PRSay

NOVEMBER 20, 2024

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

Local 140

Local Newspapers Journalism Radio 140

PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts.

Communications 193

Communications Sports Journalism Fashion 193

Sword and the Script

JULY 9, 2024

eyeballs and by extension advertising), you improve your chances of coverage. There’s a lot more to be gleaned from the full report: 2024 State of the Media Report. >>> Sword and the Script Media can help with B2B marketing, PR and social media. Nobody wants to be duped, but for a reporter, their careers depend on it.

Survey 182

Survey Journalism Report Pitching 182

Prowly

FEBRUARY 18, 2025

Unlike advertising, which relies on paid media channels, PR campaigns focus on earning media coverage, building relationships with media professionals and target audiences, and influencing public perception through engagement and storytelling.

Examples 104

Examples How To Product Launch Print 104

Contently - Strategy

MAY 13, 2024

But in January 2024, Google finally rolled out a new feature— Tracking Protection —that could signal the end of the third-party cookie as we know it. Here’s everything you need to know about third-party cookies and what their phase-out means for content marketers in 2024. Their goal is to hit 100% by the end of 2024.

Content Marketing 109

Content Marketing Privacy Marketing Google 109

Burrelles Fresh Ideas

OCTOBER 3, 2023

While the kidfluencer phenomenon is undoubtedly intriguing, it raises critical questions about the ethics, regulations, and responsibilities surrounding the children in the spotlight, as well as the implications for the companies and parents involved. Companies must be mindful of ethical considerations and prioritize the child’s well-being.

Branding 83

Branding Brand Marketing Ethics 83

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. This is last on our list because Google looks at paid guest posts as advertising , meaning they should have “Nofollow” and “sponsored” links, which do not pass link value. What is White Hat Link Building?

Google 71

Google Infographics Pitching Resources 71

Maxim Behar

JANUARY 21, 2024

2024 will be a demanding and extremely interesting year in public communications. The first and most important will be a more dynamic merger of the three main elements of the public communications business – advertising, public relations, and digital. What's next, then?

Ethics 59

Ethics Course Social Media Conference 59

Bianchi Biz Blog

JUNE 14, 2023

In today’s digital landscape, areas such as strategy , content development , digital marketing , SEO & PPC, graphics, landing pages, online advertising, videos, brand identity , and even investor relations all play a crucial role in maximizing brand visibility and business growth. ’s CEO, Brad Kostka.

Mobile 74

Mobile Automotive Branding Brand 74

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. Many PR students minor in related fields like marketing or advertising. So, what does it take to get into this exciting profession? USC’s rates are the same for in-state and out-of-state students.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Maxim Behar

JANUARY 28, 2024

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. But here we are, in 2024, we are all in social media, sharing pictures all day and night. At the World Organization, we accepted these principles for ethical behavior in using AI.

Radio 59

Radio Ethics How To Writing 59

Prohibition

FEBRUARY 1, 2024

We know it can dramatically improve processes offering an efficient way to distribute and create content, personalisation and accessibility but many concerns around authenticity and ethical considerations remain. In 2024, AI in social media is enhancing our online journey more than ever.

Social Media 62

Social Media Trends Media Guidelines 62

Burrelles Fresh Ideas

JUNE 6, 2023

Ad Optimization: AI-powered advertising platforms leverage learnings to optimize ad targeting and placement. But, as AI technology advances and evolves even further, knowing how to use it properly (and ethically) becomes even more critical. As you can see, the use of artificial intelligence in marketing communications is extensive.

Communications 40

Communications Marketing Technology Data 40

Buzzstream

MAY 2, 2024

Instead, let’s discuss the most effective (and ethical) ways to contact reporters and journalists. But what if you run into those sites that don’t advertise their reporters’ contact info? Why It’s So Important to Pitch Relevant Journalists in 2024 We are in very interesting times.

Digital PR 62

Digital PR Report How To Pitching 62

Sword and the Script

NOVEMBER 7, 2023

The School of Journalism and Communication at the University of Oregon has launched a new online master’s program that will train students to use new technologies like virtual reality and augmented reality for marketing, advertising and other kinds of communication in a year.

Employee 156

Employee Software Survey Report 156

Prohibition

FEBRUARY 13, 2024

It’s a reminder that responsible and ethical marketing practices are pivotal in this evolving digital landscape. These changes include new content policies and enhanced protections, and for marketers it’s important to consider target demographics in terms of their safety and privacy.

Instagram 62

Instagram LinkedIn Social Media Media 62

Contently - Strategy

OCTOBER 15, 2024

1) Henry is currently a popular name for boys, so the advertisers looked at a baby name list and decided to put Henry on their ads. And the correct explanation is option 2 — targeted advertising! But is targeted advertising always this effective? What is targeted advertising? What is targeted advertising?

Advertising 77

Advertising Advertising Privacy Data 77

NewsWhip

MARCH 6, 2025

While AIs role in the 2024 elections remained mainly behind the scenes in the U.S., AI will be integral in content creation, digital advertising, and real-time political analysis. Balancing innovation with regulation, ensuring transparency, and navigating ethical concerns. The challenge? The challenge?

Technology 78

Technology Government Policies Ethics 78