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Media Relations Trends and Predictions for 2024 | Business Wire Blog

Business Wire

Staying ahead of the media relations curve is strategic and necessary for effective communication. See the team’s insights and predictions on AI (its impact on public relations, journalism, and international news media), social media, data privacy trends, and more.

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S&T Live From ICON 2024: Cheron Porter, APR, on Building Company Culture

PRSay

Porter is executive vice president of corporate communications for INLIVIAN: Housing Redefined , an affordable housing authority and developer in Charlotte, N.C. 15, she was the guest for Strategies & Tactics Live , PRSA’s monthly series on LinkedIn, broadcast this time from PRSA’s ICON 2024 conference in Anaheim, Calif.

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 211
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3 Executive Communications Trends for 2024

Stern + Associates

As we head into 2024, communications professionals are taking stock of what’s changed and what they’ve learned in the past year. So, what changed in 2023 when it comes to executive visibility and the ways company leaders communicated with stakeholders? Here are some of our thoughts from this year.

Trends 139
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The Upside of Leaked Internal Communications: 2024 Mini Benchmark Report

Leaked internal communications can be strategically valuable assets rather than just risks to manage. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

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8 ways to improve your internal communications strategy in 2024

Agility PR Solutions

PR is all about communications. We talk a lot about how brands communicate with customers and the world. But that’s external communications. What about internal communications? Everything from brand persona to tone of voice and the best channels to use are the bread and butter of PR brands.

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ICON 2024 Q&A: Navigating Brand Identity With Suzi Brown of Disneyland

PRSay

Suzi Brown, vice president of communications at Disneyland Resort, delivered the keynote address on Oct. And we know that whatever is internal is external, so we [in effect] have 35,000 brand ambassadors. Internal communications is a massive job. All [of these forms of] communications work together and overlap.

Brand 68