 150

Education Technology Writing Report 150

Shift Communications

AUGUST 29, 2023

The AI PR landscape In December 2022, interest around generative AI exploded alongside ChatGPT’s release and quick adoption. Here’s what happened next: The media boosted coverage, mostly around ChatGPT itself but also how the technology works, the risks, the influx of VC funding and more.

Survey 60

Survey How To Storytelling Corporate 60

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. This is even more pertinent in the context of the current leadership deficit in both businesses and governance globally. Relentless focus on the customer

Marketing 187

Marketing Content Marketing Data Social Media 187

Stern + Associates

OCTOBER 12, 2023

Understanding the impacts of emerging technologies on business and society isn’t just about becoming familiar with the latest gadgets or AI like generative programs ChatGPT and DALL-E. and he’s advised PwC on climate technologies. and he’s advised PwC on climate technologies.

Energy 62

Energy Technology Government Financial 62

Sword and the Script

DECEMBER 14, 2021

Thought leadership that doesn’t sell – sells. Respondents to the survey took several sales-oriented actions after consuming quality thought leadership: 42% “invited the organization to bid on a project (when that firm was not in their original consideration set).”. Companies with digitally savvy leadership outperform.

Marketing 101

Marketing Survey B2B Government 101

Sword and the Script

SEPTEMBER 19, 2022

I’ve spent the past few weeks breaking down the survey results from The 5th Annual JOTW Strategic Communications Survey for 2022 (see these posts covering the executive summary , top challenges , organizational trust in media and views on media bias ). So says a 2022 survey conducted by PRWeek for ICR. Centralized role preferred. “43%

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Survey Corporate Communications Financial 81