Sword and the Script

APRIL 2, 2024

Sword and the Script Media can help with B2B marketing, PR and social media. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” Reddit data.

Reddit 183

Reddit Software B2B Technology 183

Sword and the Script

AUGUST 1, 2023

That assistant helps to write social media content but now includes an integration to DALL-E. I wrote a product briefing on the Notified PR platform in 2020 – and an update in March of 2023. The last day of trading will reportedly be August 4, 2023. The deal is expected to close on August 9, 2023.

Software 146

Software Pitching Ethics Technology 146

5W PR

APRIL 29, 2023

Limited edition menu items, social media content, discounts, and promotions can help restaurants capitalize on these national days for food and attract customers. Planning ahead To make the most of national food days 2023, planning ahead is key. Promotion of the limited edition merchandise on social media is essential.

Local 88

Local Social Media Print Agency 88

The Proactive Report

NOVEMBER 21, 2023

From traditional newspapers to social media snippets, the way your audience consumes news has transcended the limitations of the traditional press. As of 2023, 42% of Americans ages 12 and older have listened to a podcast in the past month. adults get news at least sometimes from social media. Today, half of U.S.

Newspapers 130

Newspapers Social Media Data Consumer 130

Prowly

SEPTEMBER 18, 2024

Our respondents said that the use of sales metrics in PR measurement has increased from 13% in 2023 to 19% in 2024. Google Alerts usage has decreased from 31% in 2023 to 21% in 2024, which indicates an increase in spending on paid media monitoring tools. As with any business, proving value is more than just a necessity.

Measurement 104

Measurement Tools Data Pitching 104

NewsWhip

NOVEMBER 21, 2023

In 2023 alone, they headlined at Coachella, embarked on a successful global tour, and won two prestigious awards at the MTV Video Music Awards, including the Group of the Year title. With this in mind, we decided to take a closer look at each member’s brand collaborations that garnered high engagement on social media this fall.

Brand 78

Brand Branding Fashion Instagram 78

Wadds Inc.

SEPTEMBER 14, 2024

The changing nature of news consumption has been evident over the past 20 years, but that does not make the Ofcom News consumption in the UK: 2024 report any less challenging for media relations practitioners. News media is an important means of engagement for public relations practice because it is consumed by 96% of UK adults.

Media Relations 84

Media Relations Television Mobile Media 84

Burrelles Fresh Ideas

JANUARY 9, 2024

Here are some (but not all) updates, improvements, and additions we launched in 2023 to help you and your PR team succeed in 2024. Are you finding it challenging to stay on top of the latest industry news or your media mentions? This feature is not available for recurring automated briefings. We can help!

Pitching 96

Pitching Print Report Measurement 96

Prohibition

MAY 13, 2022

From traditional consumer coverage, print to digital and even broadcast coverage – it is all a really powerful way to build brand awareness, present key messages and generate sales for your company. What is media coverage? And any good agency will advise as to what is achievable for you. Benefits of taking a proactive approach.

Print 112

Print Trends Agency Media Relations 112

NewsWhip

AUGUST 17, 2023

Since the invention of the printing press, I doubt we’ve ever had a bigger surge in content quantity. Put simply — if 100 websites write about your product launch or latest crisis, but nobody reads it or shares it on social media, does that matter as much as one article that gets shared 100k times? And everyone is doing that.

Product Launch 78

Product Launch Print Measurement Consumer 78

Shift Communications

DECEMBER 6, 2022

In 2023, this approach won’t work; worse, it can severely damage the brand and company positioning. Earned media is incredibly powerful, with built-in validation from reporters/publications and broad (or targeted) reach. The events of the past few years permanently disrupted both leadership approaches and expectations.

Communications 78

Communications Leadership B2C LinkedIn 78

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

Burrelles Fresh Ideas

AUGUST 2, 2023

Despite the growing popularity of streaming services, cable and broadcast television still dominate TV viewing time in the US, comprising 53% of the overall viewership as of May 2023, as depicted in the chart below. Since 2016, there has been a slight increase in online news consumption and a slight decrease in print news consumption.

Radio 75

Radio Television Media Local 75

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Teasers , trailers, and sometimes complete ads are frequently unveiled in the weeks leading up to the big game, captivating audiences on television, online platforms, and across various social media channels. million in revenue across various media channels, including print, digital, radio, TV, highlights, and social media.

Sports 86

Sports Television Advertising Advertising 86

Sword and the Script

JANUARY 31, 2023

USD according to Google as of January 2023, so with ~313 million shares outstanding ( according to MarketWatch ), my back-of-napkin math puts the deal value in the ballpark of $563 million USD. as per 18 January 2023 and 135% to the last traded price of NOK 7.67 as per 18 January 2023 and 135% to the last traded price of NOK 7.67

Software 78

Software Case Study Technology Tools 78

Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts. Bianchi PR’s Meet the Media Recap.

Meeting 92

Meeting Media Journalism Education 92

Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. You can follow Cristina on social media here: Twitter.

Meeting 59

Meeting Automotive Transportation Media 59

Bianchi Biz Blog

AUGUST 22, 2024

Digital Media and Social Media Engagement: Italy has seen a significant rise in Internet and smartphone usage, making digital and social media an integral part of communication strategies. Conversely, the readership of printed newspapers has seen a sharp decline, dropping to 22% in 2023. of Italians.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

The Hoyt Organization

JUNE 23, 2024

In fall 2023, the university enrollment rate increased for the first time since the pandemic hit. Unlike social media, where algorithms determine which users see your content, emails are directly sent to a specific audience. How can your intuition stay ahead of the pack and reach potential students?

Education 59

Education Marketing Guidelines Resources 59

Doctor Spin

NOVEMBER 22, 2023

Narrowing of Collective Attention Span The broader implications of our interaction with digital media are further underscored by a study in Nature Communications, which reveals a narrowing of our collective attention span. Retrieved November 22, 2023, from EurekAlert! Printing marks the beginning of the end of the manuscript culture.

eBook 52

eBook Groups Resources Biotechnology 52

Bianchi Biz Blog

APRIL 13, 2023

Nominations to submit an innovation for consideration are open now through June 23, 2023. Step 2: Finalists Announced Prior to the Finalists being named publicly via email and in a print edition of Automotive News, the point person listed on the nomination form will be contacted via email with the result of the initial evaluation.

Automotive 61

Automotive Mobile Technology Social Media 61

Doctor Spin

DECEMBER 21, 2023

Pro tip: In our wired world, media kits can easily be prepared in multiple languages, especially for organisations targeting an international audience. How long should a media kit be? Using a webpage (perhaps with several linked sub-pages) makes the issue of delivering a brief media kit irrelevant. media buyers).

Media 52

Media Wikipedia Product Launch Journalism 52

Burrelles Fresh Ideas

JULY 17, 2023

Add to that the onslaught of news and other content coming in through your news apps, email newsletters, social media streams, your work and personal email communications, and RSS reader — and you have fatigue from information overload! The post Is Your Press Release or Media Pitch Guilty of Information Overload?

Pitching 54

Pitching Media Media Relations Writing 54

Maxim Behar

JANUARY 11, 2024

Especially right now near the end of 2023, it's extremely important to be able to make quick decisions and to take responsibility for them. There is competition, there is free relations, there is media, there is social media, my favorite topic. We can't say we're not going on social media because someone might lie.

Leadership 59

Leadership Social Media Creativity Ethics 59

The Hoffman Agency

FEBRUARY 14, 2024

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. Another industry experiencing rapid growth is China’s new energy vehicle (NEV) market.

Local 36

Local Government Banking Policies 36

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. I joined BuzzStream as Director of Content Marketing in November of 2023. Or a food journalist for print media. Moz Pro has a free 30-day Trial, then $99/mo for Standard Tier.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

FEBRUARY 17, 2025

Social Media Mentions and Social Traffic Why? Today, it is relatively standard practice for most digital PRs to use social media or coordinate with social teams to promote campaigns through social channels. However, when sentiment in negative on social, a brand can also lose traffic.

Digital PR 112

Digital PR Report Google Radio 112

Burrelles Fresh Ideas

APRIL 2, 2024

We dug into some of the latest research to uncover seven compelling reasons traditional media continues to profoundly influence your target audience. 7 Reasons Traditional Media is Still Relevant in PR 1. Print media is the most trusted source of news in the world at 58% (vs.

Media 103

Media Radio Print Newspapers 103

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

Strategy 131

Strategy Publicity Media Video 131

Burrelles Fresh Ideas

MARCH 5, 2024

On the creative side, 57% of PR firms report that earned media has become more important in the current economic climate , but more than half (53%) think that their agencies aren’t viewed as the best option by clients to lead earned-first creative ideas. Non-paid social media posts referencing a product or service.

Media 98

Media Nonprofit Pitching Analytics 98

Katie Paine's Measurement Blog

MAY 25, 2023

The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. You’ll want a monitoring company that can capture all the media that is essential to your business and to your stakeholders.

Measurement 52

Measurement Communications Survey System 52

Maxim Behar

NOVEMBER 15, 2023

I started creating news with the idea of making products and people more popular in the media. However, in the last 10 years, media has changed and so have the ideas. Now, 10% of it is in print, the other 90% is on the social media platforms. Thus, we should make everything seem interesting on social media.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Reputation Antistress by Sergii Bidenko

DECEMBER 21, 2023

Geopolitical colours Marks & Spencer launched its latest Christmas advertising campaign back in November 2023. Marks & Spencer apologised on social media for the footage and assured that it was not intended to offend anyone and that the campaign was shot in the summer. The backlash on social media was swift.

Reputation 52

Reputation Advertising Advertising Crisis 52

5W PR

FEBRUARY 24, 2025

Their annual Hot Summer Nights festival saw a 35% attendance increase after implementing a structured PR plan that coordinated traditional media, social channels, and influencer partnerships. Maximizing Media Coverage Local media remains a powerful force for water park event promotion.

Strategy 78

Strategy Local Measurement Instagram 78